
Total Credits: .5 Advance Credits
- Average Rating:
- 1
- Categories:
- Communication | Moderating/Facilitation
- Speaker(s):
- Benjamin Allen
- Duration:
- 27 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- It’s 2023 and the qualitative landscape has and is continuing to change. Traditional mindsets and methods aren’t doing enough to keep pace with the speed of the market and inform real-time decision making. In this session we’ll discuss the industry shifts and what we can do to keep pace with the industry demands. Let’s change, together!
- Price:
- $20.00 - Non-Member Price

Total Credits: .5 Advance Credits
- Average Rating:
- 4
- Categories:
- Research Design
- Speaker(s):
- David Spenser, MMR
- Duration:
- 26 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- This session reveals how we as researchers can help our client stakeholders to become more confident in making faster, bolder, and more courageous decisions. We’ll uncover the thinking underpinning a cutting-edge qualitative research methodology called Braided Research and some specific techniques you can easily build into your own projects. If you desire to be seen by your client stakeholders as a creative, stimulating researcher, who makes exciting things happen for them, then this session is for you.
- Price:
- $20.00 - Non-Member Price

Total Credits: .5 Advance Credits
- Average Rating:
- 5
- Categories:
- Moderating/Facilitation
- Speaker(s):
- Chris Kann
- Duration:
- 23 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- Foundational training as a moderator makes a strong imprint, and those key principles stay with us. Over time, the core of the foundations remain, but what comes next to continue to evolve our technique? No matter what area of qual research you practice, industry changes and the introduction of new technologies require us to keep our skills aligned with what the demands of the industry are and how we continue to deliver differentiated approaches and deliverables in our work. With subtle changes in perspective and an openness to continue to reflect on our approaches to questions, we can feel refreshed and energized about new ways to do our work.
- Price:
- $20.00 - Non-Member Price

Total Credits: .5 Advance Credits
- Average Rating:
- 4
- Categories:
- Communication
- Speaker(s):
- Sandra Bauman | Daniel Fazekas | Jim Kempland
- Duration:
- 27 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 22, 2023
- Short Description:
- This presentation is all about using online “listening” and “observation” to understand organically the topic areas through the eyes, voice and minds of the consumer.
- Price:
- $20.00 - Non-Member Price

Total Credits: .5 Advance Credits
- Average Rating:
- 3
- Categories:
- Communication
- Speaker(s):
- Anaïs Dodson
- Duration:
- 20 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 22, 2023
- Short Description:
- In this session we will touch on Bourdieu’s social capital theory and the co-creation mapping which led the team to reconsider how they thought about the target segment and their behaviors when acquiring and sharing family history knowledge.
- Price:
- $20.00 - Non-Member Price

- Average Rating:
- 9
- Categories:
- Moderating/Facilitation | Professionalism | Research Design
- Speaker(s):
- Jim Berling
- Duration:
- 2 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Feb 09, 2023
- Price:
- $0.00 - Non-Member Price

- Average Rating:
- 9
- Categories:
- Moderating/Facilitation | Professionalism | Communication
- Speaker(s):
- Jim Berling
- Duration:
- 3 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Feb 09, 2023
- Short Description:
- The second video in the Qualitative Perspectives series reviews how to choose the format and size for your qualitative interviews.
- Price:
- $0.00 - Non-Member Price

- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation | Professionalism | Communication
- Speaker(s):
- Jim Berling
- Duration:
- 2 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Feb 09, 2023
- Short Description:
- During qualitative interviews, moderators create their own unique introductions that help them start building a connection with their respondents. Those first few minutes set the tone for the entire interview or focus group and are great guidelines for how you want people to engage during the qualitative interview. The video that follows helps provide a few tips to consider for creating your own introduction that matches your style and goals.
- Price:
- $0.00 - Non-Member Price

- Average Rating:
- 2
- Categories:
- Moderating/Facilitation | Professionalism | Communication
- Speaker(s):
- Jim Berling
- Duration:
- 3 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Feb 09, 2023
- Short Description:
- In video #4 we will cover how skilled moderators build rapport during interviews and focus groups. When participants feel safe, and listened to, they drop their barriers, and the truth comes out. Did you ever wonder why you share more with some people than others? Great moderators turn interviews into conversations that open the door for learning and valuable insights.
- Price:
- $0.00 - Non-Member Price

- Average Rating:
- 3
- Categories:
- Moderating/Facilitation | Professionalism | Communication
- Speaker(s):
- Jim Berling
- Duration:
- 2 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Feb 09, 2023
- Short Description:
- Questioning skills drive the success of great moderators. By asking open-ended questions a skilled moderator can elicit a deeper understanding of the participant's thoughts, feelings, beliefs, and behaviors. In this video, the 5 “W’s” are discussed as good starting points for asking open-ended questions.
- Price:
- $0.00 - Non-Member Price

- Average Rating:
- 1
- Categories:
- Moderating/Facilitation | Professionalism | Communication
- Speaker(s):
- Jim Berling
- Duration:
- 2 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Feb 09, 2023
- Short Description:
- Moderators who excel at asking targeted probing questions, will be able to uncover a deeper level of insights than their peers. There are many types of probing questions. In this video, clarification, elaboration, comparison, and hypothetical questions will be discussed, which will help build the foundation for asking probing questions.
- Price:
- $0.00 - Non-Member Price