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On Demand

Average Rating:
   1
Duration:
26:55
Format:
Audio and Video
Original Program Date:
Jun 23, 2022
Short Description:
QRCA is hosting quarterly Virtual Solutions Partner Events to give you the latest and greatest tools and information. These presentations will feature several concise 10-minute educational sessions and case studies on how researchers can utilize each product or service. You don't want to miss these sessions! 
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Speaker(s):
Casey Bernard
Duration:
59 Minutes
Format:
Audio and Video
Original Program Date:
Jun 10, 2022
Short Description:
Join your fellow learners for a “watch party” of highly rated conference sessions with your peers. During these sessions we’ll watch one of the on-demand conference sessions, participate in a live chat with your fellow quallies, and the presenters will join us for Q&A and additional insights.
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   6
Categories:
Communication |  Consulting |  Moderating/Facilitation |  Professionalism
Speaker(s):
Rob Volpe
Duration:
59 Minutes
Format:
Audio and Video
Original Program Date:
Jun 03, 2022
Short Description:
Empathy. We all aspire to be empathetic in our work as researchers and marketers. But how can we work out our empathy muscles like we do our calf muscles? Rob Volpe, CEO & Chief Catalyst of Ignite 360 and long-time QRCA member tells us how in his new book ‘Tell Me More About That: Solving the Empathy Crisis One Conversation at a Time’ and we’re honored to have him share with us his empathy workout gleaned from years of experience as a market researcher.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   38
Speaker(s):
Katja Cahoon
Duration:
45:44
Format:
Audio and Video
Original Program Date:
May 18, 2022
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   38
Speaker(s):
Missy Carvin
Duration:
19:41
Format:
Audio and Video
Original Program Date:
May 17, 2022
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   38
Speaker(s):
Casey Bernard
Duration:
59:12
Format:
Audio and Video
Original Program Date:
May 17, 2022
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   38
Speaker(s):
Jay Zaltzman
Duration:
38:18
Format:
Audio and Video
Original Program Date:
May 17, 2022
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   38
Speaker(s):
Ted Kendall |  Jeff Hecker
Duration:
45:35
Format:
Audio and Video
Original Program Date:
May 17, 2022
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   38
Speaker(s):
Maria Virobik |  Tom Rich
Duration:
29:34
Format:
Audio and Video
Original Program Date:
May 17, 2022
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   38
Speaker(s):
Tom Rich
Duration:
48:27
Format:
Audio and Video
Original Program Date:
May 16, 2022
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   38
Speaker(s):
Alexia Raven, BA |  Giselle Bowie
Duration:
29:49
Format:
Audio and Video
Original Program Date:
May 16, 2022
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   38
Speaker(s):
Chris Hauck |  Erin Sowell
Duration:
47:39
Format:
Audio and Video
Original Program Date:
May 16, 2022
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 2 Advance Credits

Average Rating:
   5
Categories:
Moderating/Facilitation |  Project Management
Duration:
2 Hours 10 Minutes
Format:
Audio and Video
Original Program Date:
Mar 18, 2022
Short Description:
Whether you are a Zoom pro or you have never conducted an interview on Zoom, we guarantee you will walk away from this power-packed meeting learning something new.
Price:
$80.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   4
Speaker(s):
Shannon Danzy |  Carlos Garcia |  BARBARA HAIRSTON |  Scott Baker
Duration:
1 Hour 30 Minutes
Format:
Audio and Video
Original Program Date:
Jan 13, 2022
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
19 Minutes
Format:
Audio and Video
Original Program Date:
Jan 12, 2022
Short Description:
This Virtual Summit Partner Spotlight will give you the latest and greatest in tools and information from Entropix. This concise, 10-minute educational session will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
15 Minutes
Format:
Audio and Video
Original Program Date:
Jan 12, 2022
Short Description:
This Virtual Summit Partner Spotlight will give you the latest and greatest in tools and information from Recollective. This concise, 10-minute educational session will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
15 Minutes
Format:
Audio and Video
Original Program Date:
Jan 12, 2022
Short Description:
This Virtual Summit Partner Spotlight will give you the latest and greatest in tools and information from Fable. This concise, 10-minute educational session will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
13 Minutes
Format:
Audio and Video
Original Program Date:
Jan 12, 2022
Short Description:
This Virtual Summit Partner Spotlight will give you the latest and greatest in tools and information from Civicom. This concise, 10-minute educational session will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1.0 including 1 Advance Credits

Average Rating:
Not yet rated
Speaker(s):
Maxine Fox
Duration:
43:31
Format:
Audio and Video
Original Program Date:
Dec 09, 2021
Short Description:
Kids consume entertainment in a multitude of ways. For brands and content creators, understanding what makes content successful with young audiences is critical to engaging kids and their parents. As we emerge from the pandemic, brands will need to ensure that the content they create breaks through and keeps their audiences coming back.  
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
13 Minutes
Format:
Audio and Video
Original Program Date:
Nov 18, 2021
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
20 Minutes
Format:
Audio and Video
Original Program Date:
Nov 18, 2021
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
   1
Duration:
13 Minutes
Format:
Audio and Video
Original Program Date:
Nov 18, 2021
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
14 Minutes
Format:
Audio and Video
Original Program Date:
Nov 18, 2021
Price:
$0.00 - Non-Member Price

