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Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   6
Category:
Moderating/Facilitation
Speaker(s):
Jeff Hecker
Duration:
1 Hour 3 Minutes
Format:
Audio and Video
Original Program Date:
Nov 04, 2022
Short Description:
Fields like neuroscience, behavioral economics, and semiotics offer us perspectives on how consumers think. But what about the field of magic? In this session, Jeff will expand upon his fascinating conference presentation and we will discuss how we can improve our moderating taking into consideration what we can learn from magicians about cognitive shortcuts and priming, among other things. In this session, Jeff will expand upon his fascinating conference presentation and we will discuss how we can improve our moderating taking into consideration what we can learn from magicians about cognitive shortcuts and priming, among other things.
Price:
$20.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Category:
Project Management |  Research Design
Speaker(s):
Katrina Noelle
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
In this session we'll discuss all the ways we can work to be more inclusive in our recruiting strategies. We’ll talk about the ways, means, costs and benefits of a more inclusive recruiting strategy. The goal? To make each project a bit more inclusive than the one before it. This is an iterative, learning experience and every project is an opportunity to improve from an inclusivity standpoint.
Price:
$25.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 2 Advance Credits

Average Rating:
   1
Category:
Communication |  Consulting |  Moderating/Facilitation |  Professionalism
Speaker(s):
Tom Rich
Duration:
1 Hour 16 Minutes
Format:
Audio and Video
Original Program Date:
Nov 11, 2022
Short Description:
Friday, November 11, 2022 This event will be in two parts. During the first half, Tom will provide an updated version of his presentation at the 2022 Annual Conference which received accolades from attendees. During the second half of the session, participants will put the learnings into practice through small group activities.
Price:
$25.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   0
Category:
Communication |  Research Design
Speaker(s):
Janet Standen |  Michele Ronsen
Duration:
41 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Let's figure this out. Let's finally make sure that we are using the right language when thinking about how to design user experience and market research. These two disciplines have become siloed from one another. Janet Standen and Michele Ronsen want to lead a discussion about how we can encourage them to come together by better understanding each other's language and acronyms.
Price:
$25.00 - Non-Member Price

Not Found
Product Type
On Demand

Average Rating:
   26
Speaker(s):
Chris Hauck |  Erin Sowell
Duration:
47:39
Format:
Audio and Video
Original Program Date:
May 16, 2022
Price:
$30.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Category:
Analysis & Reporting |  Consulting |  Research Design
Speaker(s):
Lisa Strick
Duration:
59 minutes
Format:
Audio and Video
Original Program Date:
Jan 30, 2020
Short Description:
Through this session you will learn how human experience research became the driver of successful new product ideation. We will focus on how we captured and shared the findings from low-budget primary and secondary research to help the client team better empathize with the humans (and their pets) who will be using their products. We will share how we leveraged the insights captured to bring the client team closer to the human truth; and, how we illuminated consumer stories to create custom brainstorming techniques that inspired breakthrough ideas.
Price:
$50.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Category:
Business Practices |  Professionalism
Speaker(s):
Lauren Isaacson
Duration:
42 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
It doesn't matter if you're a freelancer or fully-employed, continuing education is essential to career growth. What are ways to increase one's skills and knowledge regardless of level of support you get? We will be discussing and sharing strategies to learn as part of a regular routine, resources for learning, tapping your network, and anytihng else we can think of (which is what I love about these round tables).
Price:
$25.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Category:
Consulting |  Moderating/Facilitation
Duration:
48:21
Format:
Audio and Video
Original Program Date:
Jun 29, 2022
Short Description:
For those who attended the recent QRCA conference to share highlights and for those who did not attend to learn and ask questions.
Price:
$0.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Category:
Analysis & Reporting
Speaker(s):
Nick Cawthon
Duration:
55 Minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
The use of Data Visualization for user experience research addresses a perceived need of extending the capabilities of the research team or individual; giving us the ability to display large datasets in insightful ways. Attendees to this talk will delve into learning about how to dimensionalize qualitative transcripts against quantitative survey data through a demonstration of a novel, custom visualization platform built from open-source tools. As researchers, we can begin to expand our skillsets and abilities in common tasks such as segmentation, correlation and pattern recognition. Whereas we will continually advocate for the benefits from the abstraction that Data Visualization provides, ethically, these techniques require a narrative that is constantly being validated through human connection. Our goal for the use of Data Visualization is not to become a shortcut that replaces generative ethnography, but instead positioned as a complementary tool for iterative research cycles.
Price:
$50.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1.5 including 1.5 Advance Credits

Average Rating:
   1
Speaker(s):
Kristin Ameruoso
Duration:
1.5 Hours
Format:
Audio and Video
Original Program Date:
Nov 10, 2020
Short Description:
Research studies can thrive or die by the strength of the screener. Structuring screeners is foundational to ensuring that your participants are not only best suited for a study but can also offer a wide range of relevant perspectives. Writing and executing more inclusive screeners can help set up even better conversations. Join other insights practitioners to hear what this means, why this matters and how you can apply it to your next study from Recruit and Field’s Senior Director of Client Services’ Kristin Ameruoso.
Price:
$25.00 - Non-Member Price

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