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PartnerDisc


On Demand

Total Credits: 1 Advance Credits

Average Rating:
   10
Categories:
Business Practices |  Consulting
Duration:
58 Minutes
Format:
Audio and Video
Short Description:
The use of AI in qualitative research is here to stay and will only become more prevalent. How should qualitative researchers, especially those of us in the earlier stages of our careers, think about differentiating ourselves in this ever-changing landscape? 
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Business Practices |  Professionalism |  Research Design |  Moderating/Facilitation
Duration:
1 hour
Format:
Audio and Video
Short Description:
A human-first approach should be at the core of everything we do. Yet, our relationship with research participants is often transactional, ending after they receive the honorarium.  In this session, we’ll discuss how this one-sided interaction contradicts human-centered design and blurs the lines of ethical research. Our speakers will draw from knowledge gained through their combined 15+ years of conducting qualitative research studies for Fortune 500 companies to illustrate the necessity of building an ethical, trauma-informed two-way bridge between researchers and participants.  
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1.0 Advance Credits

Average Rating:
Not yet rated
Categories:
Communication |  Moderating/Facilitation
Duration:
44 Minutes
Format:
Audio and Video
Short Description:
Want to know the fastest way to make a creative person sweat? Mention the words qualitative research. Or ask them if they would like some feedback on their idea? Well what I recently learned by training with a 70-year-old dancer and choreographer may just change that forever. A simple 5-step process can help you to glean more insights while feeding creative ideas to make them bigger. And when you help ideas get bigger and stringer you'll have creative people begging to be a part of qualitative research again.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting |  Research Design
Duration:
45 Minutes
Format:
Audio and Video
Short Description:
Join Kayte and the rest of the group for a discussion about when, how, and why to consider social intelligence as a component to your qualitative research methodologies. (As a concept, social media intelligence research is observing and analyzing conversations that consumers are naturally saying. NOT a moderated online conversation living on social media platforms.)
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   0
Categories:
Business Practices
Duration:
46 Minutes
Format:
Audio and Video
Short Description:
Join in for a 30-minute accountability and productivity roundtable. Let's kick 2021 into high gear — sharing ways we've successfully worked efficiently and effectively during our present day, as well as the flip side, what are our pain points and problems? How can we work smarter not harder to get things done?
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Project Management
Duration:
44 Minutes
Format:
Audio and Video
Short Description:
Mari Puras will share her most recent multicultural mobile ethnography projects which included new product exploratory, new market launch, mobile app, and web usability and focus group pre-work. Eugene Murphy will strategize on how researchers can leverage Mobile Ethnography for omni-channel purchase/customer journeys.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Duration:
27 Minutes
Format:
Audio and Video
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   41
Categories:
Research Design |  Project Management
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Does online qual feel unapproachable? What does the set-up of online and in-person projects have in common, and how are they different? And how does one even get started? Learn how thoughtful design, careful planning, and clean recruiting will maximize your project’s chance for success. Hear true tales and tips from longtime QRCA members. After this session, you’ll have the knowledge and confidence to be ready to launch your first online project.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   3
Categories:
Communication |  Consulting
Duration:
30 Minutes
Format:
Audio and Video
Short Description:
Are UX and MR two professions divided by different languages, or could we speak the same language just with a different accent!? UX/MRX are in flux. Historically independent silos are converging. Collaboration has never been more important yet sometimes it seems as if we don’t speak the same language, at least well enough to fully understand one another. Some a-ha moments underscored the need for a shared vocabulary. We led people to participate in a global, grassroots effort to begin a codified language. The result is the beginning of the UXR Lexicon: a living, certified dictionary of Research, Design and Marketing terms for everyone. The collaboration also inspired a friendship across professional lines. As we debated and discussed terms, we continually asked ourselves “do we speak a different language, have a slightly different interpretation of the same words or just have a different accent?”
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1.0 Advance Credits

Average Rating:
   11
Categories:
Analysis & Reporting |  Moderating/Facilitation
Duration:
43 Minutes
Format:
Audio and Video
Short Description:
In research, we can feel caught in the tension between achieving research objectives we have been tasked with, while also staying present with respondents and listening in the moment. We are charged with taking in what those we are interviewing have to say, without jumping ahead to premature conclusions or assumptions. It can become a balance of driving to an objective or conclusion, while also allowing the information to come to us authentically. Taking time to discover new ways of thinking about how we can best prepare for this important role of listening and receiving data from a neutral mindset can lead to more clarity in our analysis.
Non-Member Price:
$25.00
Price with Discount:
$0.00

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