Not Found
Program

Average Rating:
   52
Categories:
Business Practices |  Communication |  Research Design
Speaker(s):
Michele Ronsen |  Ben Adosto |  Kay Corry Aubrey |  Janet Standen |  Patrick Bennett |  Molly Bloom |  Kelsey Segaloff |  Irene Bocca |  ....
Duration:
10 Hours
Original Program Date:
Sep 10, 2021
Short Description:
QRCA hosted a jam-packed day providing an amazing opportunity for the research community to exercise our User Experience (UX) Research muscles! We brought together the entire research community — across industries and roles — to connect, educate, and advance our UX skills.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
11 Minutes
Format:
Audio and Video
Original Program Date:
Aug 19, 2021
Short Description:
This Virtual Solutions Partner spotlight will give you the latest and greatest tools and information. This concise, 10-minute educational session or case study will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
14 Minutes
Format:
Audio and Video
Original Program Date:
Aug 19, 2021
Short Description:
This Virtual Solutions Partner spotlight will give you the latest and greatest tools and information. This concise, 10-minute educational session or case study will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
15 Minutes
Format:
Audio and Video
Original Program Date:
Aug 19, 2021
Short Description:
This Virtual Solutions Partner spotlight will give you the latest and greatest tools and information. This concise, 10-minute educational session or case study will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
13 Minutes
Format:
Audio and Video
Original Program Date:
Aug 19, 2021
Short Description:
This Virtual Solutions Partner spotlight will give you the latest and greatest tools and information. This concise, 10-minute educational session or case study will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
12 Minutes
Format:
Audio and Video
Original Program Date:
Aug 19, 2021
Short Description:
This Virtual Solutions Partner spotlight will give you the latest and greatest tools and information. This concise, 10-minute educational session or case study will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1.5

Average Rating:
   23
Categories:
Moderating/Facilitation |  Professionalism
Speaker(s):
Layla Shea |  Cynthia D Harris |  Daniel Berkal |  Kai Fuentes |  Rob Volpe
Duration:
1 Hour 23 Minutes
Format:
Audio and Video
Original Program Date:
Jun 23, 2021
Short Description:
A panel of expert moderators will explore what it means to be uncomfortable in today’s culturally, socially and politically charged climate.
Price:
$35.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
12 Minutes
Format:
Audio and Video
Original Program Date:
May 20, 2021
Short Description:
Following up on the informative Virtual Vendor Series that QRCA hosted early in the pandemic, we are hosting quarterly Virtual Solutions Partner Events to give you the latest and greatest tools and information.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
14 Minutes
Format:
Audio and Video
Original Program Date:
May 20, 2021
Short Description:
Following up on the informative Virtual Vendor Series that QRCA hosted early in the pandemic, we are hosting quarterly Virtual Solutions Partner Events to give you the latest and greatest tools and information.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
15 Minutes
Format:
Audio and Video
Original Program Date:
May 20, 2021
Short Description:
Following up on the informative Virtual Vendor Series that QRCA hosted early in the pandemic, we are hosting quarterly Virtual Solutions Partner Events to give you the latest and greatest tools and information.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
15 Minutes
Format:
Audio and Video
Original Program Date:
May 20, 2021
Short Description:
Following up on the informative Virtual Vendor Series that QRCA hosted early in the pandemic, we are hosting quarterly Virtual Solutions Partner Events to give you the latest and greatest tools and information.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 including 1 Advance Credits

