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Research Design

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Program

Total Credits: 7 Advance Credits

Average Rating:
   171
Categories:
Business Practices |  Consulting |  Moderating/Facilitation |  Project Management |  Research Design
Speaker(s):
Jennifer Dale |  Shannon Danzy |  Michelle Finzel |  Pam Goldfarb Liss |  Frank Gregory |  Kayte (Katherine ) Hamilton |  Kristi Jackson, Ph.D. |  Katrina Noelle |  ....
Duration:
Approx. 7 Hours
Original Program Date:
Sep 01, 2020
Short Description:
The online qualitative toolkit has grown tremendously over the past 20 years, with new digital methodologies vastly expanding the ways we talk to consumers. No longer are we limited to just chat groups or messages boards; today’s digital toolkit includes everything from real-time virtual focus groups to remote ethnography and even social media listening. Mastering these tools is critical for today’s qualitative researchers.
Price:
$149.00 - Non-Member Price
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   4
Categories:
Business Practices |  Research Design
Speaker(s):
Jay Zaltzman |  Nichola Quail
Duration:
30 Minutes
Format:
Audio and Video
Original Program Date:
Mar 23, 2023
Short Description:
As we enter the new era of remote working, the gig economy and portfolio careers, how will qualitative researchers adapt? What skills and tools will they need to collaborate and work together in a global research world. In this featured presentation, Nichola will explore the gig economy for independent researchers and develop a more complete understanding of this portion of our economy.
Price:
$20.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Project Management |  Research Design
Speaker(s):
Peter Totman
Duration:
57 minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
Recruitment is often seen as the boring end of the process - methodology has always been the sexy bit, right? Wrong — the sexiest methodology in the world falls flat without the right participants. This is the story of how we used the Big 5 personality theory to find the people are methodology deserved - and unique experiment we conducted to find the sweet spot.
Price:
$50.00 - Non-Member Price
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Marta Villanueva |  Malena Donas
Duration:
25 Minutes
Format:
Audio and Video
Original Program Date:
Mar 23, 2023
Short Description:
In this featured presentation, Malena will leverage her education in psychotherapy as well as her extensive qualitative experience to examine some thought-provoking questions about ourselves as researchers, looking into how our work shapes us as consumers and how our consumerism shapes us as researchers.
Price:
$20.00 - Non-Member Price
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   23
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Kristin Howell (formerly Schwitzer)
Duration:
48 Minutes
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Learn how online bulletin boards (OLBBs) can take the place of your previously planned in-person focus groups and/or one-on-ones during COVID-19 with a safe, convenient, and highly flexible methodology that also works great for longitudinal and global studies.
Price:
$25.00 - Non-Member Price
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Research Design
Speaker(s):
Dave Hoover |  Andy Smith
Duration:
23 Minutes
Format:
Audio and Video
Original Program Date:
Mar 22, 2023
Short Description:
Poor data quality is a growing problem in qualitative research. We will discuss how it manifests itself, and its impact. Then we will detail a proven solution that uses available technology to improve data quality by pre-qualifying respondents for usage criteria and articulation.
Price:
$20.00 - Non-Member Price
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation |  Research Design
Speaker(s):
Marion N. Njoroge
Duration:
19 Minutes
Format:
Audio and Video
Original Program Date:
Mar 22, 2023
Short Description:
Senses are a powerful human touchpoint. In a culturally complex, deeply nuanced and economically stratified consumer market such as Africa, how can pairing sensory data, AI and the human touch deepen inclusion?
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   1
Categories:
Research Design
Speaker(s):
Kristin Howell (formerly Schwitzer)
Duration:
30 Minutes
Format:
Audio and Video
Original Program Date:
Mar 22, 2023
Short Description:
Even low-income people are digitally connected. As Kristin learned, those who are homebound in domestic shelters or living in far-flung rural locations or subsidized housing still have access via smartphones and tablets (occasionally computers) to be heard and share their voices remotely.
Price:
$20.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 3 Advance Credits

Average Rating:
   9
Categories:
Business Practices |  Consulting |  Project Management |  Research Design
Duration:
2 Hours 57 Minutes
Format:
Audio and Video
Original Program Date:
Apr 28, 2023
Short Description:
We are hearing a great deal about AI (artificial intelligence) lately, and many colleagues are asking how it might impact our work as qualitative researchers.
Price:
$75.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Speaker(s):
Jill Matthews, MBA |  Kelly Heatly
Duration:
58 minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
Insights emerge in the places where humans are making the decision, buying the brand, or experiencing the product or service. By learning in the moment, within the natural purchase or experience environment, you keep your research “real” – so let’s take it to the streets! “Street research” involves gathering insights from consumers at the point of decision, purchase, consumption, and/or experience. By recruiting consumers ahead of time or via intercepts, and by using smart methods and technology to capture insights in the moment, you will gain rich insights on the street. Resilience required! The ultimate benefit: insightful, efficient, and agile research. In this session, we will discuss effective applications for place-based research and best practices for successful execution, including low- and high-tech tools for on-site data collection and analysis/reporting.
Price:
$50.00 - Non-Member Price
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