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Total Credits: 2 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Consulting | Moderating/Facilitation
- Speaker(s):
- Jo Thorogood
- Duration:
- 3 Hours
- Location:
- Mill Valley, California
- Short Description:
- In this interactive workshop, Jo Thorogood will explore the science behind creativity and share practical tools for generating ideas—whether it’s for new products, brand positioning, brand equity extension, naming, and more. It’s a great chance to unlock your creative potential!
- Price:
- $80.00 - Non-Member Price
- Date:
-
Thu, May 01, 2025 - 11:00am to 02:00pm PDT
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation | Professionalism
- Speaker(s):
- Amber Tedesco | Jo Ann Hairston
- Duration:
- 2-part Webinar Series
- Short Description:
- Join us for a 2-part webinar series hosted by RIVA's Amber Tedesco and Jo Ann Hairston! Register here for all three at the best rate!
- Price:
- $125.00 - Non-Member Price
- Date:
-
Fri, May 30, 2025 - 11:00am to Fri, Sep 12, 2025 - 12:00pm CDT - more dates
RIVA Webinar - Work Smarter Not Harder: Choosing Questions that Consistently Produce Rich Responses.
Total Credits: 1 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation | Professionalism
- Speaker(s):
- Amber Tedesco
- Duration:
- 1 Hour
- Short Description:
- Work Smarter Not Harder: Choosing Questions that Consistently Produce Rich Responses What’s the reason at times it seems the work we put into a project takes so long? Is there a clear purpose statement? Am I asking too many questions in the guide? What should I be focusing on? This webinar will discuss those questions, and which questions produce rich responses.
- Price:
- $75.00 - Non-Member Price
- Date:
-
Fri, May 30, 2025 - 11:00am to 12:00pm CDT - more dates
Total Credits: 1 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation | Professionalism
- Speaker(s):
- Jo Ann Hairston
- Duration:
- 1 Hour
- Short Description:
- Moderator Neutrality: Avoiding Trigger Points When the Moderator is Emotionally Attached to the Topic. We've all heard the phrase that moderators should be neutral in their approach to the topic and refrain from letting our emotional baggage interfere with obtaining the data. But what does neutral mean? How do we maneuver around our very human traits of having a point of view about the findings or what we wish the outcome would be on behalf of our clients? What do we do when we have opinions on topics or when it is emotionally triggering? This webinar will answer those questions.
- Price:
- $75.00 - Non-Member Price
- Date:
-
Fri, Sep 12, 2025 - 11:00am to 12:00pm CDT - more dates
Total Credits: 1 including 1 Advance Credits
- Average Rating:
- 4
- Categories:
- Professionalism | Moderating/Facilitation | Communication
- Speaker(s):
- Peter Totman
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Jun 21, 2024
- Short Description:
- Like the broader society in which we operate, qualitative research seems designed for and by extroverts. This is true in both the experiences of the research participants and qualitative research practitioners. Recent studies have shown introverts are often more thoughtful, analytical, and reflective people and as such are potential sources of insight, subtlety, and nuance. Our industry and the users of our research cannot afford to exclude the unique contributions of introverts. This session will be interactive and personal. Whether we’re an introvert, extrovert or somewhere in between, we will learn about our own personalities and working styles. We will also take a close look at qualitative research itself.
- Price:
- $25.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 3
- Categories:
- Analysis & Reporting | Research Design | Moderating/Facilitation
- Speaker(s):
- Jeff Syroney
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- May 17, 2024
- Short Description:
- The relationship consumers hold with products and brands has undergone an enormous shift since the pandemic. Understanding these revised relationships often requires a deeper connection than can be found through online research or around a traditional focus group table. In this session, we will explore ways we can modify methodologies and manipulate physical spaces to create an immersive experience for both research participants and users of qualitative research. Using real-world case studies, we will share a wide range of examples from the bold (using classic TV game shows as inspiration to bring segmentation to life) to the simple (how we turned focus groups into a rotating multi-segment, inter-generational experience). We will also provide examples of exciting ways to bring insights to life through experiential deliverables such as podcasts, customized video, and even graphic novels.
- Price:
- $25.00 - Non-Member Price
Total Credits: 1.5 Advance Credits
- Average Rating:
- 4
- Categories:
- Moderating/Facilitation
- Speaker(s):
- Ian Long
- Duration:
- 1 Hour 30 Minutes
- Format:
- Audio and Video
- Original Program Date:
- May 10, 2024
- Short Description:
- The Blob Tree is a frequently used projective exercise in qualitative research. This is a great opportunity to learn all about using Blobs directly from the creator!