Average Rating:
   2
Categories:
Moderating/Facilitation |  Professionalism |  Project Management
Speaker(s):
Pam Goldfarb Liss |  Dr. Barbie Clarke
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
May 06, 2021
Short Description:
In this webinar, we will discuss safety standards, expectations and opportunities for research with children around the world.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
   2
Speaker(s):
Pawan Dhingra
Duration:
1 Hour 5 Minutes
Format:
Audio and Video
Original Program Date:
Apr 20, 2021
Short Description:
The rise in xenophobia and racism aimed at Asian Americans over the past year is undeniable. What is behind this and what can we do to help address it?
Price:
$40.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Speaker(s):
Rich Thau
Duration:
1.5 Hour
Format:
Audio and Video
Original Program Date:
Mar 08, 2021
Short Description:
For 21 months leading up to the election, Engagious President Rich Thau conducted monthly focus groups with “Obama-Trump” voters in upper Midwest battleground states. This Swing Voter Project, which both Axios and Michael Smerconish featured monthly, uncovered a host of fascinating key insights Rich will share. Rich is scheduled to conduct an updated version of the project throughout 2021, this time with “Trump-Biden” swing voters.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Consulting |  Professionalism
Speaker(s):
Mallory Combemale
Duration:
45 Minutes
Format:
Audio and Video
Original Program Date:
Feb 05, 2021
Short Description:
Using a powerful blend of self-reflection, dialogue, and somatic exercises, you will begin the journey of unpacking your unique inheritance: the ancestry, culture, beliefs, values, stories and identities that make you who you are. You will leave with not only a deeper understanding of yourself, but also practical tools to approach conversations about diversity, inclusion and identity at work and begin to build trust and a culture of belonging within any group.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   4
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Speaker(s):
Lisa Strick
Duration:
26 Minutes
Format:
Audio and Video
Original Program Date:
Feb 05, 2021
Short Description:
Most market researchers play an important role in one or two phases of the innovation process, but they rarely get to experience all phases. This session will feature a case study highlighting how our team implemented the complete Human-Centered Design (HCD) process – virtually. We harnessed HCD methodologies and digital tools to collaborate online and interview a range of experts and consumers, all with no budget. By leveraging tools such as MURAL, Slack, Google Forms, Zoom, and Otter.ai we successfully conducted research, synthesized learnings, brainstormed ideas, developed solutions, and identified potential partners for implementation. You’ll see how a team of four women with varied experience used diversity of thought to approach the important issue of harassment and discrimination in a new way.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   4
Categories:
Moderating/Facilitation
Speaker(s):
Jessica Broome |  Julia Strohm
Duration:
25 Minutes
Format:
Audio and Video
Original Program Date:
Feb 05, 2021
Short Description:
A creative, safe, focused space.  What are we describing here? A successful focus group  environment-- and also a mind that has become quiet and powerful through meditation. When we engage in meditation, we bring ourselves to a place of clarity and calm. This is precisely the mind we need to employ in order to authentically connect with our respondents. Through practicing meditation, we are primed to listen in new ways. We open ourselves up to be able to slip into the shoes of others, to develop empathy and understanding – and appreciation – of where others are coming from. An open-hearted mind engenders trust, which leads to better focus groups and better client relationships.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation |  Project Management |  Research Design
Speaker(s):
Wendy Godfrey
Duration:
34 Minutes
Format:
Audio and Video
Original Program Date:
Feb 05, 2021
Short Description:
Hear about the unique trials surrounding the development and execution of 14 focus groups, each with a different vulnerable population, talking about a highly sensitive and personal issue. While the topic was delicate and often considered taboo, the conversation had to take place. It served as the foundation of the state's 5-year strategic plan on Sexual Violence Prevention. Questions we asked ourselves: How do we find willing participants? What is the best way to connect with these audiences? Who should we partner with to gain trust and ensure candor among participants? What we learned may surprise you. 
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1.0 Advance Credits

