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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Research Design
Duration:
1 Hour 19 Minutes
Format:
Audio and Video
Short Description:
LIVE RECORDING from Conference! In order to understand the future of qual, we need to revisit its history. 

On Demand

Average Rating:
   3
Duration:
3 Minutes
Format:
Audio and Video
Short Description:
Taste, touch and smell your way through this interactive workshop! Join curious researchers who want to capture more holistic insights about human emotions that can’t be expressed purely through the spoken language and are often hidden to others by cultural norms and biases.

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Communication
Duration:
1 hour
Format:
Audio and Video

On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   7
Categories:
Business Practices
Duration:
1 Hour 25 Minutes
Format:
Audio and Video
Short Description:
Our panelists will share their opinions and experiences of moving from the outside world to an in-house role. What's different, what's better, the challenges, and so on.... 

On Demand

Total Credits: 2 Advance Credits

Average Rating:
   6
Categories:
Consulting |  Moderating/Facilitation |  Professionalism
Duration:
2 Hours 1 Minutes
Format:
Audio and Video
Short Description:
Our next meeting will take place via Zoom and include three mini discussions on each of the following topics: DEI and market research. Carlos Garcia will lead a discussion about diversity, equity and inclusion and how we, as researchers, can deal with the challenge of understanding various groups that are different from our own. Trauma responsive research. Our newest chapter member, Mariana Melo-Vega, will lead a discussion about how we, as researchers, can plan for the presence of trauma both in our participants and in ourselves, and overview some best practices in being responsive to trauma. AI, marketing and research. Jay Zaltzman will lead a discussion about the impact of artificial intelligence on market research as well as the impact on our clients’ businesses. 
Non-Member Price:
$50.00
Price with Discount:
$0.00

On Demand

Average Rating:
   1
Categories:
Moderating/Facilitation |  Professionalism |  Communication
Duration:
2 Minutes
Format:
Audio and Video
Short Description:
Moderators who excel at asking targeted probing questions, will be able to uncover a deeper level of insights than their peers. There are many types of probing questions. In this video, clarification, elaboration, comparison, and hypothetical questions will be discussed, which will help build the foundation for asking probing questions.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
   9
Categories:
Moderating/Facilitation |  Professionalism |  Communication
Duration:
3 Minutes
Format:
Audio and Video
Short Description:
The second video in the Qualitative Perspectives series reviews how to choose the format and size for your qualitative interviews.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
Not yet rated
Categories:
Moderating/Facilitation |  Professionalism |  Communication
Duration:
2 Minutes
Format:
Audio and Video
Short Description:
During qualitative interviews, moderators create their own unique introductions that help them start building a connection with their respondents. Those first few minutes set the tone for the entire interview or focus group and are great guidelines for how you want people to engage during the qualitative interview. The video that follows helps provide a few tips to consider for creating your own introduction that matches your style and goals.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
   9
Categories:
Moderating/Facilitation |  Professionalism |  Research Design
Duration:
2 Minutes
Format:
Audio and Video
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
   3
Categories:
Moderating/Facilitation |  Professionalism |  Communication
Duration:
2 Minutes
Format:
Audio and Video
Short Description:
Questioning skills drive the success of great moderators. By asking open-ended questions a skilled moderator can elicit a deeper understanding of the participant's thoughts, feelings, beliefs, and behaviors. In this video, the 5 “W’s” are discussed as good starting points for asking open-ended questions.
Non-Member Price:
$0.00
Price with Discount:
$0.00

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