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Total Credits: 1 Advance Credits
- Average Rating:
- 2
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Indi Young
- Duration:
- 1 hour
- Format:
- Audio and Video
- Original Program Date:
- Dec 13, 2024
- Short Description:
- In this thought-provoking talk, Indi will explore three paradigm-shifting reversals that challenge conventional wisdom in user research and cognitive understanding. By flipping the script, we uncover powerful new ways to gain deeper insights into people's thought processes and decision-making patterns.
- Price:
- $0.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- 2
- Categories:
- Research Design
- Speaker(s):
- Peter Totman
- Duration:
- 24 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- UX and Qualitative research often assumed to be part of the same job, simply a difference in specialism, but people are beginning to question this assumption. This seems like a good time to explore whether the two are, like qualitative and quantitative, discrete disciplines demanding different skills, talents and even personality types.
- Price:
- $20.00 - Non-Member Price
Total Credits: .5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation
- Speaker(s):
- Deborah Klotz | Bronwen Ward
- Duration:
- 20 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- Our team will take you through an overview of how we built our successful UXR “relationship” through a continuous, rolling research process. In our session we will share our learning with you through tips and tools that have contributed to our success, as well as some of the challenges to watch out for along the way AND our strategies for mitigating them. Attendees will walk away emPOWERed to leverage the tools and processes we share in any qualitative study with confidence.
- Price:
- $20.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 7
- Categories:
- Analysis & Reporting
- Speaker(s):
- Rachel Ceasar
- Duration:
- 54 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Feb 04, 2021
- Short Description:
- 50 users. 75 hours of recorded interviews. 1250 pages of transcripts. Sometimes a post note analysis just doesn’t cut it. When shifting through tons of interviews and focus group data, using a playbook or codebook can be a helpful tool to systematically organize user data into data-driven insights. In this talk, Rachel will introduce you to a powerful analytical method for documenting research data and decisions in a way that is transparent, reflexive, and rigorous for you and your team.
- Price:
- $30.00 - Non-Member Price