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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   24
Categories:
Moderating/Facilitation |  Research Design
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Learn how online focus groups via real time chat can expand your insights, lower costs, and increase the speed of your deliverable in today’s new world. Jennifer began her online qual journey using AOL chat rooms in 1995 and never looked back. She has since moderated over a thousand online focus groups and shares what ensures a boom and how to avoid a bust. Get the skinny on why this unsung online qual methodology deserves your attention. Don’t miss out!
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Moderating/Facilitation |  Professionalism
Duration:
1 Hour 3 Minutes
Format:
Audio and Video
Short Description:
Definitions for Interventions/Projective Techniques. Are they the same? What is the goal when doing interventions? Tips for creating interventions and running them smoothly. How elaborate do they need to be? How to handle the time crunch and the feeling there’s not enough time to properly do an activity. Best practices for using an activity in a research interview.
Non-Member Price:
$75.00
Price with Discount:
$0.00
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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   5
Categories:
Moderating/Facilitation
Duration:
23 Minutes
Format:
Audio and Video
Short Description:
Foundational training as a moderator makes a strong imprint, and those key principles stay with us. Over time, the core of the foundations remain, but what comes next to continue to evolve our technique? No matter what area of qual research you practice, industry changes and the introduction of new technologies require us to keep our skills aligned with what the demands of the industry are and how we continue to deliver differentiated approaches and deliverables in our work. With subtle changes in perspective and an openness to continue to reflect on our approaches to questions, we can feel refreshed and energized about new ways to do our work.
Non-Member Price:
$20.00
Price with Discount:
$0.00
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On Demand

Average Rating:
Not yet rated
Duration:
2 Hours 36 Minutes
Format:
Audio and Video
Non-Member Price:
$0.00
Price with Discount:
$0.00
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SCORM

Average Rating:
Not yet rated
Non-Member Price:
$0.00
Price with Discount:
$0.00
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Live Event

Total Credits: 2 Advance Credits

Average Rating:
Not yet rated
Categories:
Moderating/Facilitation |  Research Design
Duration:
2 hours
Location:
Waltham, Massachusetts
Short Description:
Please join us for an action-packed couple of hours of the “Powerful Ps” – in person! This will be a great opportunity for both experienced moderators to tune up their skills and newer researchers to get exposed to expert training. We’ll discuss: • Productive Probing – how to best ask non-leading follow up questions, and confirm your understanding without parroting back • Practicing and Perfecting your Projectives – some new ways to get respondents to open up, and how to translate some tried and true in-room projective techniques to the online space • Painful Participants – swap stories about dealing with difficult respondents, and what we did to put them in their place Please come prepared to learn and to share! Lunch will be included, provided by our host Fieldwork Boston. Fieldwork, 890 Winter St, Suite 130, Waltham, MA 02451
Non-Member Price:
$20.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Categories:
Moderating/Facilitation |  Research Design
Duration:
56 minutes
Format:
Audio and Video
Short Description:
If you’re looking to squeeze everything you can from respondents in an in-person qualitative research session – especially innovation-focused work – consider the rev up. Yes, we’re talking pre-work or “homework”. Before they even walk into their research session, consumers are our eyes, ears, and pioneers – and they have ideas of their own. While respondents are in their element, in the wild, let’s leverage that opportunity for an output that is powerful and resonant. No more humdrum homework – it’s time to up the ante and give consumers a seat on the innovation team like they’ve never had before. In “The Art of the Tease”, attendees will reimagine homework assignments as a way to pull out respondents’ sharpest thinking in-sessions and add an entirely new dimension to the creative process.
Non-Member Price:
$50.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation |  Research Design
Duration:
52 Minutes
Format:
Audio and Video
Short Description:
We'll talk about the basics, some things to look out for, and innovative techniques to consider when conducting qualitative research with this age cohort. We'll also address the unique considerations with Gen Z when conducting research in the COVID era. Gary Rudman, has been conducting custom research among kids, teens, and young adults for more than 25 years. Join us and see what the fun is all about.
Non-Member Price:
$30.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   40
Duration:
90 Minutes
Format:
Audio and Video
Short Description:
This session will focus on the following: Case studies of data privacy breaches that occur in research – especially qualitative research; GDPR contents (European); HIPAA contents (Healthcare); CCPA/CPRA/VCDPA…. (US privacy laws); IRB (Academic/Healthcare); Overview/Disclosure/Consent; Working with stakeholders (e.g. recruiters, research agencies, observers, sponsors, facilities, software providers, etc.) and Risk to the Qualitative Professional
Non-Member Price:
$0.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Categories:
Business Practices
Duration:
1 Hour
Format:
Audio and Video
Short Description:
I find many qualitative firms do not do qualitative research on themselves. Specifically, in marketing they take the shotgun approach and do a little of this, a little of that. Rarely do they start their own efforts with qualitative work to inform their marketing strategy and scale up revenue.
Non-Member Price:
$30.00
Price with Discount:
$0.00
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