|Simon is Managing Partner of Cambiar Consulting, a change management consulting firm he founded in 2004. Prior to this, he was Global CEO of NOP World as well as of four research companies within Kantar in Europe and the U.S. Simon is deeply involved in the insights industry. He was the inaugural Chair of the Insights Association and is Editor-in-Chief of Research World. He and his colleagues are frequent contributors at conferences and seminars. He is a prolific writer, having published over 400 articles on the research profession, and is author of For the People: A Citizen’s Manifesto to Shaping Our Nation’s Future, an in-depth study of American politics and society. Simon is a Fellow of the Market Research Society and a Laureate of the Insights Association, and holds a Masters in Philosophy, Politics and Economics from Oxford University.