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Priscila Aramburu

Directora Cualitativos

De La Riva Group

For the last 15 years Priscila has kept track of the impact on a variety of brands from the changing media sphere, particularly, the momentous developments of e-commerce and phygital retail. With a background in Communication studies and a Masters in Literary Edition (she authored The Hispanic Game in 2012), she has taught in different universities and put together the most heterogeneous teams of sensemakers to stay on top of our ongoing media revolution and its thirst for innovation, inspiration and meaning. She is currently the head of Hub, the transdisciplinary qual division of de la Riva Group. 

Product Type

Future Focus: Keeping Up with Consumers Amid Uncertainty - QRCA 2022 Virtual Global Summit

Total Credits: 3 Advance Credits

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Analysis & Reporting |  Consulting
Edward Appleton |  Priscila Aramburu |  Anne Sophie Damelincourt |  Hanna Holländer |  William Leach |  Nicole Mitchell |  Chee Ngai Ng
3 hours
Search Description:
Future Focus: Keeping Up with Consumers Amid Uncertainty will provide a look at key market issues facing consumers worldwide, and the impact this has on how we conduct and analyze qualitative research. Our panel of speakers will discuss how we can respond to the implications that the uncertainty in so many areas of consumer’s lives influence the way the qualitative industry must engage now. 
Short Description:
Join us for this QRCA Virtual Global Summit on December 7, 2022, 9:00am – 12:15pm CT to learn from and connect with industry leaders on a topic that has an important influence on how qualitative resea...
$69.00 - Non-Member Price

Wed, Dec 07, 2022 - 09:00am to 12:15pm CST

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