return to qrca.org
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Communication | Moderating/Facilitation | Professionalism
- Duration:
- 1 Hour
- Short Description:
- If you work in pharmaceutical or healthcare marketing research long enough eventually you will do research in sensitive areas like sexual health, mental health conditions, substance abuse, domestic violence, discrimination, financial hardship, political opinions, and religious beliefs. However, topics such as these can also pop in in other research when we least expect it. Let’s gather for a virtual coffee chat to share what we have learned and how we have handled these situations. Hopefully we all leave with some new way of not only helping our respondent but also ourselves.
- Price:
- $0.00 - Non-Member Price
- Date:
-
Fri, Apr 11, 2025 - 11:00am to 12:00pm EDT
Total Credits: 0.5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Communication | Consulting
- Duration:
- 1 Hour
- Short Description:
- As we navigate this wave of uncertainty with the evolving Canada-US relationship and new tariffs on Canadian imports, we recognize that these changes may have significant implications for our industry. We also know that staying connected and sharing our thoughts and experiences can be invaluable during times like these. This is what QRCA is all about! We’re hosting an informal Virtual Coffee Chat on Friday April 11th at 3p.m. EST for all Canadian QRCA qualitative researchers.
- Date:
-
Fri, Apr 11, 2025 - 03:00pm to 04:00pm EDT
Total Credits: 0 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Communication | Consulting | Professionalism
- Duration:
- 2 Hours
- Location:
- Philadelphia, Pennsylvania
- Short Description:
- Join your fellow Philly-area Quallies for our annual summer get-together on the Philly waterfront. This will be an informal event for networking and conversation. Each attendee will be responsible for their own tab.
- Price:
- $0.00 - Non-Member Price
- Date:
-
Thu, Jul 17, 2025 - 05:00pm to 07:00pm EDT
- Average Rating:
- Not yet rated
- Categories:
- Project Management | Communication
- Speaker(s):
- Jim Berling
- Duration:
- 5 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Aug 05, 2024
- Short Description:
- This video will explore what happens with an internal team or even a team of qualitative partners to launch a qualitative research project with some of the important must-do’s with all the team members from project manager to moderator partners. This will also explore key potential communication issues and tips/tricks on how to get everything together for a successful product launch, so team members are on the same page with expectations and next steps.
- Price:
- $0.00 - Non-Member Price
Total Credits: 1 including 1 Advance Credits
- Average Rating:
- 4
- Categories:
- Professionalism | Moderating/Facilitation | Communication
- Speaker(s):
- Peter Totman
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Jun 21, 2024
- Short Description:
- Like the broader society in which we operate, qualitative research seems designed for and by extroverts. This is true in both the experiences of the research participants and qualitative research practitioners. Recent studies have shown introverts are often more thoughtful, analytical, and reflective people and as such are potential sources of insight, subtlety, and nuance. Our industry and the users of our research cannot afford to exclude the unique contributions of introverts. This session will be interactive and personal. Whether we’re an introvert, extrovert or somewhere in between, we will learn about our own personalities and working styles. We will also take a close look at qualitative research itself.
- Price:
- $25.00 - Non-Member Price
- Average Rating:
- 1
- Categories:
- Consulting | Communication
- Speaker(s):
- Jim Berling
- Duration:
- 6 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Jun 05, 2024
- Short Description:
- What’s all the latest buzz about hybrid approaches to research? By combining qualitative and quantitative research we are blending the best of both worlds. It’s a dynamic approach that allows us to uncover insights that are both statistically robust and emotionally resonant—a true win-win. In this video, Kendall will share a few of her secret ingredients for leveraging hybrid-based research approaches.
- Price:
- $0.00 - Non-Member Price
- Average Rating:
- 2
- Categories:
- Consulting | Communication
- Speaker(s):
- Jim Berling
- Duration:
- 4 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Apr 03, 2024
- Short Description:
- Communication with our client-side partners is the key to success for any project. But what do our partners expect and want from us as QRC’s. Watch our latest video short where Laura Taylor shares her top 10 list of tips from the trenches based on her experiences over the last 20+ years leading client-side insights departments.
