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Total Credits: 1 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Communication | Consulting | Moderating/Facilitation | Project Management | Research Design
- Speaker(s):
- Tom Wujec
- Duration:
- 1 Hour
- Short Description:
- During Solving Wicked Problems you’ll learn how to better understand and solve complex and uncertain problems by asking the right questions and making ideas visible using collaborative visualization. This is a tool that can be used for all phases of a qualitative research study in addition to helping you improve how you plan and conduct business. Learn, practice and discuss this fun and powerful approach during this one hour session. This is a simple design exercise and you will be drawing - please bring clean sheets of paper, a pile of blank sticky notes or cards, and a marker/pen.
- Date:
-
Wed, Mar 26, 2025 - 01:00pm to 02:00pm EDT
Total Credits: 6
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Analysis & Reporting | Research Design
- Speaker(s):
- Marta Villanueva
- Duration:
- 4 sessions, 6 hours of learning (1.5 hours each)
- Short Description:
- Creative thinking is the differentiator in getting game-changing insights and ideas! Traditional research methods often fail to tap into the full potential of respondents' creativity. Learn how to leverage the transformative power of creative techniques in qualitative research, empowering respondents to break free from sameness. This interactive session will guide attendees through core principles, practical applications, and various creative techniques, tapping into the collective wisdom of attendees.
- Price:
- $399.00 - Non-Member Price
- Date:
-
Thu, Apr 03, 2025 - 10:00am to Thu, Apr 24, 2025 - 11:30am CDT
Total Credits: 1 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Michele Ronsen
- Duration:
- 1 Hour
- Short Description:
- Data is everywhere, but without data literacy, misinformation, misinterpretation, and poor decision-making result. Researchers play a critical role in bridging the gap between data and meaningful understanding. This session explores why data literacy is essential today, how we can collectively foster a more data-literate society, and the role organizations like QRCA can play in educating the broader public. Attendees will leave with actionable strategies to advocate for data literacy, empower stakeholders, and drive better, more informed decision-making.
- Price:
- $0.00 - Non-Member Price
- Date:
-
Wed, Apr 09, 2025 - 11:00am to 12:00pm CDT
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Communication | Moderating/Facilitation | Professionalism
- Duration:
- 1 Hour
- Short Description:
- If you work in pharmaceutical or healthcare marketing research long enough eventually you will do research in sensitive areas like sexual health, mental health conditions, substance abuse, domestic violence, discrimination, financial hardship, political opinions, and religious beliefs. However, topics such as these can also pop in in other research when we least expect it. Let’s gather for a virtual coffee chat to share what we have learned and how we have handled these situations. Hopefully we all leave with some new way of not only helping our respondent but also ourselves.
- Price:
- $0.00 - Non-Member Price
- Date:
-
Fri, Apr 11, 2025 - 11:00am to 12:00pm EDT
Total Credits: 0.5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Communication | Consulting
- Duration:
- 1 Hour
- Short Description:
- As we navigate this wave of uncertainty with the evolving Canada-US relationship and new tariffs on Canadian imports, we recognize that these changes may have significant implications for our industry. We also know that staying connected and sharing our thoughts and experiences can be invaluable during times like these. This is what QRCA is all about! We’re hosting an informal Virtual Coffee Chat on Friday April 11th at 3p.m. EST for all Canadian QRCA qualitative researchers.
- Date:
-
Fri, Apr 11, 2025 - 03:00pm to 04:00pm EDT
Total Credits: 0 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Consulting | Professionalism
- Duration:
- 1 Hour
- Short Description:
- Are you a qualitative researcher looking to take your business to the next level? Join our exclusive Mastermind Group and connect with like-minded professionals to unlock new growth opportunities.
- Date:
-
Fri, Apr 25, 2025 - 09:00am to 10:00am PDT
Total Credits: 0 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Communication | Consulting | Professionalism
- Duration:
- 2 Hours
- Location:
- Philadelphia, Pennsylvania
- Short Description:
- Join your fellow Philly-area Quallies for our annual summer get-together on the Philly waterfront. This will be an informal event for networking and conversation. Each attendee will be responsible for their own tab.
- Price:
- $0.00 - Non-Member Price
- Date:
-
Thu, Jul 17, 2025 - 05:00pm to 07:00pm EDT
Total Credits: 1 Advance Credits
- Average Rating:
- 11
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Chris Hauck
- Duration:
- 59 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 12, 2025
- Short Description:
- On March 12, QRCA member Chris Hauck will present his innovative method to conduct in-person ethnographic studies. Using discretely hidden recording equipment in public spaces, (visible only to his participants), Chris captures their reactions in a completely natural environment. This allows Chris to report on observed behavior rather than reported behavior.
