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On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Research Design
Duration:
1 Hour
Format:
Audio and Video
Short Description:
In this session on inclusion research, we’ll explore two topics. First, we’ll look at conducting research in multilingual communities and the need for nuanced language to hear participants' authentic voices, understand their stories, and address issues of gender neutrality and inclusiveness. Then we’ll explore a case study of research that helps employers identify barriers and ways to better support Black women in the workplace, so they are truly included, seen and respected.
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Communication |  Moderating/Facilitation |  Professionalism
Duration:
15 Minutes
Format:
Audio and Video
Short Description:
In this session, Frankie will share on behalf of the Insights Association's IDEA Council what to consider when asking about gender identity and sexual orientation for qualitative recruiting and respondent engagement. Often we are going with the default when asking about a person's identity, which can be disaffirming or misaligned to how they identify and negatively impact their research experience with us. The IDEA Council has been working on a collaborative industry initiative to shed light on asking demographic questions inclusively and thoughtfully, and these are the results.
Non-Member Price:
$20.00
Price with Discount:
$0.00
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On Demand

Total Credits: 2 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Communication |  Professionalism
Duration:
1 Hour 59 Minutes
Format:
Audio and Video
Short Description:
The Chicago Chapter is hosting a unique twin panel event with and for those who are "newer" to the qualitative role and those who are "tenured" shall we say! We have a wealth of information right within our organization, and one of the things we do best is share our knowledge. The needs of both ends of the experience spectrum vary and we can each learn from each other! We're hoping to cross pollinate and elevate all QRCs with multiple quick topic areas, Q & A, and discussion with these amazing panel members!
Non-Member Price:
$35.00
Price with Discount:
$0.00
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On Demand

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Research Design
Duration:
36 Minutes
Format:
Audio and Video
Short Description:
Qualitative research has value that is frequently untapped in current Lean UX processes. Jeff Chen will share a 5-day process that that uses qualitative research methods in the initial stages of new product concept creation to guide innovation faster than current Lean UX methods.
Non-Member Price:
$0.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Research Design
Duration:
50 minutes
Format:
Audio and Video
Short Description:
Usability testing makes up a tiny fraction of the UX research discipline. More often, UX researchers use techniques such as wizard of oz, contextual inquiries, and Kano analysis to ensure companies solve the right customer problems. Learn about the different types of UX research, when to apply them, and ways to communicate and design actionable insights, such as task analyses and empathy maps. If you’d like to a gain a broad understanding of UX research or learn more about the intersection between UX and product management—this session is for you.
Non-Member Price:
$50.00
Price with Discount:
$0.00
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On Demand

Average Rating:
   1
Duration:
13 Minutes
Format:
Audio and Video
Non-Member Price:
$0.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Duration:
1 Hour 27 Minutes
Format:
Audio and Video
Short Description:
Hear first hand what it's like as a UX/CX Researcher inside a range of different companies - their structure, their philosophies, their attitudes, their preferred methods, how quant and qual work in harmony/or not, and more.
Non-Member Price:
$0.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   26
Categories:
Moderating/Facilitation |  Research Design
Duration:
48 Minutes
Format:
Audio and Video
Short Description:
Learn how online bulletin boards (OLBBs) can take the place of your previously planned in-person focus groups and/or one-on-ones during COVID-19 with a safe, convenient, and highly flexible methodology that also works great for longitudinal and global studies.
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   3
Format:
Audio and Video
Short Description:
Continue the morning's inspirational "Back to the Future" journey in an interactive session brainstorming how qualitative's future evolution and your qualitative skill sets open new doors for the next stage in your career.
Non-Member Price:
$20.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   3
Categories:
Research Design |  Professionalism
Duration:
1 Hour 22 Minutes
Format:
Audio and Video
Short Description:
While this has been an issue for a while, with everything pivoted towards online since the pandemic, Canadian researchers are faced with an increasing number of participants getting creative to participate in many projects. This session will be a panel discussion, with seasoned researchers who will share some examples of recent challenges and how they are identifying 'cheaters' and preventing this from re-happening. Recruiters will share their approaches and challenges. As a community, we will ideate toward possible solutions and share best practices that are relevant for the Canadian reality. All are invited to join, as we know this is not just a Canadian issue. 
Non-Member Price:
$30.00
Price with Discount:
$0.00
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