Admin-Adjust
Total Credits: 1 Advance Credits
- Average Rating:
- 3
- Duration:
- 52 minutes
- Format:
- Audio and Video
- Short Description:
- Do you fear the DIY research trend? Whether an independent researcher, part of a research agency, or a corporate research professional, the DIY research trend has likely impacted you. If your livelihood is focused on being hired by businesses to execute research, or you are someone who hires outside partners, access to new DIY technology can make it both easier and harder to execute meaningful qualitative research. So, let’s talk it out. We still all need each other, probably now more than ever. In this session, we will discuss the impact of the DIY research trend on both client-side and independent research professionals. Bringing it to life with real-world stories and advice for making these new relationships work for you. You will see how Doing it Together (DIT) can be actionable, profitable, and rewarding. This session includes research into the trend, case studies, and interactive activities that will help you plan for and embrace your own future.
- Non-Member Price:
- $50.00
- Price with Discount:
- $0.00
Total Credits: 1 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Project Management
- Duration:
- 59 minutes
- Format:
- Audio and Video
- Short Description:
- Positive relationships between moderators, recruiters, and facilities are paramount to every qualitative research success story. The entire industry relies upon this symbiosis. However, constantly decreasing budgets and ever tighter timelines are just some of the factors putting relationships to the test. This presentation will reveal the results of our own qualitative research with moderators, recruiters and facility owners to understand what they see as the biggest issues affecting the relationships between all of us and how to solve them.
- Non-Member Price:
- $50.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Short Description:
- The Internet has disrupted the marketing funnel. It’s no longer a straight line – that marketers draw and lead – from brand awareness to purchase. Today it is more of a jigsaw puzzle, with varied touchpoints and messaging that can impact an ultimate purchase. Customer journey maps are shedding light on the real customer path – the behaviors, attitudes, delight and pain points that customers encounter on their way to a product, category or experience – and inspiring a more nuanced marketing and product development path.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Short Description:
- Jay admits that he really didn’t know what he was doing when he got into market research... but it all worked out in the end!
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Duration:
- 50 Minutes
- Format:
- Audio and Video
- Short Description:
- As podcasts have grown in popularity in recent years, this engaging form of storytelling and communications presents a huge opportunity for users and practitioners of qualitative research. In this Qcast, we’ll discuss how podcasts are being used to enhance the discovery and collection of insights, as well as facilitate the dissemination of those insights across client companies. We’ll also explore different podcast styles for different types of research opportunities.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Consulting | Professionalism
- Duration:
- 49 Minutes
- Format:
- Audio and Video
- Short Description:
- Love qualitative research? Looking forward to making it the bread and butter of your career? Unsure if you are doing all you can to guarantee a successful career? Join this Ycast as we discuss tangible ways to ensure career development now and long-term. We will shed more light on the different qualitative research career trajectories available as well as discuss tools needed to get there including setting smart goals, determining priorities, embodying leadership (no matter your role), and building key relationships every day in your work.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Research Design
- Duration:
- 53 Minutes
- Format:
- Audio and Video
- Short Description:
- New technology vendors are popping up every day offering marketing automation tools that promise ‘smart data’ and improved analytics. For users and practitioners of qualitative research, these emerging technologies can provide new opportunities to provide expertise that augments this data.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
Total Credits: 1.0 Advance Credits
- Average Rating:
- 1
- Categories:
- Business Practices | Consulting | Professionalism
- Duration:
- 1 Hour 6 Minutes
- Format:
- Audio and Video
- Short Description:
- Particularly for younger researchers, many career trajectories will include segments of both in house and consulting positions. Given the inherent differences between those two, navigating the changes in roles and responsibilities can be a steep learning curve. In this YCast, we'll cover the nuance of the research process in each, including the unique challenges to be aware of when it comes to strategy, planning, recruiting, execution, synthesis, delivery, and more.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Consulting | Research Design
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Short Description:
- This session is a practical guide to Behavioral Science, the heuristics that most affect market research, and some clear-cut ways to do better research with this understanding. Although many of the examples provided relate to health care, the information applies to research in any setting. The webinar is based on one of the top-ten rated presentations from QRCA's 2019 annual conference.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Consulting
- Duration:
- 58 Minutes
- Format:
- Audio and Video
- Short Description:
- Are you a member (or thinking about becoming a member) of a professional organization? Attend this YCast to learn practical tips and guidelines to make sure you get the best bang for your membership buck!
