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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   7
Categories:
Business Practices
Speaker(s):
Tonise Paul
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 01, 2021
Price:
$30.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   6
Categories:
Business Practices |  Consulting |  Professionalism
Speaker(s):
Matt Booth
Duration:
40 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
Your attitude determines your thoughts, your actions, and ultimately the direction, success, and growth of your business. In the current economic environment, your attitude (and the attitude of those around you) NEEDS to be positive as often as possible – but sometimes it’s not that easy. This upbeat and timely session will help you recognize the importance of a positive attitude and provide proven strategies to make lasting improvements. Through this program, you’ll learn how making a conscious effort to be as positive as possible – regardless of the circumstances – which will help you be more successful at what you do. You’ll leave this program with practical take-a-ways and the motivation to implement them.
Price:
$25.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Duration:
56 Minutes
Format:
Audio and Video
Original Program Date:
Aug 15, 2022
Short Description:
Watch the recording from the August 2022 Academic SIG meeting
Price:
$0.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Professionalism
Speaker(s):
Pam Ertel
Duration:
56 Minutes
Format:
Audio and Video
Original Program Date:
Aug 14, 2023
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Professionalism
Speaker(s):
Diane M. Gayeski, Ph.D.
Duration:
54 Minutes
Format:
Audio and Video
Original Program Date:
Sep 11, 2023
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   21
Categories:
Analysis & Reporting
Speaker(s):
Michelle Finzel |  Pam Goldfarb Liss |  Kristi Jackson, Ph.D. |  Katrina Noelle |  Maria Virobik |  Rob Volpe
Duration:
90 Minutes
Format:
Audio and Video
Original Program Date:
Sep 30, 2020
Short Description:
The amount of data we gather in some qualitative studies can be overwhelming – especially data from multi-day message boards. Traditional methods of analysis are functional, but they can be time-consuming. Digital tools can assist in the process. This webinar will begin with a quick review of traditional (no-tech or low-tech) tools, then will expose you to a sampling of higher-tech tools (Delve, NVivo, Reduct, and Relative Insight), explained by the QRCA members who use them. This will not be a how-to session; rather, it is “tasting menu” of some of the tools that can make the analysis of qualitative data less daunting.
Price:
$50.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Speaker(s):
Casey Bernard
Duration:
59 Minutes
Format:
Audio and Video
Original Program Date:
Jun 10, 2022
Short Description:
Join your fellow learners for a “watch party” of highly rated conference sessions with your peers. During these sessions we’ll watch one of the on-demand conference sessions, participate in a live chat with your fellow quallies, and the presenters will join us for Q&A and additional insights.
Price:
$30.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Communication
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Apr 10, 2023
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   1
Categories:
Research Design
Speaker(s):
Peter Totman
Duration:
24 Minutes
Format:
Audio and Video
Original Program Date:
Mar 24, 2023
Short Description:
UX and Qualitative research often assumed to be part of the same job, simply a difference in specialism, but people are beginning to question this assumption. This seems like a good time to explore whether the two are, like qualitative and quantitative, discrete disciplines demanding different skills, talents and even personality types.
Price:
$20.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Scott Koenig, MBA |  Jenny Karubian
Duration:
56 minutes
Format:
Audio and Video
Original Program Date:
Jan 30, 2020
Short Description:
When respondents become storytellers, things get human real quick. When respondents are given the opportunity to tell their narratives as they experience them, our biases as researchers take a backseat. Autoethnography turns the research enterprise on its head: We participate in their research, they take control and tell their own stories. We coach from the sidelines, while respondents are front and center. Autoethnography is a relatively new methodology for consumer research. It differs from journaling in that it allows the market research team to connect more deeply with the consumer through the peeling back of multiple layers of consciousness, thoughts, feelings, and beliefs. In this presentation, we discuss how autoethnography differs from other, more conventional methods. This presentation will contain a case study that shows a side by side comparison of autoethnography and journaling.
Price:
$50.00 - Non-Member Price
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   7
Categories:
Analysis & Reporting |  Research Design
Speaker(s):
Sidi Lemine
Duration:
23 Minutes
Format:
Audio and Video
Original Program Date:
Mar 24, 2023
Short Description:
Qualitative AI is here, and will only become more important with time. It offers qualitative researchers the ability to dig into unspoken emotions and behaviors at speed, and to gain high efficiency while increasing rigor. Ignore it at your own peril.
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Speaker(s):
Criscillia Benford, BA, MA, Ph.D. |  Ana Marie Trester
Duration:
58 minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
You know that stories are an effective way to broadcast information to an audience. But did you also know that real, everyday stories provide unparalleled insight into organizational and community cultures? The process of collecting and working with real, everyday stories is called Narrative Inquiry. There are various approaches. In this session, we'll provide a step-by-step overview of our approach, and describe how narrative inquiry can be used to identify and change patterns of organizational behavior.   As we share non-confidential learnings from collaborations with research partners in the US and Australia from different institutional contexts, you’ll learn best practices for collecting, analyzing, and interpreting relevant stories. Our session will end with an interactive simulation of the core step in our narrative inquiry process: Story Listening.
Price:
$50.00 - Non-Member Price
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Webinar

Total Credits: 1.5 Advance Credits

Average Rating:
Not yet rated
Categories:
Moderating/Facilitation
Speaker(s):
Ian Long
Duration:
1 Hour 30 Minutes
Short Description:
The Blob Tree is a frequently used projective exercise in qualitative research. This is a great opportunity to learn all about using Blobs directly from the creator!
Price:
$50.00 - Non-Member Price
Date:

Fri, May 10, 2024 - 11:30am to 01:00pm EDT

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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   4
Categories:
Research Design
Speaker(s):
David Spenser, MMR
Duration:
26 Minutes
Format:
Audio and Video
Original Program Date:
Mar 24, 2023
Short Description:
This session reveals how we as researchers can help our client stakeholders to become more confident in making faster, bolder, and more courageous decisions. We’ll uncover the thinking underpinning a cutting-edge qualitative research methodology called Braided Research and some specific techniques you can easily build into your own projects. If you desire to be seen by your client stakeholders as a creative, stimulating researcher, who makes exciting things happen for them, then this session is for you.
Price:
$20.00 - Non-Member Price
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Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Business Practices |  Moderating/Facilitation |  Research Design
Speaker(s):
Alicia Menanteau, Ph.D.
Duration:
1 Hour
Short Description:
Shrinking attention spans in an online environment, multi-tasking during research, and reductions in the "fun" factor – these are just a few of the challenges many qualitative researchers face as our research has been taken almost completely online. Join us for a high-energy, interactive presentation and workshop that will help bring the "sexy" back to our research studies.
Price:
$10.00 - Non-Member Price
Date:

