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2021 ConferenceNOW AVAILABLE:
San Diego Annual Conference On-Demand

Whether you joined us May 16-18 in San Diego or not, presentations are now available to you on-demand. Sessions from the January 12-13 Virtual Summit are also still available on-demand.

Visit 2022 Conference Central to see details from the most recent QRCA Annual Conference and save the date for March 22-24, 2023 in Charlotte, NC for next year's event!

If you registered for the San Diego Conference, you can access the presentations here for no charge:

ACCESS PRESENTATIONS

If you did NOT register for the San Diego Conference, you can purchase individual presentations on-demand here:

ACCESS PRESENTATIONS

Sessions are still available on-demand from the January Virtual Summit here:

ACCESS PRESENTATIONS

New Courses

All Courses

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Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Category:
Business Practices
Faculty:
Tonise Paul
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 01, 2021
Price:
$30.00 - Non-Member Price
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Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Category:
Business Practices |  Consulting |  Professionalism
Faculty:
Matt Booth
Duration:
40 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
Your attitude determines your thoughts, your actions, and ultimately the direction, success, and growth of your business. In the current economic environment, your attitude (and the attitude of those around you) NEEDS to be positive as often as possible – but sometimes it’s not that easy. This upbeat and timely session will help you recognize the importance of a positive attitude and provide proven strategies to make lasting improvements. Through this program, you’ll learn how making a conscious effort to be as positive as possible – regardless of the circumstances – which will help you be more successful at what you do. You’ll leave this program with practical take-a-ways and the motivation to implement them.
Price:
$25.00 - Non-Member Price
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Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Duration:
56 Minutes
Format:
Audio and Video
Original Program Date:
Aug 15, 2022
Short Description:
Watch the recording from the August 2022 Academic SIG meeting
Price:
$0.00 - Non-Member Price
More info » Save for Later Register
Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   10
Category:
Analysis & Reporting
Faculty:
Michelle Finzel |  Pam Goldfarb Liss |  Kristi Jackson, Ph.D. |  Katrina Noelle |  Maria Virobik |  Rob Volpe
Duration:
90 Minutes
Format:
Audio and Video
Original Program Date:
Sep 30, 2020
Short Description:
The amount of data we gather in some qualitative studies can be overwhelming – especially data from multi-day message boards. Traditional methods of analysis are functional, but they can be time-consuming. Digital tools can assist in the process. This webinar will begin with a quick review of traditional (no-tech or low-tech) tools, then will expose you to a sampling of higher-tech tools (Delve, NVivo, Reduct, and Relative Insight), explained by the QRCA members who use them. This will not be a how-to session; rather, it is “tasting menu” of some of the tools that can make the analysis of qualitative data less daunting.
Price:
$50.00 - Non-Member Price
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Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Faculty:
Casey Bernard
Original Program Date:
Jun 10, 2022
Short Description:
Join your fellow learners for a “watch party” of highly rated conference sessions with your peers. During these sessions we’ll watch one of the on-demand conference sessions, participate in a live chat with your fellow quallies, and the presenters will join us for Q&A and additional insights.
Price:
$30.00 - Non-Member Price
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Not Found
Product Type
Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Category:
Research Design
Faculty:
John Geraci
Duration:
1 hour
Short Description:
Will the polls get it right this November? Why have they been so off in recent years? Can pollsters regain the trust of Americans and help us preserve our democracy?
Price:
$0.00 - Non-Member Price
Date:

Fri, Oct 14, 2022 - 10:00am to 11:00am PDT

More info » Save for Later Register
Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Category:
Moderating/Facilitation |  Research Design
Faculty:
Scott Koenig, MBA |  Jenny Karubian
Duration:
56 minutes
Format:
Audio and Video
Original Program Date:
Jan 30, 2020
Short Description:
When respondents become storytellers, things get human real quick. When respondents are given the opportunity to tell their narratives as they experience them, our biases as researchers take a backseat. Autoethnography turns the research enterprise on its head: We participate in their research, they take control and tell their own stories. We coach from the sidelines, while respondents are front and center. Autoethnography is a relatively new methodology for consumer research. It differs from journaling in that it allows the market research team to connect more deeply with the consumer through the peeling back of multiple layers of consciousness, thoughts, feelings, and beliefs. In this presentation, we discuss how autoethnography differs from other, more conventional methods. This presentation will contain a case study that shows a side by side comparison of autoethnography and journaling.
Price:
$50.00 - Non-Member Price
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Not Found
Product Type
Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Category:
Business Practices |  Consulting |  Moderating/Facilitation |  Project Management |  Research Design
Duration:
1 Hour
Short Description:
Come join your fellow B2B SIG-ers for an hour of conversation, idea sharing and get assistance from the 'hive' mind of folks who work on Business-to-Business research.
Price:
$0.00 - Non-Member Price
Date:

Fri, Oct 14, 2022 - 11:00am to 12:00pm CDT

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Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Faculty:
Criscillia Benford, BA, MA, Ph.D. |  Ana Marie Trester
Duration:
58 minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
You know that stories are an effective way to broadcast information to an audience. But did you also know that real, everyday stories provide unparalleled insight into organizational and community cultures? The process of collecting and working with real, everyday stories is called Narrative Inquiry. There are various approaches. In this session, we'll provide a step-by-step overview of our approach, and describe how narrative inquiry can be used to identify and change patterns of organizational behavior.   As we share non-confidential learnings from collaborations with research partners in the US and Australia from different institutional contexts, you’ll learn best practices for collecting, analyzing, and interpreting relevant stories. Our session will end with an interactive simulation of the core step in our narrative inquiry process: Story Listening.
Price:
$50.00 - Non-Member Price
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Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Faculty:
Calvin Gilman
Duration:
55 Minutes
Format:
Audio and Video
Original Program Date:
Jun 04, 2020
Short Description:
Are you wondering what business insurance you should have in place in light of COVID-19? Will business insurance cover potential liability when it comes to COVID-19? What about data privacy and security? What insurance do businesses need to protect themselves? QRCA hosts Calvin Gilman, an insurance advisor, who provides an overview of what businesses should be considering in terms of their insurance coverage in light of COVID-19. He also discusses cyber insurance, which has become more prominent in this era of data security and privacy, and what businesses should be considering when securing a cyber insurance policy. Calvin also addresses other questions that attendees have about business insurance.
Price:
$35.00 - Non-Member Price
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