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Shannon Danzy

Director, Research & Strategy

RALLY


Shannon Danzy is a New York City-based qualitative research and brand strategy consultant, specializing in digital qualitative methods, communications testing and agile hybrid methods such as online ethnography combined with remote usability. She began consulting in 2011 after a decade in account planning and market research. A member of QRCA, Insights Association, EPIC and UXPA, she chairs QRCA’s Young Professionals Grant Committee and the NYC chapter of the New Research Speakers Club; both initiatives that look to strengthen and diversify the future of the market research industry.

Product Type
On Demand

Launching Online Qual Projects: What's Different from In-Person


Total Credits: 1 Advance Credits

Average Rating:
   4.7
Category:
Research Design |  Project Management
Presenters:
Shannon Danzy |  Fiona Ray
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 23, 2020
Short Description:
Does online qual feel unapproachable? What does the set-up of online and in-person projects have in common, and how are they different? And how does one even get started? Learn how thoughtful design,...
Price:
$25.00 - Base Price

Product Type
Program

QRCA’s Online Qualitative Fundamentals Program


Total Credits: 7 Advance Credits

Average Rating:
   4.4
Category:
Business Practices |  Consulting |  Moderating/Facilitation |  Project Management |  Research Design
Presenters:
Jennifer Dale |  Shannon Danzy |  Michelle Finzel |  Pam Goldfarb Liss |  Frank Gregory |  Kayte Hamilton |  Kristi Jackson, Ph.D. |  Katrina Noelle |  ....
Duration:
Approx. 7 Hours
Short Description:
The online qualitative toolkit has grown tremendously over the past 20 years, with new digital methodologies vastly expanding the ways we talk to consumers. No longer are we limited to just chat group...
Price:
$149.00 - Base Price

Product Type
Program

QRCA 2022 Virtual Summit


Average Rating:
Not yet rated
Presenters:
Simon Chadwick |  Marlena Mattei |  Jill Heinze |  Morgan Vickery |  Hana Klouckova |  Petra Viskova |  Diane Okrent |  Deborah Burke |  ....
Duration:
January 12–13, 2022
Short Description:
This past year was a time of upheaval and change - all shrouded in uncertainty. Resilience and agility became buzzwords, and it seems nearly every aspect of life and work was virtual and on a computer...
Price:
$150.00 - Non-Members
Ends 12/15/2021

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