Average Rating:
Not yet rated
Categories:
Communication |  Moderating/Facilitation
Speaker(s):
Michael Doody
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 05, 2021
Short Description:
Want to know the fastest way to make a creative person sweat? Mention the words qualitative research. Or ask them if they would like some feedback on their idea? Well what I recently learned by training with a 70-year-old dancer and choreographer may just change that forever. A simple 5-step process can help you to glean more insights while feeding creative ideas to make them bigger. And when you help ideas get bigger and stringer you'll have creative people begging to be a part of qualitative research again.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   6
Categories:
Business Practices |  Consulting |  Professionalism
Speaker(s):
Matt Booth
Duration:
40 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
Your attitude determines your thoughts, your actions, and ultimately the direction, success, and growth of your business. In the current economic environment, your attitude (and the attitude of those around you) NEEDS to be positive as often as possible – but sometimes it’s not that easy. This upbeat and timely session will help you recognize the importance of a positive attitude and provide proven strategies to make lasting improvements. Through this program, you’ll learn how making a conscious effort to be as positive as possible – regardless of the circumstances – which will help you be more successful at what you do. You’ll leave this program with practical take-a-ways and the motivation to implement them.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   6
Categories:
Analysis & Reporting
Speaker(s):
Rachel Ceasar
Duration:
54 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
50 users. 75 hours of recorded interviews. 1250 pages of transcripts. Sometimes a post note analysis just doesn’t cut it. When shifting through tons of interviews and focus group data, using a playbook or codebook can be a helpful tool to systematically organize user data into data-driven insights. In this talk, Rachel will introduce you to a powerful analytical method for documenting research data and decisions in a way that is transparent, reflexive, and rigorous for you and your team.
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Categories:
Analysis & Reporting |  Communication
Speaker(s):
Mary Sorber |  Paitra Russell |  Joeffrey Trimmingham
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
With all the focus on big data and analytics, we know that decision makers need qualitative now more than ever to find meaning within their metrics. But qualitative is increasingly challenged in a research world dominated by large data sets and continuing DIY trends. In this presentation, cultural anthropologist Paitra Russell, UX researcher Mary Sorber, and design strategist Joeffrey Trimmingham explore approaches that qualitative researchers can use to speak to the issue of quality. This includes effective strategies for communicating trustworthiness and generating output that you and your clients can defend. We will also cover ways to address quality from the beginning to the end of the engagement. We will draw on our own experiences and primary research with quallies and clients to deliver a view of what it takes to get qualitative to the point where trustworthiness is not questioned.
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Categories:
Business Practices
Speaker(s):
Priscilla McKinney
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
I find many qualitative firms do not do qualitative research on themselves. Specifically, in marketing they take the shotgun approach and do a little of this, a little of that. Rarely do they start their own efforts with qualitative work to inform their marketing strategy and scale up revenue.
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Professionalism
Speaker(s):
Lauren Isaacson
Duration:
42 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
It doesn't matter if you're a freelancer or fully-employed, continuing education is essential to career growth. What are ways to increase one's skills and knowledge regardless of level of support you get? We will be discussing and sharing strategies to learn as part of a regular routine, resources for learning, tapping your network, and anytihng else we can think of (which is what I love about these round tables).
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Speaker(s):
Pam Goldfarb Liss |  Chris Hauck |  Roben Allong
Duration:
54 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
Three experienced guides: Pam Goldfarb Liss, Chris Hauck, and Roben Allong will share their how-to tips and tricks on making both the moderating and insights journey more inclusive for clients, respondents and yourself. If you’re in the weeds, feel uncomfortable, or just need confirmation on ways to successfully manage inclusivity — this is the panel for you. Expect to hear relevant real world experiences and key takeaways for next level toolbox agility.
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Project Management |  Research Design
Speaker(s):
Kristin Ameruoso
Duration:
45 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Katrina Noelle
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
We’ll use this session to discuss strategies to optimize remote research and share tips and tricks to ensure quality in the new qual normal. Now that we’ve learned the technical how-tos of online research and remote work, it’s now time to lean in and optimize our methods and processes. We’ll discuss innovations made this year and challenges ahead in terms of online work and research.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Business Practices
Speaker(s):
Joel Reish
Duration:
43 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
Have you ever thought about going to the "other side?" What's it like being on the client side? Joel Reish can tell you because he did it. His roundtable is a must-attend for any independent QRC considering a move to a client-side position and to independent QRCs who want to know more about the world of their corporate-side clients and how to deal with them.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Project Management
Speaker(s):
Mari Puras |  Eugene Murphy
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
Mari Puras will share her most recent multicultural mobile ethnography projects which included new product exploratory, new market launch, mobile app, and web usability and focus group pre-work. Eugene Murphy will strategize on how researchers can leverage Mobile Ethnography for omni-channel purchase/customer journeys.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Speaker(s):
Susan Thornhill
Duration:
37 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
How to keep your mojo going when on monster projects! Susan will share innovative self-care techniques learned from Reiki training, years of yoga and healthy eating. A collaborative effort, we will also ask fellow QRC’s to join in with their own hot tips. Our goal is a robust takeaway ensuring QRC’s have many tools to minimize stress and wear and tear, while knocking those demanding studies out of the park!
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Gary Rudman
Duration:
52 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
We'll talk about the basics, some things to look out for, and innovative techniques to consider when conducting qualitative research with this age cohort. We'll also address the unique considerations with Gen Z when conducting research in the COVID era. Gary Rudman, has been conducting custom research among kids, teens, and young adults for more than 25 years. Join us and see what the fun is all about.
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Missy Carvin
Duration:
43 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
What does Creative Problem Solving have to do with Qualitative research? Quite a lot, actually. How we solve problems has a huge impact on the ways we approach research - and it has a similar impact on your respondents, clients, and research partners. Come learn about Creative Problem Solving styles and how to help clients, respondents, and yourself keep a research project moving along from "what are we doing here?" to "this solution is awesome!" This roundtable will be highly interactive, so come ready to participate!
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Moderating/Facilitation
Speaker(s):
April Bell
Duration:
42 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
This roundtable will facilitate a discussion about the power of empathy. Empathy is a catalyst that gives way to inspired thinking and purposeful action in the often ""chaotic"" creative process. We will talk about how leading our clients and ourselves with empathy takes not only curiosity but courage and vulnerability. Along with how this "soft" skill can create powerful shifts in our lives and businesses.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Speaker(s):
Laurie Tema-Lyn |  Jim Bryson |  Ellen Good |  J. Robert Harris |  Judy Langer |  Bonnie Perry
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
The Emeritus SIG is thrilled to propose a panel presentation and discussion for the Virtual track of the annual QRCA Conference.  Our diverse panel of five is comprised of long-standing legacy members of QRCA and perhaps lesser-known qualitative experts. Panelists are: Jim Bryson, Ellen Good, JR Harris, Judy Langer, and Bonnie Perry. They embody a range of exciting and diverse paths: wilderness trekker/ author/speaker, health and life insurance broker/educator, an adjunct professor at Wharton, a docent with the Holocaust Museum Houston, the Executive Director of the Center for Learning and Living, the Tennessee Deputy Commissioner of the Bureau of Parks & Conservation. Each panelist has a unique story to tell of how they used skills cultivated during their career as a QRC, their personal vision and fortitude to create satisfying new endeavors with or without remuneration. Their journeys have not been seamless; there have been challenges, learning and re-directs along the way.
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Speaker(s):
Karen Lynch
Duration:
27 Minutes