Fri, May 03, 2024 - 11:00am to 12:00pm CDT

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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Speaker(s):
Calvin Gilman
Duration:
55 Minutes
Format:
Audio and Video
Original Program Date:
Jun 04, 2020
Short Description:
Are you wondering what business insurance you should have in place in light of COVID-19? Will business insurance cover potential liability when it comes to COVID-19? What about data privacy and security? What insurance do businesses need to protect themselves? QRCA hosts Calvin Gilman, an insurance advisor, who provides an overview of what businesses should be considering in terms of their insurance coverage in light of COVID-19. He also discusses cyber insurance, which has become more prominent in this era of data security and privacy, and what businesses should be considering when securing a cyber insurance policy. Calvin also addresses other questions that attendees have about business insurance.
Price:
$35.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   15
Categories:
Communication |  Research Design
Speaker(s):
Chelle Precht
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Nov 16, 2022
Search Description:
As researchers and marketers, we know that perspective can drive insight and that the ability to change your perspective is critical to capture the entire picture. This session will review the importance of perspective and different techniques to actively use perspective as a research tool. We will share tips and tools for: discerning your own perspective, uncovering the perspective of respondents; and, better understanding the perspective of your colleagues, clients or team. In addition to the presentation, there will be small group hands-on exercises and large group debrief discussions about ways the exercises can be utilized in your own work. About the Series: For Curated Creativity Conversations, we specially curate content and lead discussions about creative tools and techniques, ideas, and inspirations that will impact your business, your research, and your life.
Short Description:
The C&I SIG leaders are excited to announce our first live speaker as part of our new interactive series, Curated Creativity Conversations. Chelle Precht will host “Perspective: Is It a Fluke?” a 90 - minute session on November 16, 2022 at 10 AM Pacific/1 PM Eastern via Zoom. The event is free and exclusively for QRCA members.
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Consulting
Speaker(s):
Silvana di Gregorio
Duration:
27 minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
We live an in age of artificial intelligence, where algorithms make suggestions to us and even make decisions that impact us. Evolving technology is giving us unprecedented access to more data sources than ever before and changing the way businesses gather and treat data in research. The presentation will explore these evolving tools and discuss how QRCs can harness these tools to better support our work and get to deeper insights. We will discuss different considerations for qualitative researchers.
Price:
$50.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   5
Categories:
Business Practices |  Professionalism |  Project Management |  Research Design
Speaker(s):
Pascal Patenaude
Duration:
1 Hour 30 Minutes
Format:
Audio and Video
Original Program Date:
Sep 22, 2023
Short Description:
This interactive session will be in 3 parts: - An opening presentation by Upwords about tips for safeguarding against AI responses in asynchronous qualitative - A panel of Canadian platform providers, who will share how they are addressing these challenges, the hurdles with existing or in the pipeline solutions, including what they wish we could do (e.g. during screener or discussion guide development, onboarding participants and other suggestions to validate identity) (~30mins). Online platform providers TDB. - As a group, we would then brainstorm potential solutions and share best practices for the future (summary of the June session)
Price:
$30.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   3
Categories:
Research Design |  Professionalism
Duration:
1 Hour 22 Minutes
Format:
Audio and Video
Original Program Date:
Jun 16, 2023
Short Description:
While this has been an issue for a while, with everything pivoted towards online since the pandemic, Canadian researchers are faced with an increasing number of participants getting creative to participate in many projects. This session will be a panel discussion, with seasoned researchers who will share some examples of recent challenges and how they are identifying 'cheaters' and preventing this from re-happening. Recruiters will share their approaches and challenges. As a community, we will ideate toward possible solutions and share best practices that are relevant for the Canadian reality. All are invited to join, as we know this is not just a Canadian issue. 
Price:
$30.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   11
Categories:
Moderating/Facilitation
Speaker(s):
Jeff Hecker
Duration:
1 Hour 3 Minutes
Format:
Audio and Video
Original Program Date:
Nov 04, 2022
Short Description:
Fields like neuroscience, behavioral economics, and semiotics offer us perspectives on how consumers think. But what about the field of magic? In this session, Jeff will expand upon his fascinating conference presentation and we will discuss how we can improve our moderating taking into consideration what we can learn from magicians about cognitive shortcuts and priming, among other things. In this session, Jeff will expand upon his fascinating conference presentation and we will discuss how we can improve our moderating taking into consideration what we can learn from magicians about cognitive shortcuts and priming, among other things.
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Project Management |  Research Design
Speaker(s):
Katrina Noelle
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
In this session we'll discuss all the ways we can work to be more inclusive in our recruiting strategies. We’ll talk about the ways, means, costs and benefits of a more inclusive recruiting strategy. The goal? To make each project a bit more inclusive than the one before it. This is an iterative, learning experience and every project is an opportunity to improve from an inclusivity standpoint.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 2 Advance Credits

Average Rating:
   1
Categories:
Communication |  Consulting |  Moderating/Facilitation |  Professionalism
Speaker(s):
Tom Rich
Duration:
1 Hour 16 Minutes
Format:
Audio and Video
Original Program Date:
Nov 11, 2022
Short Description:
Friday, November 11, 2022 This event will be in two parts. During the first half, Tom will provide an updated version of his presentation at the 2022 Annual Conference which received accolades from attendees. During the second half of the session, participants will put the learnings into practice through small group activities.
Price:
$25.00 - Non-Member Price
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On Demand

