Maria Virobik began her career in advertising account management, but quickly came to her senses and has been working as a qualitative research consultant since 1997. She provides qualitative analysis and writing services as well as moral support to independent moderators and market researchers working in a broad range of categories. She joined QRCA in 2018 and is co-founder and chair of the Reporting & Analysis SIG. Originally hailing from Southern California, she and her husband now live in Santa Fe, NM with their marginally obedient French Bulldog, Ruby. |