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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Consulting |  Project Management
Speaker(s):
Susan Saurage-Altenloh, PhD
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Jan 29, 2020
Short Description:
Positive relationships between moderators, recruiters, and facilities are paramount to every qualitative research success story. The entire industry relies upon this symbiosis. However, constantly decreasing budgets and ever tighter timelines are just some of the factors putting relationships to the test. This presentation will reveal the results of our own qualitative research with moderators, recruiters, and facility owners to understand what they see as the biggest issues affecting the relationships between all of us and how to solve them.
Price:
$0.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Analysis & Reporting |  Consulting |  Research Design
Speaker(s):
Lisa Strick
Duration:
59 minutes
Format:
Audio and Video
Original Program Date:
Jan 30, 2020
Short Description:
Through this session you will learn how human experience research became the driver of successful new product ideation. We will focus on how we captured and shared the findings from low-budget primary and secondary research to help the client team better empathize with the humans (and their pets) who will be using their products. We will share how we leveraged the insights captured to bring the client team closer to the human truth; and, how we illuminated consumer stories to create custom brainstorming techniques that inspired breakthrough ideas.
Price:
$50.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   6
Categories:
Communication |  Consulting |  Moderating/Facilitation |  Professionalism
Speaker(s):
Rob Volpe
Duration:
59 Minutes
Format:
Audio and Video
Original Program Date:
Jun 03, 2022
Short Description:
Empathy. We all aspire to be empathetic in our work as researchers and marketers. But how can we work out our empathy muscles like we do our calf muscles? Rob Volpe, CEO & Chief Catalyst of Ignite 360 and long-time QRCA member tells us how in his new book ‘Tell Me More About That: Solving the Empathy Crisis One Conversation at a Time’ and we’re honored to have him share with us his empathy workout gleaned from years of experience as a market researcher.
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   10
Categories:
Business Practices |  Consulting
Speaker(s):
William Leach
Duration:
58 Minutes
Format:
Audio and Video
Original Program Date:
Aug 18, 2023
Short Description:
The use of AI in qualitative research is here to stay and will only become more prevalent. How should qualitative researchers, especially those of us in the earlier stages of our careers, think about differentiating ourselves in this ever-changing landscape? 
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   12
Categories:
Communication |  Consulting
Speaker(s):
Hannah Kaplan |  Pam Goldfarb Liss
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Jul 28, 2023
Short Description:
With the ever-changing and evolving world of Gen Z and gender, come learn how we can create comfortable spaces for qualitative research where all participants feel welcome and heard.  
Price:
$25.00 - Non-Member Price
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Consulting
Speaker(s):
Randi Stillman |  Rick Weitzer
Duration:
56 Minutes
Format:
Audio and Video
Original Program Date:
Jan 30, 2020
Short Description:
If “the most human company wins” in our chaotic, competitive marketplace (as Mark Schaefer wrote in Marketing Rebellion), qualitative researchers are well-positioned to help. Whether or not we have a seat at our ideal client’s table, we dwell at the intersection of marketing, strategy, and humanity. Our value is rooted in the connections we form with both our clients and respondents to reveal real-world insights about the human experience. QRCs are wrestling with new realities – such as global business uncertainty, fragmentation in the “insights” space, and in-house DIY research – mostly shaped by the disruption of technology, which makes the job of humanizing business decisions very challenging. These new realities have far-reaching implications for us, demanding that we proactively adapt and create new opportunities and avenues to deliver value to businesses and organizations.
Price:
$0.00 - Non-Member Price
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Not Found
On Demand

Average Rating:
   7
Categories:
Business Practices |  Consulting |  Research Design
Duration:
53 Minutes
Format:
Audio and Video
Original Program Date:
Jun 14, 2023
Short Description:
The Creativity and Innovation SIG is excited to welcome veteran innovation experts to lead a panel presentation and discussion. In this 60-minute interactive session, attendees will learn new frameworks, and hear case studies of how creative innovation research, including foresight and disruptor models, can lead to breakthrough ideas.
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Not Found
On Demand

Average Rating:
Not yet rated
Categories:
Communication |  Consulting
Speaker(s):
Elizabeth McKinley
Duration:
51 Minutes
Format:
Audio and Video
Original Program Date:
Jan 08, 2024
Short Description:
Mark you calendars for the first Qually Talk of 2024! This will be a fun, informal discussion about making the most of your conference experience. Open to both QRCA Annual Conference first-timers and seasoned veterans, this free event will provide a great opportunity to make connections with fellow attendees, share stories about past conferences, and learn what to expect in Denver.
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Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Consulting |  Moderating/Facilitation
Duration:
48:21
Format:
Audio and Video
Original Program Date:
Jun 29, 2022
Short Description:
For those who attended the recent QRCA conference to share highlights and for those who did not attend to learn and ask questions.
Price:
$0.00 - Non-Member Price
More info » Save for Later Register
Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Consulting |  Professionalism
Speaker(s):
Mallory Combemale
Duration:
45 Minutes
Format:
Audio and Video
Original Program Date:
Feb 05, 2021
Short Description:
Using a powerful blend of self-reflection, dialogue, and somatic exercises, you will begin the journey of unpacking your unique inheritance: the ancestry, culture, beliefs, values, stories and identities that make you who you are. You will leave with not only a deeper understanding of yourself, but also practical tools to approach conversations about diversity, inclusion and identity at work and begin to build trust and a culture of belonging within any group.
Price:
$25.00 - Non-Member Price
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