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On Demand

Digital Stickies: Virtual Whiteboards for Analysis and Reporting

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Casey Bernard
Audio and Video
Original Program Date:
May 17, 2022

Tag: Encore


In 2020 many of us tried to find new ways to collaborate with clients and participants using virtual whiteboards and sharing tools such as Miro, Mural, Stormboard and more. While we tried to recreate the backroom and focus group experience online, we made an exciting discovery - many of these online collaboration tools can help with not only presenting stimuli, but they can also be great tools for capturing data, working through analysis and creating visuals for reports. 

In this 60 minute workshop, we will demonstrate different ways to use Miro for streamlining the back end of your projects with data collection and visualization. If you analyze data from focus groups, IDIs or online asynchronus studies there is something for you in this presentation.



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Nimble MR

Casey Bernard is the founder of Nimble Modern Radio, which provides consulting to both research professionals and small businesses on podcast production. Her podcast, Breaking Research, focuses on issues in marketing research and features professionals who are breaking research traditions to find new ways to get insights.

As an independent qualitative research consultant based in Austin, Texas, Casey’s work has included in-person and online qualitative work for major retailers, medical services, higher education, professional services and international brands. She has worked for research agencies and advertising agencies on major CPG, financial services, pharmaceutical, and utility brands in both traditional marketing research studies and early social media research. She began her career in marketing research in 2003 after receiving her MSMR from the University of Texas at Arlington. 

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