- Price:
- $50.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 1
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design | Moderating/Facilitation
- Speaker(s):
- Cary-Anne Olsen-Landis | Jasmine Walker
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Mar 15, 2024
- Short Description:
- A human-first approach should be at the core of everything we do. Yet, our relationship with research participants is often transactional, ending after they receive the honorarium. In this session, we’ll discuss how this one-sided interaction contradicts human-centered design and blurs the lines of ethical research. Our speakers will draw from knowledge gained through their combined 15+ years of conducting qualitative research studies for Fortune 500 companies to illustrate the necessity of building an ethical, trauma-informed two-way bridge between researchers and participants.
- Price:
- $25.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 5
- Categories:
- Moderating/Facilitation | Professionalism
- Speaker(s):
- Jo Ann Hairston
- Duration:
- 1 Hour 1 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 08, 2024
- Short Description:
- What is the purpose of your follow-up questions? Are you truly interested in what the respondent is telling you or are you merely confirming your hypothesis about the meaning of their answer? Learn about this and other traps that intervene with asking the most useful follow-up questions. What are the origins of RIVA’s saying “probe till you puke?” And more about what’s so bad about asking someone ‘why’ they said or did something?
- Price:
- $75.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 6
- Categories:
- Moderating/Facilitation | Professionalism
- Speaker(s):
- Jo Ann Hairston
- Duration:
- 1 Hour 1 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Jan 12, 2024
- Short Description:
- What you need to explore to yield information about the drivers and motivations that influence consumer behaviors? Create questions designed to capture the language of the consumer or target population. Are you getting the actual voice of the consumer or yes/no answers? This webinar will help you create a structure to your guide that goes beyond the obvious, top-of-mind answers into the thoughtful “I never thought about this topic in this way before” responses? What are the best kinds of questions that evoke that?
- Price:
- $75.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 8
- Categories:
- Communication | Moderating/Facilitation
- Speaker(s):
- Rich Thau
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Original Program Date:
- Dec 15, 2023
- Short Description:
- As we head into the 2024 U.S. presidential election, political research will be front and center, with qualitative research playing a key role in uncovering the “why” behind voters’ views on candidates and issues. In this Qcast, we’ll take a look under the hood of political focus groups with Rich Thau, moderator of the Swing Voter Project. We’ll see and hear from Rich about how he conducts and reports on his monthly focus groups with swing voters. He’ll discuss tips and learnings from his years of moderating these focus groups, including how he maintains his cool when discussing highly emotional topics. For qualitative researchers, the Swing Voter Project is a rare opportunity to watch a colleague conduct focus groups. Attendees will come away with a greater understanding of the process and learnings that can be applied to other types of research.
- Price:
- $25.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 7
- Categories:
- Business Practices | Moderating/Facilitation
- Speaker(s):
- Luke Brodbeck | John Dirks | Leah Lowe | Melanie Oltmann
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Original Program Date:
- Oct 20, 2023
- Short Description:
- Do you hesitate to take on some B2B projects because you fear it will be impossible to find enough participants that meet your stakeholder’s very narrow criteria? You know the drill, “we want to talk to architects who use fire-retardant coatings for steel beams…. In municipal buildings.” Does your study require finding a super niche audience that isn’t readily available from your preferred B2B qualitative sample providers? Fear no more. We have invited some experts at sleuthing out these “unicorns” to join us in a panel discussion of just how they work their magic. From recruiting standard industry executives to uncovering the super niche audiences as well as options for DIY-ing it…we plan to cover it all!
- Price:
- $25.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 4
- Categories:
- Moderating/Facilitation | Professionalism
- Speaker(s):
- Jo Ann Hairston
- Duration:
- 1 Hour 3 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Sep 08, 2023
- Short Description:
- Definitions for Interventions/Projective Techniques. Are they the same? What is the goal when doing interventions? Tips for creating interventions and running them smoothly. How elaborate do they need to be? How to handle the time crunch and the feeling there’s not enough time to properly do an activity. Best practices for using an activity in a research interview.
- Price:
- $75.00 - Non-Member Price
- Average Rating:
- 15
- Categories:
- Moderating/Facilitation | Professionalism
- Speaker(s):
- Jo Ann Hairston
- Original Program Date:
- Sep 08, 2023
- Short Description:
- Join us for a 3-part webinar series hosted by RIVA's Jo Ann Hairston! Register here for all three for the best rate!
- Price:
- $200.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 13
- Categories:
- Moderating/Facilitation
- Speaker(s):
- Danielle Cooley
- Duration:
- 1 Hour 14 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Jun 02, 2023
- Short Description:
- Heard about Card Sorting and Tree Testing but not sure where to start? Ready for a brief immersion in these techniques? This session explores the who, what, when, where and how of Card Sorting and Tree Testing. Great for novices and for intermediate practitioners looking to refine this skillset. Usually a 3-hour interactive workshop, Danielle will condense her share out into a 1-hour pithy session on the principles of these two methods, and allow time for some Q&A.