Total Credits: 2 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Communication |  Consulting |  Moderating/Facilitation |  Research Design
Speaker(s):
Kathryn Topp |  Doug Guion
Duration:
2 Hours 3 Minutes
Format:
Audio and Video
Original Program Date:
May 05, 2023
Short Description:
For our May 5, 2023 event, the QRCA Chicago Chapter will welcome Kathryn Topp and Doug Guion from Yabble. In this presentation Kathryn will talk through the basics on AI, and how you can adopt it into your research practices right now today. She will talk about tools that exist currently, what’s the future horizons look like and some of the ‘watch out’s’ and things to think about when using AI.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Communication |  Research Design
Speaker(s):
Janet Standen |  Michele Ronsen
Duration:
41 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Let's figure this out. Let's finally make sure that we are using the right language when thinking about how to design user experience and market research. These two disciplines have become siloed from one another. Janet Standen and Michele Ronsen want to lead a discussion about how we can encourage them to come together by better understanding each other's language and acronyms.
Price:
$25.00 - Non-Member Price
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   1
Categories:
Communication |  Research Design
Speaker(s):
Jill Bishop
Duration:
31 Minutes
Format:
Audio and Video
Original Program Date:
Mar 24, 2023
Short Description:
Connecting with multilingual research participants requires nuanced language. When conducting research in multilingual communities, how do researchers hear participants' authentic voices, understand their stories, and address issues of gender neutrality and inclusiveness?
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   38
Speaker(s):
Chris Hauck |  Erin Sowell
Duration:
47:39
Format:
Audio and Video
Original Program Date:
May 16, 2022
Price:
$30.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Analysis & Reporting |  Consulting |  Research Design
Speaker(s):
Lisa Strick
Duration:
59 minutes
Format:
Audio and Video
Original Program Date:
Jan 30, 2020
Short Description:
Through this session you will learn how human experience research became the driver of successful new product ideation. We will focus on how we captured and shared the findings from low-budget primary and secondary research to help the client team better empathize with the humans (and their pets) who will be using their products. We will share how we leveraged the insights captured to bring the client team closer to the human truth; and, how we illuminated consumer stories to create custom brainstorming techniques that inspired breakthrough ideas.
Price:
$50.00 - Non-Member Price
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On Demand

Total Credits: 0 Advance Credits

Average Rating:
   1
Categories:
Consulting
Speaker(s):
Jim Berling
Duration:
2 Minutes
Format:
Audio and Video
Original Program Date:
Feb 15, 2024
Short Description:
Becoming a great moderator starts with understanding the needs of your stakeholders and learning how they will use this information to make more informed decisions.  We need to moderate and gather information from our stakeholders, our research participants, and then help guide them on how to leverage the insights we uncovered to support their business decisions.  Let’s become that go to consultant and business partner not just an order taker!
Price:
$0.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Professionalism
Speaker(s):
Lauren Isaacson
Duration:
42 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
It doesn't matter if you're a freelancer or fully-employed, continuing education is essential to career growth. What are ways to increase one's skills and knowledge regardless of level of support you get? We will be discussing and sharing strategies to learn as part of a regular routine, resources for learning, tapping your network, and anytihng else we can think of (which is what I love about these round tables).
Price:
$25.00 - Non-Member Price
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On Demand

Average Rating:
Not yet rated
Categories:
Consulting |  Communication
Speaker(s):
Jim Berling
Duration:
4 Minutes
Format:
Audio and Video
Original Program Date:
Apr 03, 2024
Short Description:
Communication with our client-side partners is the key to success for any project. But what do our partners expect and want from us as QRC’s. Watch our latest video short where Laura Taylor shares her top 10 list of tips from the trenches based on her experiences over the last 20+ years leading client-side insights departments.
Price:
$0.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Consulting |  Moderating/Facilitation
Duration:
48:21
Format:
Audio and Video
Original Program Date:
Jun 29, 2022
Short Description:
For those who attended the recent QRCA conference to share highlights and for those who did not attend to learn and ask questions.
Price:
$0.00 - Non-Member Price
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Not Found
On Demand

Average Rating:
   7
Categories:
Business Practices |  Consulting |  Research Design
Duration:
53 Minutes
Format:
Audio and Video
Original Program Date:
Jun 14, 2023
Short Description:
The Creativity and Innovation SIG is excited to welcome veteran innovation experts to lead a panel presentation and discussion. In this 60-minute interactive session, attendees will learn new frameworks, and hear case studies of how creative innovation research, including foresight and disruptor models, can lead to breakthrough ideas.
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Not Found
Program

Average Rating:
   11
Categories:
Business Practices
Speaker(s):
Lisa Horwich |  Jessica Santos |  Jessica Clark
Original Program Date:
Jul 06, 2023
Short Description:
The evolving landscape of data privacy has a major impact on how qualitative researchers handle participant data, and being familiar with the major data privacy regulations including HIPAA, GDPR and CCPA is a must. This course will empower you not only to understand the universe of data privacy but also to implement best practices across your qualitative research projects.
Price:
$299.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Analysis & Reporting
Speaker(s):
Nick Cawthon
Duration:
55 Minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
The use of Data Visualization for user experience research addresses a perceived need of extending the capabilities of the research team or individual; giving us the ability to display large datasets in insightful ways. Attendees to this talk will delve into learning about how to dimensionalize qualitative transcripts against quantitative survey data through a demonstration of a novel, custom visualization platform built from open-source tools. As researchers, we can begin to expand our skillsets and abilities in common tasks such as segmentation, correlation and pattern recognition. Whereas we will continually advocate for the benefits from the abstraction that Data Visualization provides, ethically, these techniques require a narrative that is constantly being validated through human connection. Our goal for the use of Data Visualization is not to become a shortcut that replaces generative ethnography, but instead positioned as a complementary tool for iterative research cycles.
Price:
$50.00 - Non-Member Price
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On Demand

Total Credits: 1.5 including 1.5 Advance Credits

Average Rating:
   1
Speaker(s):
Kristin Ameruoso
Duration:
1.5 Hours
Format:
Audio and Video
Original Program Date:
Nov 10, 2020
Short Description:
Research studies can thrive or die by the strength of the screener. Structuring screeners is foundational to ensuring that your participants are not only best suited for a study but can also offer a wide range of relevant perspectives. Writing and executing more inclusive screeners can help set up even better conversations. Join other insights practitioners to hear what this means, why this matters and how you can apply it to your next study from Recruit and Field’s Senior Director of Client Services’ Kristin Ameruoso.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Communication |  Consulting |  Moderating/Facilitation
Speaker(s):
Criscillia Benford, BA, MA, Ph.D. |  Ana Marie Trester
Duration:
90 Minutes
Format:
Audio and Video
Original Program Date:
Oct 13, 2020
Short Description:
We use it every day. It’s eminently powerful, yet most of us hardly ever think about it. Language. It’s foundational and dynamic. It lies at the heart of connection—or at least it can. What we say, what we intend, and how it’s interpreted—sometimes they all align for shared understanding; other times they don’t, and that can lead to conflict. conflict. If we don’t understand each other, how can we have the honest dialogue that’s needed to navigate the complex issues of the day—or even the simple interactions? How else can we build the foundations for healing and growth?
Price:
$25.00 - Non-Member Price
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On Demand

