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Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Categories:
Moderating/Facilitation |  Project Management |  Research Design
Duration:
1 Hour 59 Minutes
Format:
Audio and Video
Short Description:
If you're in in-house researcher you may utilize a long-term research community and interested in hearing about ways to get the most value from the existing community, or you may be considering developing one in the future. If you're a consultant, you may run a longitudinal study and want to minimize participant attrition and maximize your insights. Regardless of your situation, knowing best practices for building and managing a long-term research community is valuable.
Base Price:
$25.00
Price with Discount:
$0.00
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Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Consulting |  Research Design
Duration:
1 hour
Format:
Audio and Video
Short Description:
It’s been said that the pandemic has not been so much a disruption, but rather an acceleration of things that were already on their way somewhere new. While that may not be completely true of everything, certainly the technology we use, the way we shop, order food, and engage with brands shifted drastically in just a few weeks. To help brands win in this new landscape, we need to recognize the ways in which the marketing funnel has shifted – and the implications of that on who, how, and when we research. Customer Experience (CX) is built around the usefulness, usability, and enjoyment people have engaging with products and brands, yet the playbook has changed significantly in how consumers gauge these three components.
Base Price:
$0.00
Price with Discount:
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Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Consulting |  Project Management
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Positive relationships between moderators, recruiters, and facilities are paramount to every qualitative research success story. The entire industry relies upon this symbiosis. However, constantly decreasing budgets and ever tighter timelines are just some of the factors putting relationships to the test. This presentation will reveal the results of our own qualitative research with moderators, recruiters, and facility owners to understand what they see as the biggest issues affecting the relationships between all of us and how to solve them.
Base Price:
$0.00
Price with Discount:
$0.00
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Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Analysis & Reporting |  Communication
Duration:
58 minutes
Format:
Audio and Video
Short Description:
How do you connect the qualitative findings with the decision-makers, to further drive action? One of the biggest challenges for qualitative researchers is to deliver insights to the different audiences and promote a common understanding of who the humans are providing input in the research. In this session, you will learn techniques to help you connect decision-makers with the customer’s real stories and to further act on the feedback that will improve their business outcomes. Connecting the humans behind the data is about the dual role of the qualitative researcher; on the one hand, it’s about humanizing data to help decision-makers understand the customer stories. On the other hand, it’s about connecting with the decision-makers who are interpreting the research from their own perspectives. This session will present real case studies on how to use customer journey mapping techniques in your qualitative practices to help decision-makers relate to the human behind the data.
Base Price:
$0.00
Price with Discount:
$0.00
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Product Type
On Demand

Total Credits: 1.0 including 1 Advance Credits

Average Rating:
Not yet rated
Duration:
43:31
Format:
Audio and Video
Short Description:
Kids consume entertainment in a multitude of ways. For brands and content creators, understanding what makes content successful with young audiences is critical to engaging kids and their parents. As we emerge from the pandemic, brands will need to ensure that the content they create breaks through and keeps their audiences coming back.  
Base Price:
$0.00
Price with Discount:
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Product Type
On Demand

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Communication
Duration:
54 Minutes
Format:
Audio and Video
Short Description:
Over the last 12 months, Northstar Research Partners has successfully designed, managed and executed Asda’s very own 10-part TV show — uniquely branded Our House.
Base Price:
$0.00
Price with Discount:
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Product Type
On Demand

Average Rating:
Not yet rated
Duration:
1 Hour
Format:
Audio and Video
Short Description:
When was the last time you did relevant cultural research? Can you afford to have “culturebombs” hijack your global brand?
Base Price:
$0.00
Price with Discount:
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Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Analysis & Reporting |  Communication |  Moderating/Facilitation |  Research Design
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Empathy is at the heart of qualitative research. Yet many factors can undermine understanding respondents, especially when working with participants from different cultures or groups that have been historically marginalized. Whether we’re conscious of them or not, these factors can discourage respondents from sharing their experiences and perspectives – and hinder our efforts to uncover critical insights for business growth.
Base Price:
$0.00
Price with Discount:
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Product Type
On Demand

Total Credits: 1 including 1 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation |  Professionalism |  Project Management
Duration:
1 Hour
Format:
Audio and Video
Short Description:
In this webinar, we will discuss safety standards, expectations and opportunities for research with children around the world.
Base Price:
$0.00
Price with Discount:
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Product Type
On Demand

Average Rating:
Not yet rated
Categories:
Consulting |  Professionalism
Duration:
1 Hour 2 Minutes
Format:
Audio and Video
Short Description:
Judgment is the most critical obstacle to overcome when building empathy.
Base Price:
$0.00
Price with Discount:
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