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Kai Fuentes

President & Founder

Ebony Marketing Systems, Inc.


Kai Fuentes is President and Founder of Ebony Marketing Systems, Inc. (EMS), a multicultural market research firm. As a minority female business owner, Kai saw the need and opportunity to develop a niche of multicultural, multi-lingual research within the marketing research industry. She has over 20-years’ experience in qualitative and quantitative research studies which facilitates the identification of ethnic-bound perceptions and attitudes of the multicultural market. In 2022 she was named an IPC Laureate by the Insights Associations with a distinguished career marked by meaningful contributions that have advanced the profession. Kai serves as on Insights Association national Board of Directors; on the board of Camp Keith, a nonprofit organization dedicated to serving Brown and Black families; and on the board for AAPOR (American Association for Public Opinion Research) Inclusive Voices.
Kai holds a Masters in Social Work from Adelphi University and a Bachelor’s Degree in Religious Studies with a minor in Social Work from The College of New Rochelle. She is a certified Biofeedback counselor and has completed training in breath work.
Fun fact – Kai is a self-proclaimed research brat who did her first in-depth interview at age 12. 

Product Type
On Demand

DE&I Webinar: Uncomfortable Situations I Wish I Knew How to Deal With


Total Credits: 1.5

Average Rating:
   24
Categories:
Moderating/Facilitation |  Professionalism
Speaker(s):
Layla Shea |  Cynthia D Harris |  Daniel Berkal |  Kai Fuentes |  Rob Volpe
Duration:
1 Hour 23 Minutes
Format:
Audio and Video
Original Program Date:
Jun 23, 2021
Short Description:
A panel of expert moderators will explore what it means to be uncomfortable in today’s culturally, socially and politically charged climate.
Price:
$35.00 - Non-Member Price

Product Type
On Demand

Qcast - Breaking Down Barriers: Connecting with Multilingual Participants and Engaging Black Women in the Workplace


Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Research Design
Speaker(s):
Jill Bishop |  Kai Fuentes
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
May 19, 2023
Short Description:
In this session on inclusion research, we’ll explore two topics. First, we’ll look at conducting research in multilingual communities and the need for nuanced language to hear participants' authentic ...
Price:
$25.00 - Non-Member Price

Product Type
Webinar

Qcast - Less is More: Ask Fewer Questions for Better Answers


Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Business Practices |  Professionalism |  Research Design
Speaker(s):
Kai Fuentes
Duration:
1 Hour
Short Description:
Craving more and richer data from your interviews? Shift the power from the moderator to the interviewee using “less is more” -- a proven approach especially appropriate when dealing with sensitive to...
Price:
$0.00 - Non-Member Price
Date:

Wed, Jun 11, 2025 - 11:00am to 12:00pm CDT


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