Average Rating:
   2
Speaker(s):
Pawan Dhingra
Duration:
1 Hour 5 Minutes
Format:
Audio and Video
Original Program Date:
Apr 20, 2021
Short Description:
The rise in xenophobia and racism aimed at Asian Americans over the past year is undeniable. What is behind this and what can we do to help address it?
Price:
$40.00 - Non-Member Price
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On Demand

Total Credits: 1.5

Average Rating:
   23
Categories:
Moderating/Facilitation |  Professionalism
Speaker(s):
Layla Shea |  Cynthia D Harris |  Daniel Berkal |  Kai Fuentes |  Rob Volpe
Duration:
1 Hour 23 Minutes
Format:
Audio and Video
Original Program Date:
Jun 23, 2021
Short Description:
A panel of expert moderators will explore what it means to be uncomfortable in today’s culturally, socially and politically charged climate.
Price:
$35.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Speaker(s):
Rob Volpe
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Jan 12, 2021
Short Description:
How are we, as moderators, able to successfully interview and discern insights from anyone who differs from our own socio-economic standing? The answer: empathy!
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Communication
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Dec 12, 2022
Price:
$0.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Speaker(s):
Bruce Peoples
Duration:
40 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
LinkedIn is one of the most powerful business development tools out there. Practically anyone we want to work with is on it. Yet, whether it’s creating a profile, sharing content, or connecting with potential clients, there is a lot to learn in order to get the most out of LinkedIn. Bruce Peoples will share his experiences in using the platform for business development to connect with potential clients in a professional, human, and impactful way." Additionally, you will be able to review content options for your feed and develop a more compelling alternative to the infamous “I’d like to connect with you…” line that so many people use.
Price:
$25.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   6
Categories:
Analysis & Reporting
Speaker(s):
Rachel Ceasar
Duration:
54 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
50 users. 75 hours of recorded interviews. 1250 pages of transcripts. Sometimes a post note analysis just doesn’t cut it. When shifting through tons of interviews and focus group data, using a playbook or codebook can be a helpful tool to systematically organize user data into data-driven insights. In this talk, Rachel will introduce you to a powerful analytical method for documenting research data and decisions in a way that is transparent, reflexive, and rigorous for you and your team.
Price:
$30.00 - Non-Member Price
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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting
Speaker(s):
Maria Virobik
Duration:
15 Minutes
Format:
Audio and Video
Original Program Date:
Mar 24, 2023
Short Description:
To ensure that qualitative findings aren't lost (or forgotten) in translation, researchers need to communicate insights in manageable, digestible formats that tell the story without overwhelming the reader or losing them in the details. Understanding how human physiology and psychology influence how information is read, understood and retained will enable researchers to design human-centered reports that will appeal to – not assault – the senses.
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Speaker(s):
Jennifer Cuthill |  Sara Dougherty
Duration:
55 minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
Curious to learn how you can use digital ethnographies to gain rich insights? Then this session is for you! Jennifer and Sara will share all the practical tips and tricks they have learned over years of conducting digital ethnographies. You will leave the session with the knowledge you need to run a successful digital ethnography study … and you will have another methodology to include as part of your research toolkit!
Price:
$50.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   38
Speaker(s):
Casey Bernard
Duration:
59:12
Format:
Audio and Video
Original Program Date:
May 17, 2022
Price:
$30.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Speaker(s):
Marianne Carr |  Lauren Holderness
Duration:
52 minutes
Format:
Audio and Video
Original Program Date:
Jan 29, 2020
Short Description:
Do you fear the DIY research trend? Whether an independent researcher, part of a research agency, or a corporate research professional, the DIY research trend has likely impacted you. If your livelihood is focused on being hired by businesses to execute research, or you are someone who hires outside partners, access to new DIY technology can make it both easier and harder to execute meaningful qualitative research. So, let’s talk it out. We still all need each other, probably now more than ever. In this session, we will discuss the impact of the DIY research trend on both client-side and independent research professionals. Bringing it to life with real-world stories and advice for making these new relationships work for you. You will see how Doing it Together (DIT) can be actionable, profitable, and rewarding. This session includes research into the trend, case studies, and interactive activities that will help you plan for and embrace your own future.
Price:
$50.00 - Non-Member Price
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On Demand

