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Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Business Practices |  Professionalism |  Research Design
Speaker(s):
Lara Nieuwenhuis |  Karen Hold
Duration:
1 hour
Short Description:
In this Qcast we’ll speak with a panel of design thinking professionals who will share design thinking methodologies to integrate in your practice and enhance it. We will walk through the research process and address how each aspect can be bolstered with design thinking methodologies. We will start at the very beginning, addressing how design thinking can refine and reframe the project’s scope and connect with users in innovative ways. We’ll also discuss how storytelling can be used in presentations and explore interactive co-creation sessions. Each method will be paired with practical examples.
Price:
$25.00 - Non-Member Price
Date:

Fri, Sep 20, 2024 - 10:00am to 11:00am CDT

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Webinar

Total Credits: 1.5 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Professionalism
Speaker(s):
Sidney Clewe Jansons
Duration:
1 Hour 30 Minutes
Short Description:
Want to optimize your design skills to create documents that Stands out? Don't miss this session with Sydney Jansons (researcher and trained graphic designer). Graphic Design for Market Researchers aims to provide graphic design theory and practical tips to help qualitative researchers improve their design skills. Design is not something that we can simply brush aside, saying it’s for creative agencies, designers, or marketers. Researchers need to know how to present their data in a visually appealing way in order to cut through the clutter and extend the impact and longevity of their reports (or proposals, etc). With a bit of training and a practical approach to design basics, all researchers have the opportunity and capacity to make visually appealing improvements to their PowerPoint slides to help reports get more traction with clients. This session is best suited for those creating PowerPoint reports though the theory extends to any tool you may be using.
Price:
$25.00 - Non-Member Price
Date:

Fri, Sep 20, 2024 - 12:00pm to 01:30pm EDT

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Webinar

Total Credits: 2 Advance Credits

Average Rating:
   14
Categories:
Analysis & Reporting |  Business Practices |  Research Design
Speaker(s):
Michael Collins |  Jessica Kurth |  Kristin Ameruoso
Duration:
2 Hours
Short Description:
This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
Price:
$125.00 - Non-Member Price
Date:
Thu, Sep 26, 2024 - 11:00am to 01:00pm CDT - more dates
You will be able to choose a specific date when you add this seminar to the cart.
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Webinar

Total Credits: 2 Advance Credits

Average Rating:
   14
Categories:
Analysis & Reporting |  Business Practices |  Research Design
Speaker(s):
Jay Zaltzman |  Maria Virobik
Duration:
2 Hours
Short Description:
This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
Price:
$125.00 - Non-Member Price
Date:
Thu, Oct 10, 2024 - 11:00am to 01:00pm CDT - more dates
You will be able to choose a specific date when you add this seminar to the cart.
More info » Save for Later  Add to Cart »
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Webinar

Total Credits: 2 Advance Credits

Average Rating:
   14
Categories:
Analysis & Reporting |  Business Practices |  Research Design
Speaker(s):
Bruce Hutchison |  Roben Allong
Duration:
2 Hours
Short Description:
This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
Price:
$125.00 - Non-Member Price
Date:
Thu, Oct 24, 2024 - 11:00am to 01:00pm CDT - more dates
You will be able to choose a specific date when you add this seminar to the cart.
More info » Save for Later  Add to Cart »
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Business Practices |  Professionalism |  Research Design
Speaker(s):
Chris Hauck |  Marta Villanueva
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Aug 16, 2024
Short Description:
Speaking at conferences can be extremely beneficial to career development, yet many qualitative researchers newer in their careers may find it intimidating or assume they don’t have a topic worth submitting. But your voice matters, and the industry wants to hear from YOU!   In this Qcast, seasoned conference speakers and industry experts Chris Hauck and Marta Villanueva will demystify the process of turning your unique ideas and new perspectives into opportunities to get your voice heard and build your visibility in the industry.  Whether you’re new to the industry or looking to take your career to the next level, this session will help you discover how to turn your passions, ideas and distinctive experiences into compelling conference proposals and presentations. We’ll practice fleshing out ideas together and clearly define the "what's in it for you" of conference speaking. 
Price:
$25.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Business Practices |  Professionalism |  Research Design
Speaker(s):
Alexandra Jayeun Lee
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Jul 19, 2024
Short Description:
The recent initial surge in popularity of Open AI's ChatGPT and consequential growth of Large Language Models (LLMs) and the recently released multi-modal GPT-4o has brought the concept of prompt engineering into the spotlight, raising important questions about its potential to augment many different parts of our jobs, including some of the common applications in user research such as summarization and synthesis.    In this QCast, we will delve into the world of conversational AI assistants and explore the potential biases, limitations, and characteristics of typical AI tools available in the mainstream today to offer some insights for qualitative researchers seeking to improve their interactions with these tools, and discuss the challenges and opportunities presented by these AI assistants.     In this session, we’ll learn how to navigate potential pitfalls, enhance our prompt engineering skills, and discover creative ways to adapt digital assistants to existing processes. Attendees w
Price:
$25.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Analysis & Reporting |  Research Design |  Moderating/Facilitation
Speaker(s):
Jeff Syroney
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
May 17, 2024
Short Description:
The relationship consumers hold with products and brands has undergone an enormous shift since the pandemic. Understanding these revised relationships often requires a deeper connection than can be found through online research or around a traditional focus group table. In this session, we will explore ways we can modify methodologies and manipulate physical spaces to create an immersive experience for both research participants and users of qualitative research. Using real-world case studies, we will share a wide range of examples from the bold (using classic TV game shows as inspiration to bring segmentation to life) to the simple (how we turned focus groups into a rotating multi-segment, inter-generational experience). We will also provide examples of exciting ways to bring insights to life through experiential deliverables such as podcasts, customized video, and even graphic novels.
Price:
$25.00 - Non-Member Price
More info » Save for Later  Add to Cart »
Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Analysis & Reporting |  Business Practices |  Professionalism |  Research Design |  Moderating/Facilitation
Speaker(s):
Cary-Anne Olsen-Landis |  Jasmine Walker
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Mar 15, 2024
Short Description:
A human-first approach should be at the core of everything we do. Yet, our relationship with research participants is often transactional, ending after they receive the honorarium.  In this session, we’ll discuss how this one-sided interaction contradicts human-centered design and blurs the lines of ethical research. Our speakers will draw from knowledge gained through their combined 15+ years of conducting qualitative research studies for Fortune 500 companies to illustrate the necessity of building an ethical, trauma-informed two-way bridge between researchers and participants.  
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   10
Categories:
Analysis & Reporting
Speaker(s):
Michele Ronsen
Duration:
52 Minutes
Format:
Audio and Video
Original Program Date:
Jun 16, 2023
Short Description:
As researchers strive to get insights faster, how we capture data from respondents can make analyzing that data easier or more time-consuming. In this interactive session, we’ll discuss note-taking strategies and frameworks that help researchers collect and analyze qualitative data more efficiently.
Price:
$25.00 - Non-Member Price
More info » Save for Later  Add to Cart »

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