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EarlyBird


On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   3
Categories:
Research Design |  Professionalism
Duration:
1 Hour 22 Minutes
Format:
Audio and Video
Short Description:
While this has been an issue for a while, with everything pivoted towards online since the pandemic, Canadian researchers are faced with an increasing number of participants getting creative to participate in many projects. This session will be a panel discussion, with seasoned researchers who will share some examples of recent challenges and how they are identifying 'cheaters' and preventing this from re-happening. Recruiters will share their approaches and challenges. As a community, we will ideate toward possible solutions and share best practices that are relevant for the Canadian reality. All are invited to join, as we know this is not just a Canadian issue. 
Non-Member Price:
$30.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   10
Categories:
Analysis & Reporting
Duration:
52 Minutes
Format:
Audio and Video
Short Description:
As researchers strive to get insights faster, how we capture data from respondents can make analyzing that data easier or more time-consuming. In this interactive session, we’ll discuss note-taking strategies and frameworks that help researchers collect and analyze qualitative data more efficiently.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Average Rating:
Not yet rated
Categories:
Business Practices |  Professionalism
Duration:
1 hour
Format:
Audio and Video
Short Description:
Just like onions, QRCs have a lot of layers.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
   38
Duration:
29:49
Format:
Audio and Video
Non-Member Price:
$30.00
Price with Discount:
$0.00

On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   4
Duration:
1 Hour 30 Minutes
Format:
Audio and Video
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Project Management |  Research Design
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Video takes your clients on an empathetic and enticing journey inside respondents' struggles, delights, motivations and fears. Incorporating video into your proposals and projects is something every market researcher can do and should consider. Adding video to your research projects does not have to be a headache-filled, time-sucking endeavor.  If done right, it’s bang far outweighs its buck. In this presentation, a professional videographer, editor and documentary filmmaker Anya Zadrozny will detail the things every researcher should consider to identify when and how to create and include video in research projects – from true DIY (just you and things you already own) to a full-scale production (hiring and working with a cameraperson and editor).
Non-Member Price:
$50.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Consulting
Duration:
56 Minutes
Format:
Audio and Video
Short Description:
If “the most human company wins” in our chaotic, competitive marketplace (as Mark Schaefer wrote in Marketing Rebellion), qualitative researchers are well-positioned to help. Whether or not we have a seat at our ideal client’s table, we dwell at the intersection of marketing, strategy, and humanity. Our value is rooted in the connections we form with both our clients and respondents to reveal real-world insights about the human experience. QRCs are wrestling with new realities – such as global business uncertainty, fragmentation in the “insights” space, and in-house DIY research – mostly shaped by the disruption of technology, which makes the job of humanizing business decisions very challenging. These new realities have far-reaching implications for us, demanding that we proactively adapt and create new opportunities and avenues to deliver value to businesses and organizations.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Duration:
1 Hour, 11 Minutes
Format:
Audio and Video
Short Description:
Without a doubt, the competitive environment of the market research industry is changing rapidly and broadening from an old paradigm of traditional research to a new one that converges with both business intelligence and data analytics providers. Both GfK and Nielsen have sold off their custom research businesses in favor of building out syndicated products and third-party data providers are, in some cases, eliminating the need for primary research entirely. With the rise of automation, chatbots, and AI, many qualitative researchers are scratching their heads and wondering…where’s long-term opportunity?
Non-Member Price:
$50.00
Price with Discount:
$0.00

On Demand

Average Rating:
Not yet rated
Categories:
Consulting |  Research Design
Duration:
1 Hour
Format:
Audio and Video
Short Description:
This session is a practical guide to Behavioral Science, the heuristics that most affect market research, and some clear-cut ways to do better research with this understanding. Although many of the examples provided relate to health care, the information applies to research in any setting. The webinar is based on one of the top-ten rated presentations from QRCA's 2019 annual conference.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   38
Duration:
47:39
Format:
Audio and Video
Non-Member Price:
$30.00
Price with Discount:
$0.00

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