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Paula Rosecky |  Jyo Maan
Duration:
50 Minutes
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
Qualitative researchers are a powerhouse of knowledge and perspectives. Imagine what we could accomplish if we put our heads together to face the next move forward in the social justice movement! How might we better pitch inclusive research? How might we pull from our collective knowledge and wisdom to elevate the conversation and activate change? In this highly interactive, facilitated session we will tap into the diversity of our collective thought to ideate on ways qualitative researchers can continue to act. We will introduce the virtual “room” to trusted facilitation tools (micro structures) that allow all stories to emerge in a respectful, open, conversational way, using human centered design principles applied in design thinking and education to gather new ideas and data.
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Speaker(s):
Susan Newhouse
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
Over the past several months we've had to change how we operate in the world. Think of it as a gift...not only do we have an opportunity to "reboot" our lives, we can also renegotiate how we want to show up as leaders. But what makes a great leader, and what uniquely makes YOU a great leader? During this hands-on workshop, you will envision your highest self as a leader and begin crafting your leadership story.
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation
Speaker(s):
Michelle Finzel |  Missy Carvin
Duration:
29 Minutes
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
Through the presenters’ very real, honest, and often hilarious life examples, as well as interviews with other QRCs who are parents of kids with special needs, we will explore the connections between parenting a kid with special needs and excelling as a qualitative researcher.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   4
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Speaker(s):
Ellen Kolsto
Duration:
27 Minutes
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
In this session, you will learn how User Research and Design Thinking techniques can work together to help a team focus on utilizing data-driven insights to solve a problem. Using a real world example, you’ll follow one team’s journey to improve the usage of their online software experience. Along the way, you will see how Design Thinking enabled the team to respond in a more agile manner as they created an entirely new hands-on user experience that will help change the future of computing as we know it.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Project Management |  Research Design
Speaker(s):
Katrina Noelle
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
In this session we'll discuss all the ways we can work to be more inclusive in our recruiting strategies. We’ll talk about the ways, means, costs and benefits of a more inclusive recruiting strategy. The goal? To make each project a bit more inclusive than the one before it. This is an iterative, learning experience and every project is an opportunity to improve from an inclusivity standpoint.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Communication |  Research Design
Speaker(s):
Janet Standen |  Michele Ronsen
Duration:
41 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Let's figure this out. Let's finally make sure that we are using the right language when thinking about how to design user experience and market research. These two disciplines have become siloed from one another. Janet Standen and Michele Ronsen want to lead a discussion about how we can encourage them to come together by better understanding each other's language and acronyms.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Speaker(s):
Bruce Peoples
Duration:
40 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
LinkedIn is one of the most powerful business development tools out there. Practically anyone we want to work with is on it. Yet, whether it’s creating a profile, sharing content, or connecting with potential clients, there is a lot to learn in order to get the most out of LinkedIn. Bruce Peoples will share his experiences in using the platform for business development to connect with potential clients in a professional, human, and impactful way." Additionally, you will be able to review content options for your feed and develop a more compelling alternative to the infamous “I’d like to connect with you…” line that so many people use.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Research Design
Speaker(s):
Kayte Hamilton
Duration:
45 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Join Kayte and the rest of the group for a discussion about when, how, and why to consider social intelligence as a component to your qualitative research methodologies. (As a concept, social media intelligence research is observing and analyzing conversations that consumers are naturally saying. NOT a moderated online conversation living on social media platforms.)
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Moderating/Facilitation
Speaker(s):
Michael Tucker
Duration:
40 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
The world’s best interviewers are not always qualitative researchers (although most of them are!). Sometimes they are talk show hosts, podcasters, journalist, or even hostage negotiators. So who are your favorite interviewers and what do they do that enables them to inform and entertain us? Michael Tucker will share some of his favorites but come prepared with some of your own and some observations about their “techniques” and styles.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Analysis & Reporting |  Moderating/Facilitation
Speaker(s):
Michel Bequer
Duration:
48 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
During pandemic and non-pandemic times, international projects can be some of the most challenging yet rewarding assignments of your career. There are many variables to consider and even the most experienced among us can always benefit from some tips. In this roundtable, we will share best practices for selecting and vetting international partners, briefing them, and managing them throughout the project including during reporting. Join us for a bunch of good tips from planning through after-care.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Project Management |  Research Design
Speaker(s):
Mari Puras
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Learn the tips and tricks for conducting mobile ethnography studies from a researcher and vendor perspective. We will share tips on recruitment, screening, incentives, task development, moderation, analysis, and reporting. Come and add your experiences. Make your next mobile ethnography a success by attending this roundtable.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Business Practices |  Moderating/Facilitation |  Project Management
Speaker(s):
Sam Evans
Duration:
40 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
In Austin, Sam explored how to maintain personal safety while “on the job” as well as tactics for handling potential verbally and physically abusive participants.Such situations are rare but can happen! It was a fascinating discussion and he is back with how to handle the same issues even in our pandemic induced virtual research world.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   0
Categories:
Business Practices
Speaker(s):
Anya Zadrozny
Duration:
46 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Join in for a 30-minute accountability and productivity roundtable. Let's kick 2021 into high gear — sharing ways we've successfully worked efficiently and effectively during our present day, as well as the flip side, what are our pain points and problems? How can we work smarter not harder to get things done?
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Speaker(s):
Chris Hauck
Duration:
46 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
What if we turned the tables on traditional research? What if we let the respondents in on the fact that we are doing research while keeping that fact from everyone else participating in a real life experience? It’s a bit like having the subject of a picture in fine resolutions and the background being very faded out. But we are studying the impact of the background on the foreground. So we don’t wash out the background, we are focusing on it at the same time. I’ve used these techniques for years and they are particularly entertaining for me. And valuable for my clients. I’ll share examples from a study in the restaurant industry and in retail.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Business Practices
Speaker(s):
Justin Breen
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Business development may be more important now than ever. Are you ready to shake up your mind a bit and challenge your thinking? Our Tuesday Featured Speaker, Justin Breen, will do just that! Come learn some of the tools and patterns of thinking that are consistent with those of the world’s most successful entrepreneurs, and that this visionary used to take his business from his mind to the globe.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Communication |  Consulting
Speaker(s):
Julie Knox
Duration:
42 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
The Chinese word for crisis is composed of two characters — 危机 — one signifying ‘danger’ and one signifying ‘opportunity.’ We have begun to see this duality play out in the way that brands are being judged, and their reputations and images changed, by how they have been behaving and communicating not just in response to the pandemic, but also in response to the recent wave of protests for racial justice. Insights from our newly launched WhatsApp Community of consumers and small business owners, show that people are displaying a heightened sensitivity to how ‘corporate America’ is behaving and which ‘side’ companies are on – with a new landscape of heroes and villains emerging. Understanding how people are assessing brands in this climate of heightened moral judgement could give companies a crucial advantage in terms of driving their responses and framing their messaging.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1.0 Advance Credits