Total Credits: .75 Advance Credits

Average Rating:
   3
Categories:
Business Practices |  Communication
Speaker(s):
Laura Fravel
Duration:
46 Minutes
Format:
Audio and Video
Original Program Date:
Jan 19, 2024
Short Description:
Gone are the days when being an "expert" in your field was enough to get noticed. Today, our world is craving a more human side of business - one in which leaders and business owners have more of an authentic and visible voice - one of purpose and even perspective. Learn: How do you show up - whether introducing yourself at a networking event or on LinkedIn - to stand out and get noticed? How to you become memorable and sought-after? And all in an authentic, rather than 'boastful' way? 
Price:
$10.00 - Non-Member Price
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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   38
Speaker(s):
Maria Virobik |  Tom Rich
Duration:
29:34
Format:
Audio and Video
Original Program Date:
May 17, 2022
Price:
$30.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Project Management |  Research Design
Speaker(s):
Kristin Ameruoso
Duration:
45 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Speaker(s):
Laurie Tema-Lyn |  Jim Bryson |  Ellen Good |  J. Robert Harris |  Judy Langer |  Bonnie Perry
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
The Emeritus SIG is thrilled to propose a panel presentation and discussion for the Virtual track of the annual QRCA Conference.  Our diverse panel of five is comprised of long-standing legacy members of QRCA and perhaps lesser-known qualitative experts. Panelists are: Jim Bryson, Ellen Good, JR Harris, Judy Langer, and Bonnie Perry. They embody a range of exciting and diverse paths: wilderness trekker/ author/speaker, health and life insurance broker/educator, an adjunct professor at Wharton, a docent with the Holocaust Museum Houston, the Executive Director of the Center for Learning and Living, the Tennessee Deputy Commissioner of the Bureau of Parks & Conservation. Each panelist has a unique story to tell of how they used skills cultivated during their career as a QRC, their personal vision and fortitude to create satisfying new endeavors with or without remuneration. Their journeys have not been seamless; there have been challenges, learning and re-directs along the way.
Price:
$30.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation
Speaker(s):
Michelle Finzel |  Missy Carvin
Duration:
29 Minutes
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
Through the presenters’ very real, honest, and often hilarious life examples, as well as interviews with other QRCs who are parents of kids with special needs, we will explore the connections between parenting a kid with special needs and excelling as a qualitative researcher.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Communication
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Feb 20, 2023
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Speaker(s):
Abby Leafe |  Laurie Tema-Lyn
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Jan 30, 2020
Short Description:
What happens when you bring the sharing economy to the world of research?  Exciting things happen.  This presentation will show qualitative researchers how to think creatively (and practically!) about using alternative venues for conducting qualitative research.  We will explore how platforms such as AirBnB and Peerspace can be invaluable options to find the perfect spot to host a session, and we’ll talk about the ways to ensure that a project is a success once you identify the right non-traditional location.  The session will draw upon the real-world experiences of the presenters using unique spaces to conduct qualitative research. Among those experiences will be a case study in the snacking category, where an LA mansion proved to be the ideal setting for three days of focus groups and client innovation sessions for a start-up client on a budget, leading to the development of a pipeline of new product ideas, some of which are now in the marketplace.
Price:
$50.00 - Non-Member Price
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Program

Average Rating:
   52
Categories:
Business Practices |  Communication |  Research Design
Speaker(s):
Michele Ronsen |  Ben Adosto |  Kay Corry Aubrey |  Janet Standen |  Patrick Bennett |  Molly Bloom |  Kelsey Segaloff |  Irene Bocca |  ....
Duration:
10 Hours
Original Program Date:
Sep 10, 2021
Short Description:
QRCA hosted a jam-packed day providing an amazing opportunity for the research community to exercise our User Experience (UX) Research muscles! We brought together the entire research community — across industries and roles — to connect, educate, and advance our UX skills.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   4
Categories:
Moderating/Facilitation
Speaker(s):
Jessica Broome |  Julia Strohm
Duration:
25 Minutes
Format:
Audio and Video
Original Program Date:
Feb 05, 2021
Short Description:
A creative, safe, focused space.  What are we describing here? A successful focus group  environment-- and also a mind that has become quiet and powerful through meditation. When we engage in meditation, we bring ourselves to a place of clarity and calm. This is precisely the mind we need to employ in order to authentically connect with our respondents. Through practicing meditation, we are primed to listen in new ways. We open ourselves up to be able to slip into the shoes of others, to develop empathy and understanding – and appreciation – of where others are coming from. An open-hearted mind engenders trust, which leads to better focus groups and better client relationships.
Price:
$25.00 - Non-Member Price
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Program

Total Credits: 10

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Business Practices |  Research Design
Speaker(s):
Roben Allong |  Jeff Walkowski |  Jay Zaltzman |  Kristin Ameruoso |  Susan Sweet |  Michael Collins |  Jo Ann Hairston |  Bruce Hutchison |  ....
Duration:
Five-Part Course - 2 hour sessions each
Short Description:
This course is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this course can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
Price:
$399.00 - Non-Member Price
Date:

Thu, Sep 05, 2024 - 11:00am to Thu, Oct 24, 2024 - 01:00pm CDT

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Program

Total Credits: 3 Advance Credits

Average Rating:
   19
Categories:
Analysis & Reporting |  Consulting
Speaker(s):
Edward Appleton |  Priscila Aramburu |  Anne Sophie Damelincourt |  hanna holländer |  William Leach |  Nicole Mitchell |  Chee Ngai Ng
Duration:
3 hours
Original Program Date:
Dec 07, 2022
Short Description:
Future Focus: Keeping Up with Consumers Amid Uncertainty will provide a look at key market issues facing consumers worldwide, and the impact this has on how we conduct and analyze qualitative research.
Price:
$69.00 - Non-Member Price
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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   38
Speaker(s):
Alexia Raven, BA |  Giselle Bowie
Duration:
29:49
Format:
Audio and Video
Original Program Date:
May 16, 2022
Price:
$30.00 - Non-Member Price
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Not Found
Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Gary Rudman
Duration:
1 Hour 30 Minutes
Short Description:
GenZ specialist Gary Rudman will discuss what makes GenZ unique, and share tips for maximizing rapport, insights and ideas when working with this generation.
Price:
$0.00 - Non-Member Price
Date:

Fri, May 17, 2024 - 12:00pm to 01:30pm PDT

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Not Found
On Demand

Average Rating:
Not yet rated
Speaker(s):
Rich Thau
Duration:
1.5 Hour
Format:
Audio and Video
Original Program Date:
Mar 08, 2021
Short Description:
For 21 months leading up to the election, Engagious President Rich Thau conducted monthly focus groups with “Obama-Trump” voters in upper Midwest battleground states. This Swing Voter Project, which both Axios and Michael Smerconish featured monthly, uncovered a host of fascinating key insights Rich will share. Rich is scheduled to conduct an updated version of the project throughout 2021, this time with “Trump-Biden” swing voters.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   6
Categories:
Communication |  Consulting |  Moderating/Facilitation |  Professionalism
Speaker(s):
Rob Volpe
Duration:
59 Minutes
Format:
Audio and Video
Original Program Date:
Jun 03, 2022
Short Description:
Empathy. We all aspire to be empathetic in our work as researchers and marketers. But how can we work out our empathy muscles like we do our calf muscles? Rob Volpe, CEO & Chief Catalyst of Ignite 360 and long-time QRCA member tells us how in his new book ‘Tell Me More About That: Solving the Empathy Crisis One Conversation at a Time’ and we’re honored to have him share with us his empathy workout gleaned from years of experience as a market researcher.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   2
Categories:
Business Practices |  Research Design
Speaker(s):
Pam Goldfarb Liss
Duration:
36 Minutes
Format:
Audio and Video
Original Program Date:
Mar 22, 2023
Short Description:
If 2023 is the year of Data Privacy Laws, it will be important to balance with the perspective of those who will be using the Internet and social media for years to come. Gen Z and Alpha are truly our pioneers in this whole new world of data privacy.
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Business Practices |  Communication |  Project Management
Speaker(s):
Sam Place
Duration:
24 Minutes
Format:
Audio and Video
Original Program Date:
Mar 22, 2023
Short Description:
The COVID-19 pandemic has had a significant impact both domestically and internationally on the way research is conducted, moving towards remote and away from in-person.
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation |  Project Management |  Research Design
Speaker(s):
Wendy Godfrey
Duration:
34 Minutes
Format:
Audio and Video
Original Program Date:
Feb 05, 2021
Short Description:
Hear about the unique trials surrounding the development and execution of 14 focus groups, each with a different vulnerable population, talking about a highly sensitive and personal issue. While the topic was delicate and often considered taboo, the conversation had to take place. It served as the foundation of the state's 5-year strategic plan on Sexual Violence Prevention. Questions we asked ourselves: How do we find willing participants? What is the best way to connect with these audiences? Who should we partner with to gain trust and ensure candor among participants? What we learned may surprise you. 
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   2
Categories:
Communication |  Consulting
Speaker(s):
Andy Cooper
Duration:
23 Minutes
Format:
Audio and Video
Original Program Date:
Feb 01, 2021
Short Description:
Research is only as insightful as it is impactful. When designing our vision for Qualitative Research business impact should be our north star, especially in a world of tightened budgets. Andy will explore how we can better enable our work to ‘go viral’; living on and traveling far and wide within client organizations.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Project Management |  Research Design
Speaker(s):
Anya Zadrozny
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
Video takes your clients on an empathetic and enticing journey inside respondents' struggles, delights, motivations and fears. Incorporating video into your proposals and projects is something every market researcher can do and should consider. Adding video to your research projects does not have to be a headache-filled, time-sucking endeavor.  If done right, it’s bang far outweighs its buck. In this presentation, a professional videographer, editor and documentary filmmaker Anya Zadrozny will detail the things every researcher should consider to identify when and how to create and include video in research projects – from true DIY (just you and things you already own) to a full-scale production (hiring and working with a cameraperson and editor).
Price:
$50.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Project Management |  Research Design
Speaker(s):
Pamela Cusick |  Susan Owens |  April Leonard
Duration:
57 Minutes
Format:
Audio and Video
Original Program Date:
Sep 14, 2023
Short Description:
Recruitment for Healthcare Research is facing multiple challenges. During the Covid Pandemic did we ‘spoil’ HCPs with high honorariums for TDIs/VDIs to get them to do interviews during difficult times? Now that we are past the Pandemic, is this status quo moving forward? Will we ever get back to in-person research, and what will it take?
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Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   1
Categories:
Consulting |  Research Design
Speaker(s):
Rodrigo dos Reis
Duration:
26 Minutes
Format:
Audio and Video
Original Program Date:
Feb 01, 2021
Short Description:
The most successful brands connect with consumers beyond customer experience and product performance — by taking action on issues relevant to their values. And our relationships with brands is increasingly affected by these personal values, especially among the younger generations. In this session, we showcase the groundbreaking work we did in Brazil leveraging AI to investigate what Brazilians expect from brands in terms of social action, and which social issues have the most positive potential impact across different categories. This session will be an opportunity to discuss the role of brands on social issues and how to apply new technology-powered approaches. Come learn how a similar approach could help you advise clients on how to strengthen their customer relationships!
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Communication |  Consulting
Speaker(s):
Julie Knox
Duration:
42 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
The Chinese word for crisis is composed of two characters — 危机 — one signifying ‘danger’ and one signifying ‘opportunity.’ We have begun to see this duality play out in the way that brands are being judged, and their reputations and images changed, by how they have been behaving and communicating not just in response to the pandemic, but also in response to the recent wave of protests for racial justice. Insights from our newly launched WhatsApp Community of consumers and small business owners, show that people are displaying a heightened sensitivity to how ‘corporate America’ is behaving and which ‘side’ companies are on – with a new landscape of heroes and villains emerging. Understanding how people are assessing brands in this climate of heightened moral judgement could give companies a crucial advantage in terms of driving their responses and framing their messaging.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Average Rating:
Not yet rated
Categories:
Communication
Speaker(s):
Tasheenah Brown |  Kayte Hamilton |  Cindy Taylor |  Laura Pulito
Duration:
39 Minutes
Format:
Audio and Video
Original Program Date:
Sep 18, 2023
Short Description:
Congratulations to our 2023 Qually Award Winners, Tasheenah Brown and Antonio Lopez from Lightbeam Communications! Together they won a pro-bono project supporting Children’s Theatre of Charlotte (CTC).  Please join Tasheenah in this fireside chat discussion, where they will share their qualitative research approach. 
Price:
$0.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Research Design
Speaker(s):
Kayte Hamilton
Duration:
45 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Join Kayte and the rest of the group for a discussion about when, how, and why to consider social intelligence as a component to your qualitative research methodologies. (As a concept, social media intelligence research is observing and analyzing conversations that consumers are naturally saying. NOT a moderated online conversation living on social media platforms.)
Price:
$25.00 - Non-Member Price
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Program

Average Rating:
Not yet rated
Categories:
Analysis & Reporting
Speaker(s):
Dean Stephens
Duration:
6 hours total
Short Description:
Please join us for a 3-day interactive report-writing workshop.  This will be a hands-on, interactive course that will demonstrate one way of how to get from transcripts to a final written report with no headaches and 100% confidence in your analysis and report-writing.  The course will include optional homework assignments  Course dates: May 30 | June 6 | June 13 | Thursdays, 10:00 am CT to Noon CT
Price:
$329.00 - Non-Member Price
Date:

Thu, May 30, 2024 - 10:00am to Thu, Jun 13, 2024 - 12:00pm CDT

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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Communication |  Moderating/Facilitation |  Professionalism
Speaker(s):
Frankie Lipinski
Duration:
15 Minutes
Format:
Audio and Video
Original Program Date:
Mar 24, 2023
Short Description:
In this session, Frankie will share on behalf of the Insights Association's IDEA Council what to consider when asking about gender identity and sexual orientation for qualitative recruiting and respondent engagement. Often we are going with the default when asking about a person's identity, which can be disaffirming or misaligned to how they identify and negatively impact their research experience with us. The IDEA Council has been working on a collaborative industry initiative to shed light on asking demographic questions inclusively and thoughtfully, and these are the results.
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Paula Rosecky |  Jyo Maan
Duration:
50 Minutes
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
Qualitative researchers are a powerhouse of knowledge and perspectives. Imagine what we could accomplish if we put our heads together to face the next move forward in the social justice movement! How might we better pitch inclusive research? How might we pull from our collective knowledge and wisdom to elevate the conversation and activate change? In this highly interactive, facilitated session we will tap into the diversity of our collective thought to ideate on ways qualitative researchers can continue to act. We will introduce the virtual “room” to trusted facilitation tools (micro structures) that allow all stories to emerge in a respectful, open, conversational way, using human centered design principles applied in design thinking and education to gather new ideas and data.
Price:
$30.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Speaker(s):
Pam Goldfarb Liss |  Chris Hauck |  Roben Allong
Duration:
54 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
Three experienced guides: Pam Goldfarb Liss, Chris Hauck, and Roben Allong will share their how-to tips and tricks on making both the moderating and insights journey more inclusive for clients, respondents and yourself. If you’re in the weeds, feel uncomfortable, or just need confirmation on ways to successfully manage inclusivity — this is the panel for you. Expect to hear relevant real world experiences and key takeaways for next level toolbox agility.
Price:
$30.00 - Non-Member Price
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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   4
Categories:
Communication
Speaker(s):
Sandra Bauman |  Daniel Fazekas |  Jim Kempland
Duration:
27 Minutes
Format:
Audio and Video
Original Program Date:
Mar 22, 2023
Short Description:
This presentation is all about using online “listening” and “observation” to understand organically the topic areas through the eyes, voice and minds of the consumer.
Price:
$20.00 - Non-Member Price
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Business Practices
Speaker(s):
Roben Allong
Duration:
34 Minutes
Format:
Audio and Video
Original Program Date:
Mar 24, 2023
Short Description:
Ask yourself this question—are you and your team ready, informed, and equipped to meet the changing demography, the cultural evolution and its challenges head-on?
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Speaker(s):
Pascal Patenaude |  Lisa Strick
Duration:
1 Hour 4 Minutes
Format:
Audio and Video
Original Program Date:
Oct 11, 2022
Short Description:
Finding new ways to facilitate research remotely is more important than ever. In this 60-minute interactive session, attendees will continue to learn some best practices utilizing Mural in the context of Qualitative Research and Co-Creation including when to use it and how to set things up for success.
Price:
$0.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Moderating/Facilitation
Speaker(s):
Michael Tucker
Duration:
40 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
The world’s best interviewers are not always qualitative researchers (although most of them are!). Sometimes they are talk show hosts, podcasters, journalist, or even hostage negotiators. So who are your favorite interviewers and what do they do that enables them to inform and entertain us? Michael Tucker will share some of his favorites but come prepared with some of your own and some observations about their “techniques” and styles.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Communication
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Jan 09, 2023
Price:
$0.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1.0 Advance Credits

Average Rating:
   2
Speaker(s):
Nikhita Ghugari |  Swar Raisinghani
Duration:
46 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Jugaad is an innovation mindset and also a way of problem-solving in daily life in India. It loosely translates to ‘Hack’ in English, but in India, for everything that may seem difficult to do, you will very commonly hear someone say ‘Let’s find a Jugaad’ - a creative way around the system. Jugaad solutions are born out of constraints in resources and through resilience, and are therefore, very creative in their approach and design. While Jugaad has been criticised for its limitations with scalability, company leaders and innovators have sought to make it a part of the formal innovation process to capture its essence of resilience, creativity and fast problem-solving. Through our talk, we want to highlight Jugaad as a fresh approach for a resource-constrained future that will require us to live a minimal, carbon-neutral lifestyle.
Price:
$25.00 - Non-Member Price
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On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   3
Duration:
1 Hour 29 Minutes
Format:
Audio and Video
Original Program Date:
Jun 30, 2023
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Not Found
On Demand

