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Daniel Berkal

SVP Research

The Palmerston Group


Daniel Berkal is the global authority on creative ethnographic methodologies. He specializes in immersive and hard-to-reach participant methodologies and has worked worldwide.

As the recipient of the prestigious "Qually" award for excellence in qualitative research, Daniel has been hailed as "Undoubtedly, the most unique qualitative researcher, one who provokes reflection and game-changing insights in the business world. Period."

Daniel holds degrees from McGill University and the University of Texas at Austin. He is a professor at Humber College and has taught in New York, Minneapolis, Toronto, and Miami. He has served on the board of directors of QRCA. Although he does not speak Spanish or Portuguese, he is always quick to use Google Translate and is excited to be part of an event with live translation.


Daniel Berkal es la autoridad mundial en metodologías etnográficas creativas. Se especializa en metodologías inmersivas y participantes difíciles de alcanzar, y ha trabajado en todo el mundo.

El ganador del "Qually" por excelencia en investigación cualitativa, Daniel ha sido llamado "Sin duda, el investigador cualitativo más singular, que invita a la reflexión y que cambia el juego en el negocio. Punto".

Daniel tiene títulos de la Universidad McGill y la Universidad de Texas en Austin. Es profesor en Humber College y ha impartido clases en Nueva York, Minneapolis, Toronto y Miami. Ha sido miembro de la junta directiva de la QRCA. Aunque no habla español ni portugués, siempre es rápido con Google Translate y está emocionado de ser parte de un evento con traducción en vivo.


Daniel Berkal é a autoridade mundial em metodologias etnográficas criativas. Ele é especialista em metodologias imersivas e em participantes difíceis de alcançar, e já trabalhou em todas as partes do mundo.

Daniel foi o vencedor do "Qually" por excelência em pesquisa qualitativa, e foi chamado de "Inquestionavelmente o pesquisador qualitativo mais exclusivo, instigante e revolucionário nos negócios".

Daniel é formado pela McGill University e pela University of Texas em Austin. Ele é professor no Humber College e já ministrou aulas em Nova York, Minneapolis, Toronto e Miami. Foi membro do conselho de administração da QRCA. Embora ele não fale espanhol ou português, ele é sempre rápido no uso do Google Tradutor e está animado para fazer parte de um evento com tradução ao vivo.

Product Type
On Demand

Keeping Austin Weird — Authentic Insight from Texas Creative


Total Credits: 1 Advance Credits

Average Rating:
   0
Categories:
Communication |  Consulting |  Research Design
Speaker(s):
Daniel Berkal
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Jan 29, 2020
Short Description:
For those QRCs that work in communications, these people will become your future clients. But the world has rapidly changed. Different tools are available. The age of creative-test focus groups may be...
Price:
$50.00 - Non-Member Price

Product Type
On Demand

DE&I Webinar: Uncomfortable Situations I Wish I Knew How to Deal With


Total Credits: 1.5

Average Rating:
   0
Categories:
Moderating/Facilitation |  Professionalism
Speaker(s):
Layla Shea |  Cynthia D Harris |  Daniel Berkal |  Kai Fuentes |  Rob Volpe
Duration:
1 Hour 23 Minutes
Format:
Audio and Video
Original Program Date:
Jun 23, 2021
Short Description:
A panel of expert moderators will explore what it means to be uncomfortable in today’s culturally, socially and politically charged climate.
Price:
$35.00 - Non-Member Price

Product Type
Program

QRCA 2022 Virtual Summit


Average Rating:
   0
Speaker(s):
Scott Baker |  Pollie Barden |  Daniel Berkal |  Matt Bishop |  Jamin Brazil |  Laura Bright |  Diane Harris Bureman |  Missy Carvin |  ....
Duration:
January 12–13, 2022
Short Description:
This past year was a time of upheaval and change - all shrouded in uncertainty. Resilience and agility became buzzwords, and it seems nearly every aspect of life and work was virtual and on a computer...
Price:
$200.00 - Non-Members

Product Type
On Demand

Unlocking Qualitative Research Insights in Latin America - QRCA LATAM Virtual Conference


Total Credits: 4 Advance Credits

Average Rating:
   0
Categories:
Business Practices |  Research Design
Speaker(s):
Guido Lara |  Graziela Rodrigues |  Pedro De Araujo Carrança |  Sidi Lemine |  Daniel Berkal |  Leandro Izquierdo |  Olivia Tykocki |  Jaime Solorzano |  ....
Duration:
3 Hours 58 Minutes
Format:
Audio and Video
Original Program Date:
Sep 28, 2023
Short Description:
This event is for professionals and agencies in the field whether already working in Latin America or interested in qualitative research in Latin America QRCA busca entender de manera más profunda la...
Price:
$35.00 - Non-Member Price

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