- Price:
- $0.00 - Non-Member Price
Total Credits: 2 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Communication | Consulting | Moderating/Facilitation | Research Design
- Speaker(s):
- Kathryn Topp | Doug Guion
- Duration:
- 2 Hours 3 Minutes
- Format:
- Audio and Video
- Original Program Date:
- May 05, 2023
- Short Description:
- For our May 5, 2023 event, the QRCA Chicago Chapter will welcome Kathryn Topp and Doug Guion from Yabble. In this presentation Kathryn will talk through the basics on AI, and how you can adopt it into your research practices right now today. She will talk about tools that exist currently, what’s the future horizons look like and some of the ‘watch out’s’ and things to think about when using AI.
- Price:
- $25.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 4
- Categories:
- Analysis & Reporting | Business Practices | Communication | Consulting | Moderating/Facilitation | Professionalism
- Duration:
- 1 Hour 21 Minutes
- Format:
- Audio and Video
- Original Program Date:
- May 04, 2023
- Short Description:
- Hear from a panel of market researchers who are currently or previously on the client side, some of whom also have current or previous experience as an independent. They'll discuss how things on the client side may be different from what independents expect, surprises they had, how client-side jobs qualitative MR have evolved over time, and what they foresee for the future of qualitative research. There will also be time for observers to ask their own questions.
- Price:
- $30.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation
- Speaker(s):
- Tasheenah Brown | Antonio Lopez
- Duration:
- 18 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- Presented by the 2023 QRCA Qually Award Winners, the duo will share how they approached recruiting for a nonprofit project on a skinny budget and project timeline. Learn more about their strategies that forced them to be nimble in their methodology while still achieving client objectives and satisfaction. Learn more about what they would, and wouldn't do again.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- 3
- Categories:
- Communication | Moderating/Facilitation
- Speaker(s):
- Eric Santos
- Duration:
- 17 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- One of the greatest assets a research team can utilize is their own community of participants. Communities allow researchers to recruit from their own pool of curated participants. Communities allow brands to fully-control the experience their customers have when participating in research. Communities also allow agencies to save cost on recruitment all while recruiting from a trusted source that they have full control over. Communities are one way we can fix our data quality problem.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- 5
- Categories:
- Moderating/Facilitation
- Speaker(s):
- Chris Kann
- Duration:
- 23 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- Foundational training as a moderator makes a strong imprint, and those key principles stay with us. Over time, the core of the foundations remain, but what comes next to continue to evolve our technique? No matter what area of qual research you practice, industry changes and the introduction of new technologies require us to keep our skills aligned with what the demands of the industry are and how we continue to deliver differentiated approaches and deliverables in our work. With subtle changes in perspective and an openness to continue to reflect on our approaches to questions, we can feel refreshed and energized about new ways to do our work.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- 2
- Categories:
- Moderating/Facilitation | Professionalism
- Speaker(s):
- Annette Esquibel
- Duration:
- 27 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- Moderation best practices are important in any industry setting, but they are especially critical when conducting healthcare focused sessions. In the QRCA 2023 Conference session “Med-Focused Moderation,” we will discuss a variety of moderation best practices and the ways in which these approaches can lead to the most valuable interactions for participants and moderators, in the healthcare space and beyond.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Communication | Moderating/Facilitation | Professionalism
- Speaker(s):
- Frankie Lipinski
- Duration:
- 15 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- In this session, Frankie will share on behalf of the Insights Association's IDEA Council what to consider when asking about gender identity and sexual orientation for qualitative recruiting and respondent engagement. Often we are going with the default when asking about a person's identity, which can be disaffirming or misaligned to how they identify and negatively impact their research experience with us. The IDEA Council has been working on a collaborative industry initiative to shed light on asking demographic questions inclusively and thoughtfully, and these are the results.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation
- Speaker(s):
- Deborah Klotz | Bronwen Ward
- Duration:
- 20 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- Our team will take you through an overview of how we built our successful UXR “relationship” through a continuous, rolling research process. In our session we will share our learning with you through tips and tools that have contributed to our success, as well as some of the challenges to watch out for along the way AND our strategies for mitigating them. Attendees will walk away emPOWERed to leverage the tools and processes we share in any qualitative study with confidence.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- 1
- Categories:
- Communication | Moderating/Facilitation
- Speaker(s):
- Benjamin Allen
- Duration:
- 27 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- It’s 2023 and the qualitative landscape has and is continuing to change. Traditional mindsets and methods aren’t doing enough to keep pace with the speed of the market and inform real-time decision making. In this session we’ll discuss the industry shifts and what we can do to keep pace with the industry demands. Let’s change, together!
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation | Research Design
- Speaker(s):
- Marta Villanueva | Malena Donas
- Duration:
- 25 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 23, 2023
- Short Description:
- In this featured presentation, Malena will leverage her education in psychotherapy as well as her extensive qualitative experience to examine some thought-provoking questions about ourselves as researchers, looking into how our work shapes us as consumers and how our consumerism shapes us as researchers.
- Price:
- $20.00 - Non-Member Price