Average Rating:
Not yet rated
Categories:
Communication |  Professionalism
Speaker(s):
Lauren Isaacson
Duration:
51 Minutes
Format:
Audio and Video
Original Program Date:
Jun 01, 2023
Short Description:
QRCA Vice President Lauren Isaacson is going to share a presentation with us on the many wonderful ways to stay involved in QRCA, get the most of your membership, and grow your career. Come with a snack and any questions you have!
Price:
$0.00 - Non-Member Price
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Moderating/Facilitation
Speaker(s):
Deborah Klotz |  Bronwen Ward
Duration:
20 Minutes
Format:
Audio and Video
Original Program Date:
Mar 24, 2023
Short Description:
Our team will take you through an overview of how we built our successful UXR “relationship” through a continuous, rolling research process. In our session we will share our learning with you through tips and tools that have contributed to our success, as well as some of the challenges to watch out for along the way AND our strategies for mitigating them. Attendees will walk away emPOWERed to leverage the tools and processes we share in any qualitative study with confidence.
Price:
$20.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Communication |  Consulting |  Research Design
Speaker(s):
Daniel Berkal
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Jan 29, 2020
Short Description:
For those QRCs that work in communications, these people will become your future clients. But the world has rapidly changed. Different tools are available. The age of creative-test focus groups may be over. What are these people looking for in their qualitative research? What kinds of methodologies and approaches are most valuable to them? What are the needs of the modern creative industry? This workshop will be co-led by Ryan Romero, an industry leader who teaches the Texas Creative program and will incorporate several current students who are at the leading edge of advertising in a structured forum to help Quallies meet the needs of Creatives and vice versa. We all have lots to learn from each other.
Price:
$50.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   40
Categories:
Research Design |  Project Management
Speaker(s):
Shannon Danzy |  Fiona Ray
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 23, 2020
Short Description:
Does online qual feel unapproachable? What does the set-up of online and in-person projects have in common, and how are they different? And how does one even get started? Learn how thoughtful design, careful planning, and clean recruiting will maximize your project’s chance for success. Hear true tales and tips from longtime QRCA members. After this session, you’ll have the knowledge and confidence to be ready to launch your first online project.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Speaker(s):
Susan Newhouse
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
Over the past several months we've had to change how we operate in the world. Think of it as a gift...not only do we have an opportunity to "reboot" our lives, we can also renegotiate how we want to show up as leaders. But what makes a great leader, and what uniquely makes YOU a great leader? During this hands-on workshop, you will envision your highest self as a leader and begin crafting your leadership story.
Price:
$30.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Katrina Noelle
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
We’ll use this session to discuss strategies to optimize remote research and share tips and tricks to ensure quality in the new qual normal. Now that we’ve learned the technical how-tos of online research and remote work, it’s now time to lean in and optimize our methods and processes. We’ll discuss innovations made this year and challenges ahead in terms of online work and research.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 2 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Communication |  Professionalism
Duration:
1 Hour 59 Minutes
Format:
Audio and Video
Original Program Date:
Sep 08, 2023
Short Description:
The Chicago Chapter is hosting a unique twin panel event with and for those who are "newer" to the qualitative role and those who are "tenured" shall we say! We have a wealth of information right within our organization, and one of the things we do best is share our knowledge. The needs of both ends of the experience spectrum vary and we can each learn from each other! We're hoping to cross pollinate and elevate all QRCs with multiple quick topic areas, Q & A, and discussion with these amazing panel members!
Price:
$35.00 - Non-Member Price
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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   1
Categories:
Research Design
Speaker(s):
Keyona Osborne
Duration:
22 Minutes
Format:
Audio and Video
Original Program Date:
Mar 22, 2023
Short Description:
For too long, our insights and recommended next steps have ignored underrepresented groups, but we have the ability to change that! This session will challenge researchers to listen beyond what’s obvious and to search for the insight that will truly revolutionize next steps.
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Categories:
Moderating/Facilitation |  Professionalism
Speaker(s):
Jo Ann Hairston
Duration:
1 Hour 1 Minutes
Format:
Audio and Video
Original Program Date:
Jan 12, 2024
Short Description:
What you need to explore to yield information about the drivers and motivations that influence consumer behaviors? Create questions designed to capture the language of the consumer or target population. Are you getting the actual voice of the consumer or yes/no answers? This webinar will help you create a structure to your guide that goes beyond the obvious, top-of-mind answers into the thoughtful “I never thought about this topic in this way before” responses? What are the best kinds of questions that evoke that?
Price:
$75.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1.0 Advance Credits

Average Rating:
Not yet rated
Categories:
Communication |  Moderating/Facilitation
Speaker(s):
Michael Doody
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 05, 2021
Short Description:
Want to know the fastest way to make a creative person sweat? Mention the words qualitative research. Or ask them if they would like some feedback on their idea? Well what I recently learned by training with a 70-year-old dancer and choreographer may just change that forever. A simple 5-step process can help you to glean more insights while feeding creative ideas to make them bigger. And when you help ideas get bigger and stringer you'll have creative people begging to be a part of qualitative research again.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Business Practices
Speaker(s):
Joel Reish
Duration:
43 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
Have you ever thought about going to the "other side?" What's it like being on the client side? Joel Reish can tell you because he did it. His roundtable is a must-attend for any independent QRC considering a move to a client-side position and to independent QRCs who want to know more about the world of their corporate-side clients and how to deal with them.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1.0 Advance Credits

Average Rating:
   11
Categories:
Analysis & Reporting |  Moderating/Facilitation
Speaker(s):
Chris Kann
Duration:
43 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
In research, we can feel caught in the tension between achieving research objectives we have been tasked with, while also staying present with respondents and listening in the moment. We are charged with taking in what those we are interviewing have to say, without jumping ahead to premature conclusions or assumptions. It can become a balance of driving to an objective or conclusion, while also allowing the information to come to us authentically. Taking time to discover new ways of thinking about how we can best prepare for this important role of listening and receiving data from a neutral mindset can lead to more clarity in our analysis.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Analysis & Reporting |  Moderating/Facilitation
Speaker(s):
Michel Bequer
Duration:
48 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
During pandemic and non-pandemic times, international projects can be some of the most challenging yet rewarding assignments of your career. There are many variables to consider and even the most experienced among us can always benefit from some tips. In this roundtable, we will share best practices for selecting and vetting international partners, briefing them, and managing them throughout the project including during reporting. Join us for a bunch of good tips from planning through after-care.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   2
Categories:
Moderating/Facilitation |  Professionalism
Speaker(s):
Annette Esquibel
Duration:
27 Minutes
Format:
Audio and Video
Original Program Date:
Mar 24, 2023
Short Description:
Moderation best practices are important in any industry setting, but they are especially critical when conducting healthcare focused sessions. In the QRCA 2023 Conference session “Med-Focused Moderation,” we will discuss a variety of moderation best practices and the ways in which these approaches can lead to the most valuable interactions for participants and moderators, in the healthcare space and beyond.
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 including 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Moderating/Facilitation
Speaker(s):
Jo Ann Hairston
Duration:
1 Hour 7 Minutes
Format:
Audio and Video
Original Program Date:
Feb 03, 2023
Short Description:
QRCA is excited to partner with RIVA on three 60-minute webinars led by Jo Ann Hairston that will help qualitative professionals level up their skills. These webinars will improve attendees' guides, help quallies go deeper to get better information from respondents, and enhance the way focus groups are run. Register today for all three for the best rate!
Price:
$75.00 - Non-Member Price
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Not Found
Program

Average Rating:
   32
Speaker(s):
Jo Ann Hairston
Original Program Date:
Oct 21, 2022
Short Description:
QRCA is excited to partner with RIVA on three 60-minute webinars led by Jo Ann Hairston that will help qualitative professionals level up their skills. These webinars will improve attendees' guides, help quallies go deeper to get better information from respondents, and enhance the way focus groups are run. Register here for all three at the best rate!
Price:
$200.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Project Management |  Research Design
Speaker(s):
Mari Puras
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Learn the tips and tricks for conducting mobile ethnography studies from a researcher and vendor perspective. We will share tips on recruitment, screening, incentives, task development, moderation, analysis, and reporting. Come and add your experiences. Make your next mobile ethnography a success by attending this roundtable.
Price:
$25.00 - Non-Member Price
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