- Price:
- $0.00 - Non-Member Price
Total Credits: .75 Advance Credits
- Average Rating:
- 3
- Categories:
- Business Practices | Communication
- Speaker(s):
- Laura Fravel
- Duration:
- 46 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Jan 19, 2024
- Short Description:
- Gone are the days when being an "expert" in your field was enough to get noticed. Today, our world is craving a more human side of business - one in which leaders and business owners have more of an authentic and visible voice - one of purpose and even perspective. Learn: How do you show up - whether introducing yourself at a networking event or on LinkedIn - to stand out and get noticed? How to you become memorable and sought-after? And all in an authentic, rather than 'boastful' way?
- Price:
- $10.00 - Non-Member Price
- Average Rating:
- Not yet rated
- Categories:
- Communication | Consulting
- Speaker(s):
- Elizabeth McKinley
- Duration:
- 51 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Jan 08, 2024
- Short Description:
- Mark you calendars for the first Qually Talk of 2024! This will be a fun, informal discussion about making the most of your conference experience. Open to both QRCA Annual Conference first-timers and seasoned veterans, this free event will provide a great opportunity to make connections with fellow attendees, share stories about past conferences, and learn what to expect in Denver.
Total Credits: 1 Advance Credits
- Average Rating:
- 8
- Categories:
- Communication | Moderating/Facilitation
- Speaker(s):
- Rich Thau
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Original Program Date:
- Dec 15, 2023
- Short Description:
- As we head into the 2024 U.S. presidential election, political research will be front and center, with qualitative research playing a key role in uncovering the “why” behind voters’ views on candidates and issues. In this Qcast, we’ll take a look under the hood of political focus groups with Rich Thau, moderator of the Swing Voter Project. We’ll see and hear from Rich about how he conducts and reports on his monthly focus groups with swing voters. He’ll discuss tips and learnings from his years of moderating these focus groups, including how he maintains his cool when discussing highly emotional topics. For qualitative researchers, the Swing Voter Project is a rare opportunity to watch a colleague conduct focus groups. Attendees will come away with a greater understanding of the process and learnings that can be applied to other types of research.
- Price:
- $25.00 - Non-Member Price
- Average Rating:
- Not yet rated
- Categories:
- Communication
- Speaker(s):
- Tasheenah Brown | Kayte Hamilton | Cindy Taylor | Laura Pulito
- Duration:
- 39 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Sep 18, 2023
- Short Description:
- Congratulations to our 2023 Qually Award Winners, Tasheenah Brown and Antonio Lopez from Lightbeam Communications! Together they won a pro-bono project supporting Children’s Theatre of Charlotte (CTC). Please join Tasheenah in this fireside chat discussion, where they will share their qualitative research approach.
- Price:
- $0.00 - Non-Member Price
Total Credits: 2 Advance Credits
- Average Rating:
- 1
- Categories:
- Business Practices | Communication | Professionalism
- Duration:
- 1 Hour 59 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Sep 08, 2023
- Short Description:
- The Chicago Chapter is hosting a unique twin panel event with and for those who are "newer" to the qualitative role and those who are "tenured" shall we say! We have a wealth of information right within our organization, and one of the things we do best is share our knowledge. The needs of both ends of the experience spectrum vary and we can each learn from each other! We're hoping to cross pollinate and elevate all QRCs with multiple quick topic areas, Q & A, and discussion with these amazing panel members!
- Price:
- $35.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Communication
- Speaker(s):
- Janet Standen
- Duration:
- 56 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Aug 24, 2023
- Short Description:
- Please join the QRCA Young Professionals for our August Coffee Chat. Coffee chats are an informal networking opportunity that is held each month, for August we were joined by Janet Standen.
Total Credits: 1 Advance Credits
- Average Rating:
- 13
- Categories:
- Communication | Consulting
- Speaker(s):
- Hannah Kaplan | Pam Goldfarb Liss
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Jul 28, 2023
- Short Description:
- With the ever-changing and evolving world of Gen Z and gender, come learn how we can create comfortable spaces for qualitative research where all participants feel welcome and heard.
- Price:
- $25.00 - Non-Member Price
- Average Rating:
- Not yet rated
- Categories:
- Communication | Professionalism
- Speaker(s):
- Lauren Isaacson
- Duration:
- 51 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Jun 01, 2023
- Short Description:
- QRCA Vice President Lauren Isaacson is going to share a presentation with us on the many wonderful ways to stay involved in QRCA, get the most of your membership, and grow your career. Come with a snack and any questions you have!