- Price:
- $0.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 13
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Robert Walker
- Duration:
- 58 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Jan 17, 2025
- Short Description:
- Whether you are an experienced quantitative researcher – or just curious about how knowing more might help your qualitative practice – this one-hour webinar can make you a better researcher in both disciplines. As the Quant-lens columnist for QRCA’s VIEWS Magazine, Bob Walker will expand on his recent article on how to “Navigate Research Bias,” and then extend the discussion to topics that explore the intersection of qual and quant. He also presented at the QRCA 2024 Annual Conference (“Introduction to Quantitative Methods Seminar”).
- Price:
- $0.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 2
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Indi Young
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Dec 13, 2024
- Short Description:
- In this thought-provoking talk, Indi will explore three paradigm-shifting reversals that challenge conventional wisdom in user research and cognitive understanding. By flipping the script, we uncover powerful new ways to gain deeper insights into people's thought processes and decision-making patterns.
- Price:
- $0.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Henrique Savelsberg | Brian Loeb
- Duration:
- 35 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Nov 27, 2024
- Short Description:
- This study is a truly intercultural exploration of the cultural differences between three countries: Netherlands, Spain and Thailand, with deep dives on how consumers get informed about cannabis rules and regulations, and their knowledge, feelings and opinions about cannabis.
- Price:
- $0.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Henrique Savelsberg | Brian Loeb | Lara Fordis | Bronwen Ward
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Nov 15, 2024
- Short Description:
- QRCA’s November Qcast will feature three qualitative research experts from around the globe (U.S., Netherlands and Spain), as well as the Canadian moderator of this panel. This fast-paced discussion will cover some of the larger issues, such as the market size, regulatory problems, and product segments, as well as specific qualitative concerns, such as recruiting research participants, handling sensitive topics, and risk exposure. This topic will be of great interest to North American researchers who will learn how the experience of early-adopting countries might apply to their own country.
- Price:
- $25.00 - Non-Member Price
Total Credits: 1.5 Advance Credits
- Average Rating:
- 9
- Categories:
- Analysis & Reporting | Business Practices | Project Management
- Speaker(s):
- Maria Virobik | Tom Rich | Doug Keith
- Duration:
- 1 Hour 34 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Oct 25, 2024
- Short Description:
- In today’s fast-paced environment, creating comprehensive, engaging, and insightful reports in record time is essential. This event is designed for professionals who want to streamline their report writing process while enhancing quality and efficiency.
- Price:
- $40.00 - Non-Member Price
Total Credits: 2 Advance Credits
- Average Rating:
- 54
- Categories:
- Analysis & Reporting | Business Practices | Research Design
- Speaker(s):
- Bruce Hutchison | Roben Allong
- Duration:
- 1 Hour 52 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Oct 24, 2024
- Short Description:
- This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
- Price:
- $125.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 3
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Rich Thau | Susan Davis
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Oct 18, 2024
- Short Description:
- **Read Rick Weitzer’s interview with Rich Thau in the Winter 2024 issue of QRCA VIEWS magazine.** As the 2024 election approaches, qualitative research has taken on a larger role in how the media understands and reports on the presidential race. Qualitative has become the go-to methodology for understanding voter behavior of a small sliver of undecided voters living in the seven ‘swing’ states. Our next QRCA Qcast will be held on October 18 at noon ET, when we will hear from two panelists who are deeply involved in the psychology of voters: • Rich Thau, president of Engagious and moderator of the Swing Voter Project, who conducts monthly focus groups with undecided voters. • Susan Davis, Washington correspondent for NPR, the media partner who sponsors – and reports on – some of these focus groups. This month’s Qcast will be a debrief of two focus groups which Rich moderated just three days earlier. He will show various video clips from his groups will give our attendees an inside l
- Price:
- $25.00 - Non-Member Price
Total Credits: 2 Advance Credits
- Average Rating:
- 54
- Categories:
- Analysis & Reporting | Business Practices | Research Design
- Speaker(s):
- Jay Zaltzman | Maria Virobik
- Duration:
- 1 Hour 52 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Oct 10, 2024
- Short Description:
- This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
- Price:
- $125.00 - Non-Member Price
Total Credits: 2 Advance Credits
- Average Rating:
- 54
- Categories:
- Analysis & Reporting | Business Practices | Research Design
- Speaker(s):
- Michael Collins | Jessica Kurth | Kristin Ameruoso
- Duration:
- 1 Hour 54 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Sep 26, 2024
- Short Description:
- This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
- Price:
- $125.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 4
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Lara Nieuwenhuis | Karen Hold
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Sep 20, 2024
- Short Description:
- In this Qcast we’ll speak with a panel of design thinking professionals who will share design thinking methodologies to integrate in your practice and enhance it. We will walk through the research process and address how each aspect can be bolstered with design thinking methodologies. We will start at the very beginning, addressing how design thinking can refine and reframe the project’s scope and connect with users in innovative ways. We’ll also discuss how storytelling can be used in presentations and explore interactive co-creation sessions. Each method will be paired with practical examples.
