Skip to main content
Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Analysis & Reporting |  Communication |  Moderating/Facilitation |  Research Design
Speaker(s):
Isabel Aneyba
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Oct 08, 2020
Short Description:
Empathy is at the heart of qualitative research. Yet many factors can undermine understanding respondents, especially when working with participants from different cultures or groups that have been historically marginalized. Whether we’re conscious of them or not, these factors can discourage respondents from sharing their experiences and perspectives – and hinder our efforts to uncover critical insights for business growth.
Price:
$0.00 - Non-Member Price
More info » Save for Later Register
Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   30
Categories:
Research Design
Speaker(s):
Jeff Walkowski
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Get a high-level overview of all of the online methodologies available to qualitative researchers today. Video chats, text chats, and longer-term message boards will be covered, along with an introduction to social media research. Pros and cons of each method will be highlighted, along with considerations to help decide which method is best in certain circumstances.
Price:
$25.00 - Non-Member Price
More info » Save for Later  Add to Cart »
Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Speaker(s):
Abby Leafe |  Laurie Tema-Lyn
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Jan 30, 2020
Short Description:
What happens when you bring the sharing economy to the world of research?  Exciting things happen.  This presentation will show qualitative researchers how to think creatively (and practically!) about using alternative venues for conducting qualitative research.  We will explore how platforms such as AirBnB and Peerspace can be invaluable options to find the perfect spot to host a session, and we’ll talk about the ways to ensure that a project is a success once you identify the right non-traditional location.  The session will draw upon the real-world experiences of the presenters using unique spaces to conduct qualitative research. Among those experiences will be a case study in the snacking category, where an LA mansion proved to be the ideal setting for three days of focus groups and client innovation sessions for a start-up client on a budget, leading to the development of a pipeline of new product ideas, some of which are now in the marketplace.
Price:
$50.00 - Non-Member Price
More info » Save for Later  Add to Cart »
Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Speaker(s):
Laurie Tema-Lyn |  Jim Bryson |  Ellen Good |  J. Robert Harris |  Judy Langer |  Bonnie Perry
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Short Description:
The Emeritus SIG is thrilled to propose a panel presentation and discussion for the Virtual track of the annual QRCA Conference.  Our diverse panel of five is comprised of long-standing legacy members of QRCA and perhaps lesser-known qualitative experts. Panelists are: Jim Bryson, Ellen Good, JR Harris, Judy Langer, and Bonnie Perry. They embody a range of exciting and diverse paths: wilderness trekker/ author/speaker, health and life insurance broker/educator, an adjunct professor at Wharton, a docent with the Holocaust Museum Houston, the Executive Director of the Center for Learning and Living, the Tennessee Deputy Commissioner of the Bureau of Parks & Conservation. Each panelist has a unique story to tell of how they used skills cultivated during their career as a QRC, their personal vision and fortitude to create satisfying new endeavors with or without remuneration. Their journeys have not been seamless; there have been challenges, learning and re-directs along the way.
Price:
$30.00 - Non-Member Price
More info » Save for Later  Add to Cart »
Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   15
Categories:
Communication |  Research Design
Speaker(s):
Chelle Precht
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Nov 16, 2022
Search Description:
As researchers and marketers, we know that perspective can drive insight and that the ability to change your perspective is critical to capture the entire picture. This session will review the importance of perspective and different techniques to actively use perspective as a research tool. We will share tips and tools for: discerning your own perspective, uncovering the perspective of respondents; and, better understanding the perspective of your colleagues, clients or team. In addition to the presentation, there will be small group hands-on exercises and large group debrief discussions about ways the exercises can be utilized in your own work. About the Series: For Curated Creativity Conversations, we specially curate content and lead discussions about creative tools and techniques, ideas, and inspirations that will impact your business, your research, and your life.
Short Description:
The C&I SIG leaders are excited to announce our first live speaker as part of our new interactive series, Curated Creativity Conversations. Chelle Precht will host “Perspective: Is It a Fluke?” a 90 - minute session on November 16, 2022 at 10 AM Pacific/1 PM Eastern via Zoom. The event is free and exclusively for QRCA members.
More info » Save for Later   Add to Cart »
Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Research Design
Speaker(s):
Jill Bishop |  Kai Fuentes
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
May 19, 2023
Short Description:
In this session on inclusion research, we’ll explore two topics. First, we’ll look at conducting research in multilingual communities and the need for nuanced language to hear participants' authentic voices, understand their stories, and address issues of gender neutrality and inclusiveness. Then we’ll explore a case study of research that helps employers identify barriers and ways to better support Black women in the workplace, so they are truly included, seen and respected.
Price:
$25.00 - Non-Member Price
More info » Save for Later  Add to Cart »
Not Found
Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Research Design |  Moderating/Facilitation
Speaker(s):
Jeff Syroney
Duration:
1 hour
Short Description:
The relationship consumers hold with products and brands has undergone an enormous shift since the pandemic. Understanding these revised relationships often requires a deeper connection than can be found through online research or around a traditional focus group table. In this session, we will explore ways we can modify methodologies and manipulate physical spaces to create an immersive experience for both research participants and users of qualitative research. Using real-world case studies, we will share a wide range of examples from the bold (using classic TV game shows as inspiration to bring segmentation to life) to the simple (how we turned focus groups into a rotating multi-segment, inter-generational experience). We will also provide examples of exciting ways to bring insights to life through experiential deliverables such as podcasts, customized video, and even graphic novels.
Price:
$25.00 - Non-Member Price
Date:

Fri, May 17, 2024 - 10:00am to 11:00am CDT

More info » Save for Later  Add to Cart »
Not Found
Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Business Practices |  Professionalism
Speaker(s):
Ethan Marcotte
Duration:
1 Hour
Short Description:
Something new is happening in tech. At companies from Kickstarter to Google, workers have formed unions. And you should, too. But what are unions? And why do they matter? In this session, we’ll answer these questions, and briefly cover the process for forming a union of your very own. Because you—yes, you—deserve a tech union. 
Date:

Tue, May 07, 2024 - 11:00am to 12:00pm CDT

More info » Save for Later   Add to Cart »
Not Found
Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Professionalism
Speaker(s):
Steve Portigal
Duration:
1 Hour
Short Description:
Over the past 25 years, Steve Portigal has seen tremendous growth in user research as a community of practice, as an industry, and as a career. Steve will look at some of the changes that he’s experienced and observed—positive, negative, or otherwise. He’ll share some of the potentially overlooked opportunities to advance our field, issues that demand our limited attention and concern. He’ll also share his perspective on the directions we can drive towards. 30-40 minute talk, 20 minutes open discussion/Q&A
Price:
$0.00 - Non-Member Price
Date:

Tue, Jun 04, 2024 - 11:00am to 12:00pm CDT

More info » Save for Later Register
Not Found
Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Business Practices |  Moderating/Facilitation |  Research Design
Speaker(s):
Alicia Menanteau, Ph.D.
Duration:
1 Hour
Short Description:
Shrinking attention spans in an online environment, multi-tasking during research, and reductions in the "fun" factor – these are just a few of the challenges many qualitative researchers face as our research has been taken almost completely online. Join us for a high-energy, interactive presentation and workshop that will help bring the "sexy" back to our research studies.
Price:
$10.00 - Non-Member Price
Date:

Fri, May 03, 2024 - 11:00am to 12:00pm CDT

More info » Save for Later  Add to Cart »

Please wait ...

Back to Top