- Price:
- $0.00 - Non-Member Price
Total Credits: 2 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Communication | Consulting | Moderating/Facilitation | Research Design
- Speaker(s):
- Kathryn Topp | Doug Guion
- Duration:
- 2 Hours 3 Minutes
- Format:
- Audio and Video
- Original Program Date:
- May 05, 2023
- Short Description:
- For our May 5, 2023 event, the QRCA Chicago Chapter will welcome Kathryn Topp and Doug Guion from Yabble. In this presentation Kathryn will talk through the basics on AI, and how you can adopt it into your research practices right now today. She will talk about tools that exist currently, what’s the future horizons look like and some of the ‘watch out’s’ and things to think about when using AI.
- Price:
- $25.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 4
- Categories:
- Analysis & Reporting | Business Practices | Communication | Consulting | Moderating/Facilitation | Professionalism
- Duration:
- 1 Hour 21 Minutes
- Format:
- Audio and Video
- Original Program Date:
- May 04, 2023
- Short Description:
- Hear from a panel of market researchers who are currently or previously on the client side, some of whom also have current or previous experience as an independent. They'll discuss how things on the client side may be different from what independents expect, surprises they had, how client-side jobs qualitative MR have evolved over time, and what they foresee for the future of qualitative research. There will also be time for observers to ask their own questions.
- Price:
- $30.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 2
- Categories:
- Communication
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Apr 10, 2023
Total Credits: .5 Advance Credits
- Average Rating:
- 3
- Categories:
- Communication | Moderating/Facilitation
- Speaker(s):
- Eric Santos
- Duration:
- 17 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- One of the greatest assets a research team can utilize is their own community of participants. Communities allow researchers to recruit from their own pool of curated participants. Communities allow brands to fully-control the experience their customers have when participating in research. Communities also allow agencies to save cost on recruitment all while recruiting from a trusted source that they have full control over. Communities are one way we can fix our data quality problem.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Communication | Moderating/Facilitation | Professionalism
- Speaker(s):
- Frankie Lipinski
- Duration:
- 15 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- In this session, Frankie will share on behalf of the Insights Association's IDEA Council what to consider when asking about gender identity and sexual orientation for qualitative recruiting and respondent engagement. Often we are going with the default when asking about a person's identity, which can be disaffirming or misaligned to how they identify and negatively impact their research experience with us. The IDEA Council has been working on a collaborative industry initiative to shed light on asking demographic questions inclusively and thoughtfully, and these are the results.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- 1
- Categories:
- Communication | Moderating/Facilitation
- Speaker(s):
- Benjamin Allen
- Duration:
- 27 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- It’s 2023 and the qualitative landscape has and is continuing to change. Traditional mindsets and methods aren’t doing enough to keep pace with the speed of the market and inform real-time decision making. In this session we’ll discuss the industry shifts and what we can do to keep pace with the industry demands. Let’s change, together!
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- 1
- Categories:
- Communication | Research Design
- Speaker(s):
- Jill Bishop
- Duration:
- 31 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- Connecting with multilingual research participants requires nuanced language. When conducting research in multilingual communities, how do researchers hear participants' authentic voices, understand their stories, and address issues of gender neutrality and inclusiveness?
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- 3
- Categories:
- Communication
- Speaker(s):
- Anaïs Dodson
- Duration:
- 20 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 22, 2023
- Short Description:
- In this session we will touch on Bourdieu’s social capital theory and the co-creation mapping which led the team to reconsider how they thought about the target segment and their behaviors when acquiring and sharing family history knowledge.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- 4
- Categories:
- Communication
- Speaker(s):
- Sandra Bauman | Daniel Fazekas | Jim Kempland
- Duration:
- 27 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 22, 2023
- Short Description:
- This presentation is all about using online “listening” and “observation” to understand organically the topic areas through the eyes, voice and minds of the consumer.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Communication | Project Management
- Speaker(s):
- Sam Place
- Duration:
- 24 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 22, 2023
- Short Description:
- The COVID-19 pandemic has had a significant impact both domestically and internationally on the way research is conducted, moving towards remote and away from in-person.
- Price:
- $20.00 - Non-Member Price