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Mary Sorber

Principal

Practical Insights


Mary Sorber is the founder of Practical Insights, a boutique research consultancy, and currently works in-house at Wells Fargo as a Principal XD Researcher. She specializes in insight generation through qualitative methods and has a particular passion for making technology useful for people. She has worked for leading technology companies including Cisco, Autodesk, Intuit and Google. The opinions expressed here are her own.

Product Type
Program

QRCA 2021 Annual Conference Session Bundle


Average Rating:
   4.3
Category:
Analysis & Reporting |  Business Practices |  Communication |  Consulting |  Moderating/Facilitation |  Professionalism |  Project Management |  Research Design
Presenters:
Roben Allong |  Kristin Ameruoso |  April Bell |  Michel Bequer |  Matt Booth |  Justin Breen |  Jessica Broome |  Jim Bryson |  ....
Duration:
February 1–5, 2021
Short Description:
The 2021 Annual Conference will be like nothing any of us have ever experienced before. Whether it's your first QRCA conference or your 21st, you’re going to want to join us as we take the virtual whe...
Price:
$400.00 - Base Price

Product Type
On Demand

Qualitative Quality: How to Delight Clients with Insights They Can Defend


Total Credits: 1 Advance Credits

Average Rating:
   5
Category:
Analysis & Reporting |  Communication
Presenters:
Mary Sorber |  Paitra Russell |  Joeffrey Trimmingham
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
With all the focus on big data and analytics, we know that decision makers need qualitative now more than ever to find meaning within their metrics. But qualitative is increasingly challenged in a res...
Price:
$30.00 - Base Price

Product Type
Program

Flex Your UX: A Qualitative Research Summit — Archive


Average Rating:
   4.1
Category:
Business Practices |  Communication |  Research Design
Presenters:
Michele Ronsen |  Ben Adosto |  Kay Corry Aubrey |  Janet Standen |  Patrick Bennett |  Molly Bloom |  Kelsey Segaloff |  Amanda Gail Miller |  ....
Duration:
10 Hours
Short Description:
QRCA hosted a jam-packed day providing an amazing opportunity for the research community to exercise our User Experience (UX) Research muscles! We brought together the entire research community — acro...
Price:
$25.00 - Base Price

Product Type
Webinar

Qualitative Quality: How to Delight Clients and Stakeholders


Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Category:
Communication
Presenters:
Mary Sorber |  Paitra Russell |  Joeffrey Trimmingham
Duration:
1 Hour
Short Description:
With all the focus on big data and analytics, we know that decision makers need qualitative now more than ever to find meaning within their metrics. But qualitative is increasingly challenged in a res...
Price:
$25.00 - Base Price
Date:

Wed, Oct 27, 2021 - 02:00pm to 03:00pm CDT


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