- Price:
- $25.00 - Non-Member Price
Total Credits: 2 Advance Credits
- Average Rating:
- 54
- Categories:
- Analysis & Reporting | Business Practices | Research Design
- Speaker(s):
- Mary Beth Solomon | Jeff Walkowski
- Duration:
- 1 Hour 53 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Sep 12, 2024
- Short Description:
- This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
- Price:
- $125.00 - Non-Member Price
Total Credits: 10
- Average Rating:
- 54
- Categories:
- Analysis & Reporting | Business Practices | Research Design
- Speaker(s):
- Roben Allong | Jeff Walkowski | Jay Zaltzman | Kristin Ameruoso | Susan Sweet | Michael Collins | Jo Ann Hairston | Bruce Hutchison | ....
- Duration:
- 5 modules, 10 hours of learning (2 hours each)
- Original Program Date:
- Sep 05, 2024
- Short Description:
- This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
- Price:
- $399.00 - Non-Member Price
Total Credits: 2 Advance Credits
- Average Rating:
- 54
- Categories:
- Analysis & Reporting | Business Practices | Research Design
- Speaker(s):
- Susan Sweet | Jo Ann Hairston
- Duration:
- 2 Hours 4 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Sep 05, 2024
- Short Description:
- This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
- Price:
- $125.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 1
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Chris Hauck | Marta Villanueva
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Aug 16, 2024
- Short Description:
- Speaking at conferences can be extremely beneficial to career development, yet many qualitative researchers newer in their careers may find it intimidating or assume they don’t have a topic worth submitting. But your voice matters, and the industry wants to hear from YOU! In this Qcast, seasoned conference speakers and industry experts Chris Hauck and Marta Villanueva will demystify the process of turning your unique ideas and new perspectives into opportunities to get your voice heard and build your visibility in the industry. Whether you’re new to the industry or looking to take your career to the next level, this session will help you discover how to turn your passions, ideas and distinctive experiences into compelling conference proposals and presentations. We’ll practice fleshing out ideas together and clearly define the "what's in it for you" of conference speaking.
- Price:
- $25.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 6
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Alexandra Jayeun Lee
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Jul 19, 2024
- Short Description:
- The recent initial surge in popularity of Open AI's ChatGPT and consequential growth of Large Language Models (LLMs) and the recently released multi-modal GPT-4o has brought the concept of prompt engineering into the spotlight, raising important questions about its potential to augment many different parts of our jobs, including some of the common applications in user research such as summarization and synthesis. In this QCast, we will delve into the world of conversational AI assistants and explore the potential biases, limitations, and characteristics of typical AI tools available in the mainstream today to offer some insights for qualitative researchers seeking to improve their interactions with these tools, and discuss the challenges and opportunities presented by these AI assistants. In this session, we’ll learn how to navigate potential pitfalls, enhance our prompt engineering skills, and discover creative ways to adapt digital assistants to existing processes. Attendees w
- Price:
- $25.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 1
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design | Moderating/Facilitation
- Speaker(s):
- Cary-Anne Olsen-Landis | Jasmine Walker
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Mar 15, 2024
- Short Description:
- A human-first approach should be at the core of everything we do. Yet, our relationship with research participants is often transactional, ending after they receive the honorarium. In this session, we’ll discuss how this one-sided interaction contradicts human-centered design and blurs the lines of ethical research. Our speakers will draw from knowledge gained through their combined 15+ years of conducting qualitative research studies for Fortune 500 companies to illustrate the necessity of building an ethical, trauma-informed two-way bridge between researchers and participants.
- Price:
- $25.00 - Non-Member Price
Total Credits: .75 Advance Credits
- Average Rating:
- 3
- Categories:
- Business Practices | Communication
- Speaker(s):
- Laura Fravel
- Duration:
- 46 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Jan 19, 2024
- Short Description:
- Gone are the days when being an "expert" in your field was enough to get noticed. Today, our world is craving a more human side of business - one in which leaders and business owners have more of an authentic and visible voice - one of purpose and even perspective. Learn: How do you show up - whether introducing yourself at a networking event or on LinkedIn - to stand out and get noticed? How to you become memorable and sought-after? And all in an authentic, rather than 'boastful' way?
- Price:
- $10.00 - Non-Member Price