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On Demand

Total Credits: 2 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Communication |  Consulting |  Moderating/Facilitation |  Research Design
Duration:
2 Hours 3 Minutes
Format:
Audio and Video
Short Description:
For our May 5, 2023 event, the QRCA Chicago Chapter will welcome Kathryn Topp and Doug Guion from Yabble. In this presentation Kathryn will talk through the basics on AI, and how you can adopt it into your research practices right now today. She will talk about tools that exist currently, what’s the future horizons look like and some of the ‘watch out’s’ and things to think about when using AI.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Communication |  Research Design
Duration:
41 Minutes
Format:
Audio and Video
Short Description:
Let's figure this out. Let's finally make sure that we are using the right language when thinking about how to design user experience and market research. These two disciplines have become siloed from one another. Janet Standen and Michele Ronsen want to lead a discussion about how we can encourage them to come together by better understanding each other's language and acronyms.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
   1
Categories:
Communication |  Research Design
Duration:
31 Minutes
Format:
Audio and Video
Short Description:
Connecting with multilingual research participants requires nuanced language. When conducting research in multilingual communities, how do researchers hear participants' authentic voices, understand their stories, and address issues of gender neutrality and inclusiveness?
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   38
Duration:
47:39
Format:
Audio and Video
Non-Member Price:
$30.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Analysis & Reporting |  Consulting |  Research Design
Duration:
59 minutes
Format:
Audio and Video
Short Description:
Through this session you will learn how human experience research became the driver of successful new product ideation. We will focus on how we captured and shared the findings from low-budget primary and secondary research to help the client team better empathize with the humans (and their pets) who will be using their products. We will share how we leveraged the insights captured to bring the client team closer to the human truth; and, how we illuminated consumer stories to create custom brainstorming techniques that inspired breakthrough ideas.
Non-Member Price:
$50.00
Price with Discount:
$0.00

On Demand

Total Credits: 0 Advance Credits

Average Rating:
   2
Categories:
Consulting
Duration:
2 Minutes
Format:
Audio and Video
Short Description:
Becoming a great moderator starts with understanding the needs of your stakeholders and learning how they will use this information to make more informed decisions.  We need to moderate and gather information from our stakeholders, our research participants, and then help guide them on how to leverage the insights we uncovered to support their business decisions.  Let’s become that go to consultant and business partner not just an order taker!
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Professionalism
Duration:
42 Minutes
Format:
Audio and Video
Short Description:
It doesn't matter if you're a freelancer or fully-employed, continuing education is essential to career growth. What are ways to increase one's skills and knowledge regardless of level of support you get? We will be discussing and sharing strategies to learn as part of a regular routine, resources for learning, tapping your network, and anytihng else we can think of (which is what I love about these round tables).
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Average Rating:
   1
Categories:
Consulting |  Communication
Duration:
4 Minutes
Format:
Audio and Video
Short Description:
Communication with our client-side partners is the key to success for any project. But what do our partners expect and want from us as QRC’s. Watch our latest video short where Laura Taylor shares her top 10 list of tips from the trenches based on her experiences over the last 20+ years leading client-side insights departments.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Consulting |  Moderating/Facilitation
Duration:
48:21
Format:
Audio and Video
Short Description:
For those who attended the recent QRCA conference to share highlights and for those who did not attend to learn and ask questions.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
   7
Categories:
Business Practices |  Consulting |  Research Design
Duration:
53 Minutes
Format:
Audio and Video
Short Description:
The Creativity and Innovation SIG is excited to welcome veteran innovation experts to lead a panel presentation and discussion. In this 60-minute interactive session, attendees will learn new frameworks, and hear case studies of how creative innovation research, including foresight and disruptor models, can lead to breakthrough ideas.

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