Average Rating:
   2
Speaker(s):
Nikhita Ghugari |  Swar Raisinghani
Duration:
46 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Jugaad is an innovation mindset and also a way of problem-solving in daily life in India. It loosely translates to ‘Hack’ in English, but in India, for everything that may seem difficult to do, you will very commonly hear someone say ‘Let’s find a Jugaad’ - a creative way around the system. Jugaad solutions are born out of constraints in resources and through resilience, and are therefore, very creative in their approach and design. While Jugaad has been criticised for its limitations with scalability, company leaders and innovators have sought to make it a part of the formal innovation process to capture its essence of resilience, creativity and fast problem-solving. Through our talk, we want to highlight Jugaad as a fresh approach for a resource-constrained future that will require us to live a minimal, carbon-neutral lifestyle.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1.0 Advance Credits

Average Rating:
   11
Categories:
Analysis & Reporting |  Moderating/Facilitation
Speaker(s):
Chris Kann
Duration:
43 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
In research, we can feel caught in the tension between achieving research objectives we have been tasked with, while also staying present with respondents and listening in the moment. We are charged with taking in what those we are interviewing have to say, without jumping ahead to premature conclusions or assumptions. It can become a balance of driving to an objective or conclusion, while also allowing the information to come to us authentically. Taking time to discover new ways of thinking about how we can best prepare for this important role of listening and receiving data from a neutral mindset can lead to more clarity in our analysis.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   7
Categories:
Business Practices
Speaker(s):
Tonise Paul
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 01, 2021
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   2
Categories:
Communication |  Consulting
Speaker(s):
Andy Cooper
Duration:
23 Minutes
Format:
Audio and Video
Original Program Date:
Feb 01, 2021
Short Description:
Research is only as insightful as it is impactful. When designing our vision for Qualitative Research business impact should be our north star, especially in a world of tightened budgets. Andy will explore how we can better enable our work to ‘go viral’; living on and traveling far and wide within client organizations.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   3
Categories:
Communication |  Consulting
Speaker(s):
Michele Ronsen |  Janet Standen
Duration:
30 Minutes
Format:
Audio and Video
Original Program Date:
Feb 01, 2021
Short Description:
Are UX and MR two professions divided by different languages, or could we speak the same language just with a different accent!? UX/MRX are in flux. Historically independent silos are converging. Collaboration has never been more important yet sometimes it seems as if we don’t speak the same language, at least well enough to fully understand one another. Some a-ha moments underscored the need for a shared vocabulary. We led people to participate in a global, grassroots effort to begin a codified language. The result is the beginning of the UXR Lexicon: a living, certified dictionary of Research, Design and Marketing terms for everyone. The collaboration also inspired a friendship across professional lines. As we debated and discussed terms, we continually asked ourselves “do we speak a different language, have a slightly different interpretation of the same words or just have a different accent?”
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   1
Categories:
Consulting |  Research Design
Speaker(s):
Rodrigo dos Reis
Duration:
26 Minutes
Format:
Audio and Video
Original Program Date:
Feb 01, 2021
Short Description:
The most successful brands connect with consumers beyond customer experience and product performance — by taking action on issues relevant to their values. And our relationships with brands is increasingly affected by these personal values, especially among the younger generations. In this session, we showcase the groundbreaking work we did in Brazil leveraging AI to investigate what Brazilians expect from brands in terms of social action, and which social issues have the most positive potential impact across different categories. This session will be an opportunity to discuss the role of brands on social issues and how to apply new technology-powered approaches. Come learn how a similar approach could help you advise clients on how to strengthen their customer relationships!
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   4
Categories:
Consulting |  Research Design
Speaker(s):
David Evans, Ph.D.
Duration:
30 Minutes
Format:
Audio and Video
Original Program Date:
Feb 01, 2021
Short Description:
Due to cognitive biases, a frictionless user experience might have less impact on brand perceptions than we want to admit. The teachings of Nobel prize winner and founder of behavioral economics, Daniel Kahneman, tell us that designing for brand memories is very different than designing for user experience. This talk is about how to be delightfully indelible even with the ever-present risk of being frictionlessly forgettable. See how Microsoft tested these assumptions with telemetry and data science, showing that there is a 14X greater ROI for creating peak moments than eliminating pit moments from brand memories.
Price:
$25.00 - Non-Member Price