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Consulting | Professionalism
- Duration:
- 1 Hour 2 Minutes
- Format:
- Audio and Video
- Short Description:
- Judgment is the most critical obstacle to overcome when building empathy.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Professionalism
- Duration:
- 1 hour
- Format:
- Audio and Video
- Short Description:
- Just like onions, QRCs have a lot of layers.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Communication
- Duration:
- 54 Minutes
- Format:
- Audio and Video
- Short Description:
- Over the last 12 months, Northstar Research Partners has successfully designed, managed and executed Asda’s very own 10-part TV show — uniquely branded Our House.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
Total Credits: 1 Advance Credits
- Average Rating:
- 1
- Categories:
- Business Practices | Professionalism
- Duration:
- 49 Minutes
- Format:
- Audio and Video
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Consulting
- Duration:
- 58 Minutes
- Format:
- Audio and Video
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Research Design
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Short Description:
- Virtual reality technology is rapidly being developed and is attracting enormous amounts of funding. This technology will certainly affect the worlds of entertainment, news, gaming, health care, business, research and other areas in a profound way.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation | Research Design
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Short Description:
- User experience (UX) research continues to grow by leaps and bounds. And there’s no big mystery about how to do it; your qualitative research skills not only translate brilliantly to UX research, qualitative researchers in fact bring something to the table that traditional UX researchers don’t. This presentation will explore the basics of UX research, and provide some practical insight and guidance to those who are thinking about adding UX to their résumé or practice.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Short Description:
- When was the last time you did relevant cultural research? Can you afford to have “culturebombs” hijack your global brand?
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Communication | Consulting | Research Design
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Short Description:
- Join 2018 Qually Award winners Lauren McCrae and Nicole Aleong to learn how to pack a punch with your proposals, captivate your clients and win rewarding work. Whether you’ve never written a proposal before or you’re a seasoned rain-maker, you’ll walk away re-inspired with new ideas you can use to spice up any proposal.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Research Design
- Duration:
- 36 Minutes
- Format:
- Audio and Video
- Short Description:
- Qualitative research has value that is frequently untapped in current Lean UX processes. Jeff Chen will share a 5-day process that that uses qualitative research methods in the initial stages of new product concept creation to guide innovation faster than current Lean UX methods.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Short Description:
- Online Qualitative Research: How to Do It Right and Then Kick It Up a Notch From Two Veterans
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Duration:
- 54 Minutes
- Format:
- Audio and Video
- Short Description:
- When was the last time someone asked you a question that made you stop and think? These are the best types of questions because the answer that follows is original and authentic, not a pre-programmed, automatic response.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Consulting
- Duration:
- 58 Minutes
- Format:
- Audio and Video
- Short Description:
- Advice on How to Get Clients, Build a Practice and Start Your Career from Other Young Pros
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation | Research Design
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Short Description:
- A leading wearables brand wanted to understand why some consumers — whose profiles indicated they were a target for wearables — were not interested in purchasing one. Getting to the bottom of why a behavior is not happening is one of the most difficult types of research we are asked to do — because often consumers themselves are not fully aware of all the factors influencing their actions (or lack thereof)....
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00
- Average Rating:
- Not yet rated
- Duration:
- 49 Minutes
- Format:
- Audio Only
- Short Description:
- n this first QRCA VIEWS podcast, Sharon Livingston, Ph.D. interviews world-class consultant, Judith Glaser. Judith Glaser is CEO of Benchmark Communications, Inc.
- Non-Member Price:
- $0.00
- Price with Discount:
- $0.00