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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   24
Categories:
Moderating/Facilitation |  Research Design
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Learn how online focus groups via real time chat can expand your insights, lower costs, and increase the speed of your deliverable in today’s new world. Jennifer began her online qual journey using AOL chat rooms in 1995 and never looked back. She has since moderated over a thousand online focus groups and shares what ensures a boom and how to avoid a bust. Get the skinny on why this unsung online qual methodology deserves your attention. Don’t miss out!
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Consulting |  Research Design
Duration:
1 hour
Format:
Audio and Video
Short Description:
It’s been said that the pandemic has not been so much a disruption, but rather an acceleration of things that were already on their way somewhere new. While that may not be completely true of everything, certainly the technology we use, the way we shop, order food, and engage with brands shifted drastically in just a few weeks. To help brands win in this new landscape, we need to recognize the ways in which the marketing funnel has shifted – and the implications of that on who, how, and when we research. Customer Experience (CX) is built around the usefulness, usability, and enjoyment people have engaging with products and brands, yet the playbook has changed significantly in how consumers gauge these three components.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   2
Categories:
Moderating/Facilitation |  Project Management |  Research Design
Duration:
34 Minutes
Format:
Audio and Video
Short Description:
Hear about the unique trials surrounding the development and execution of 14 focus groups, each with a different vulnerable population, talking about a highly sensitive and personal issue. While the topic was delicate and often considered taboo, the conversation had to take place. It served as the foundation of the state's 5-year strategic plan on Sexual Violence Prevention. Questions we asked ourselves: How do we find willing participants? What is the best way to connect with these audiences? Who should we partner with to gain trust and ensure candor among participants? What we learned may surprise you. 
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Project Management |  Research Design
Duration:
57 Minutes
Format:
Audio and Video
Short Description:
Recruitment for Healthcare Research is facing multiple challenges. During the Covid Pandemic did we ‘spoil’ HCPs with high honorariums for TDIs/VDIs to get them to do interviews during difficult times? Now that we are past the Pandemic, is this status quo moving forward? Will we ever get back to in-person research, and what will it take?

On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   3
Duration:
1 Hour 29 Minutes
Format:
Audio and Video

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Duration:
46 Minutes
Format:
Audio and Video
Short Description:
What if we turned the tables on traditional research? What if we let the respondents in on the fact that we are doing research while keeping that fact from everyone else participating in a real life experience? It’s a bit like having the subject of a picture in fine resolutions and the background being very faded out. But we are studying the impact of the background on the foreground. So we don’t wash out the background, we are focusing on it at the same time. I’ve used these techniques for years and they are particularly entertaining for me. And valuable for my clients. I’ll share examples from a study in the restaurant industry and in retail.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Business Practices |  Moderating/Facilitation |  Project Management
Duration:
40 Minutes
Format:
Audio and Video
Short Description:
In Austin, Sam explored how to maintain personal safety while “on the job” as well as tactics for handling potential verbally and physically abusive participants.Such situations are rare but can happen! It was a fascinating discussion and he is back with how to handle the same issues even in our pandemic induced virtual research world.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   4
Categories:
Moderating/Facilitation
Duration:
25 Minutes
Format:
Audio and Video
Short Description:
A creative, safe, focused space.  What are we describing here? A successful focus group  environment-- and also a mind that has become quiet and powerful through meditation. When we engage in meditation, we bring ourselves to a place of clarity and calm. This is precisely the mind we need to employ in order to authentically connect with our respondents. Through practicing meditation, we are primed to listen in new ways. We open ourselves up to be able to slip into the shoes of others, to develop empathy and understanding – and appreciation – of where others are coming from. An open-hearted mind engenders trust, which leads to better focus groups and better client relationships.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Over the past several months we've had to change how we operate in the world. Think of it as a gift...not only do we have an opportunity to "reboot" our lives, we can also renegotiate how we want to show up as leaders. But what makes a great leader, and what uniquely makes YOU a great leader? During this hands-on workshop, you will envision your highest self as a leader and begin crafting your leadership story.
Non-Member Price:
$30.00
Price with Discount:
$0.00

On Demand

Total Credits: 1.0 Advance Credits

Average Rating:
   11
Categories:
Analysis & Reporting |  Moderating/Facilitation
Duration:
43 Minutes
Format:
Audio and Video
Short Description:
In research, we can feel caught in the tension between achieving research objectives we have been tasked with, while also staying present with respondents and listening in the moment. We are charged with taking in what those we are interviewing have to say, without jumping ahead to premature conclusions or assumptions. It can become a balance of driving to an objective or conclusion, while also allowing the information to come to us authentically. Taking time to discover new ways of thinking about how we can best prepare for this important role of listening and receiving data from a neutral mindset can lead to more clarity in our analysis.
Non-Member Price:
$25.00
Price with Discount:
$0.00

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