Not Found
Program

Average Rating:
   127
Categories:
Analysis & Reporting |  Business Practices |  Communication |  Consulting |  Moderating/Facilitation |  Professionalism |  Project Management |  Research Design
Speaker(s):
Roben Allong |  Kristin Ameruoso |  April Bell |  Michel Bequer |  Matt Booth |  Justin Breen |  Jessica Broome |  Jim Bryson |  ....
Duration:
February 1–5, 2021
Original Program Date:
Feb 01, 2021
Short Description:
The 2021 Annual Conference will be like nothing any of us have ever experienced before. Whether it's your first QRCA conference or your 21st, you’re going to want to join us as we take the virtual wheel to the next level! And this year’s theme, Diversify. Discover. Design the Vision., couldn’t be more on brand for us quallies.
Price:
$400.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 including 1 Advance Credits

Average Rating:
   4
Categories:
Business Practices |  Research Design
Speaker(s):
Isaac Rogers
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Jan 21, 2021
Short Description:
As organizations across the globe adapt to COVID-related changes in their industries and business practices, leaders are turning to their research partners to help them navigate the path forward.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Speaker(s):
Rob Volpe
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Jan 12, 2021
Short Description:
How are we, as moderators, able to successfully interview and discern insights from anyone who differs from our own socio-economic standing? The answer: empathy!
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1.5 including 1.5 Advance Credits

Average Rating:
   1
Speaker(s):
Kristin Ameruoso
Duration:
1.5 Hours
Format:
Audio and Video
Original Program Date:
Nov 10, 2020
Short Description:
Research studies can thrive or die by the strength of the screener. Structuring screeners is foundational to ensuring that your participants are not only best suited for a study but can also offer a wide range of relevant perspectives. Writing and executing more inclusive screeners can help set up even better conversations. Join other insights practitioners to hear what this means, why this matters and how you can apply it to your next study from Recruit and Field’s Senior Director of Client Services’ Kristin Ameruoso.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Average Rating:
   3
Speaker(s):
LaiYee Ho |  Kristi Jackson, Ph.D.
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Oct 28, 2020
Short Description:
What’s a Ycast you ask? It is a webinar series created for students and young pros, by QRCA young pro members. Discover recordings of previous Ycasts at https://www.qrca.org/Ycast.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Communication |  Consulting |  Moderating/Facilitation
Speaker(s):
Criscillia Benford, BA, MA, Ph.D. |  Ana Marie Trester
Duration:
90 Minutes
Format:
Audio and Video
Original Program Date:
Oct 13, 2020
Short Description:
We use it every day. It’s eminently powerful, yet most of us hardly ever think about it. Language. It’s foundational and dynamic. It lies at the heart of connection—or at least it can. What we say, what we intend, and how it’s interpreted—sometimes they all align for shared understanding; other times they don’t, and that can lead to conflict. conflict. If we don’t understand each other, how can we have the honest dialogue that’s needed to navigate the complex issues of the day—or even the simple interactions? How else can we build the foundations for healing and growth?
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Analysis & Reporting |  Communication |  Moderating/Facilitation |  Research Design
Speaker(s):
Isabel Aneyba
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Oct 08, 2020
Short Description:
Empathy is at the heart of qualitative research. Yet many factors can undermine understanding respondents, especially when working with participants from different cultures or groups that have been historically marginalized. Whether we’re conscious of them or not, these factors can discourage respondents from sharing their experiences and perspectives – and hinder our efforts to uncover critical insights for business growth.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   21
Categories:
Analysis & Reporting
Speaker(s):
Michelle Finzel |  Pam Goldfarb Liss |  Kristi Jackson, Ph.D. |  Katrina Noelle |  Maria Virobik |  Rob Volpe
Duration:
90 Minutes
Format:
Audio and Video
Original Program Date:
Sep 30, 2020
Short Description:
The amount of data we gather in some qualitative studies can be overwhelming – especially data from multi-day message boards. Traditional methods of analysis are functional, but they can be time-consuming. Digital tools can assist in the process. This webinar will begin with a quick review of traditional (no-tech or low-tech) tools, then will expose you to a sampling of higher-tech tools (Delve, NVivo, Reduct, and Relative Insight), explained by the QRCA members who use them. This will not be a how-to session; rather, it is “tasting menu” of some of the tools that can make the analysis of qualitative data less daunting.
Price:
$50.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   30
Categories:
Research Design
Speaker(s):
Jeff Walkowski
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Get a high-level overview of all of the online methodologies available to qualitative researchers today. Video chats, text chats, and longer-term message boards will be covered, along with an introduction to social media research. Pros and cons of each method will be highlighted, along with considerations to help decide which method is best in certain circumstances.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   28
Categories:
Moderating/Facilitation |  Project Management |  Research Design
Speaker(s):
Katrina Noelle
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Get national reach and honor social distancing by conducting webcam interviews and groups. Interviews and small group discussions can be conducted over the phone, computer or tablet. They're easy for participants to join and for clients to observe live or recorded. Learn how to optimize your in-person moderation skills to the digital world. Get some tech tips on how to make the experience a smooth one for everyone involved. Add this synchronous tool to your toolbox to expand your options and meet people where they are!
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   23
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Jennifer Dale
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Learn how online focus groups via real time chat can expand your insights, lower costs, and increase the speed of your deliverable in today’s new world. Jennifer began her online qual journey using AOL chat rooms in 1995 and never looked back. She has since moderated over a thousand online focus groups and shares what ensures a boom and how to avoid a bust. Get the skinny on why this unsung online qual methodology deserves your attention. Don’t miss out!
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   26
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Kristin Howell (formerly Schwitzer)
Duration:
48 Minutes
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Learn how online bulletin boards (OLBBs) can take the place of your previously planned in-person focus groups and/or one-on-ones during COVID-19 with a safe, convenient, and highly flexible methodology that also works great for longitudinal and global studies.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   17
Categories:
Analysis & Reporting |  Communication |  Consulting
Speaker(s):
Kayte Hamilton |  Frank Gregory
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Every day, millions of consumers share their experiences, perceptions, opinions, and actions from the comfort of their couch. These conversations are happening in real-time on social media channels, blogs, forums and in news site commentary. When in-person research methods aren’t possible…and even once they are again…one way to get an immediate baseline read on consumer wants, needs, sentiment, emotion, timing and influence on a research topic is through social conversation analysis. In this module, the presenters will share why social media conversation analysis is important to researchers, what information is available (teaser: it's not just social media channels!), how to talk about it with clients, and what it takes to get started.
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   41
Categories:
Research Design |  Project Management
Speaker(s):
Shannon Danzy |  Fiona Ray
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 23, 2020
Short Description:
Does online qual feel unapproachable? What does the set-up of online and in-person projects have in common, and how are they different? And how does one even get started? Learn how thoughtful design, careful planning, and clean recruiting will maximize your project’s chance for success. Hear true tales and tips from longtime QRCA members. After this session, you’ll have the knowledge and confidence to be ready to launch your first online project.
Price:
$25.00 - Non-Member Price

Not Found
Program

Total Credits: 7 Advance Credits

Average Rating:
   192
Categories:
Business Practices |  Consulting |  Moderating/Facilitation |  Project Management |  Research Design
Speaker(s):
Jennifer Dale |  Shannon Danzy |  Michelle Finzel |  Pam Goldfarb Liss |  Frank Gregory |  Kayte Hamilton |  Kristi Jackson, Ph.D. |  Katrina Noelle |  ....
Duration:
Approx. 7 Hours
Original Program Date:
Sep 01, 2020
Short Description:
The online qualitative toolkit has grown tremendously over the past 20 years, with new digital methodologies vastly expanding the ways we talk to consumers. No longer are we limited to just chat groups or messages boards; today’s digital toolkit includes everything from real-time virtual focus groups to remote ethnography and even social media listening. Mastering these tools is critical for today’s qualitative researchers.
Price:
$149.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Speaker(s):
Betty Adamou |  Meghan Lazier, MA
Duration:
1 hour, 41 Minutes
Format:
Audio and Video
Original Program Date:
Aug 13, 2020
Short Description:
Join other students and young professionals to learn how games and gamification can drive high levels of engagement in market research studies and with brands. When you leave this session, not only could you be Dungeon or Animal Crossing Master, you’ll understand the science behind why games are so engaging and what successful game-based research looks like. You’ll also get to know why so many industries from retail to non-profits are employing gamification to make non-fun experiences, well, fun.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Consulting |  Research Design
Speaker(s):
Kendall Nash
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Jul 30, 2020
Short Description:
It’s been said that the pandemic has not been so much a disruption, but rather an acceleration of things that were already on their way somewhere new. While that may not be completely true of everything, certainly the technology we use, the way we shop, order food, and engage with brands shifted drastically in just a few weeks. To help brands win in this new landscape, we need to recognize the ways in which the marketing funnel has shifted – and the implications of that on who, how, and when we research. Customer Experience (CX) is built around the usefulness, usability, and enjoyment people have engaging with products and brands, yet the playbook has changed significantly in how consumers gauge these three components.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Speaker(s):
Calvin Gilman
Duration:
55 Minutes
Format:
Audio and Video
Original Program Date:
Jun 04, 2020
Short Description:
Are you wondering what business insurance you should have in place in light of COVID-19? Will business insurance cover potential liability when it comes to COVID-19? What about data privacy and security? What insurance do businesses need to protect themselves? QRCA hosts Calvin Gilman, an insurance advisor, who provides an overview of what businesses should be considering in terms of their insurance coverage in light of COVID-19. He also discusses cyber insurance, which has become more prominent in this era of data security and privacy, and what businesses should be considering when securing a cyber insurance policy. Calvin also addresses other questions that attendees have about business insurance.
Price:
$35.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Project Management |  Research Design
Speaker(s):
Amy Shields |  Brett Watkins |  Laura Livers |  Rick Seale
Duration:
1 Hour, 30 Minutes
Format:
Audio and Video
Original Program Date:
Jun 03, 2020
Short Description:
As facilities begin to open across the United States and the EU that leaves us all wondering: What will the in-person research experience be like in the time of COVID-19? Facilities have been updating researchers on what they are doing in light of COVID-19, but, what does all of that mean in terms of the overall research experience?
Price:
$35.00 - Non-Member Price

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