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SummitDisc22

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   8
Categories:
Communication |  Moderating/Facilitation
Duration:
1 Hour
Format:
Audio and Video
Short Description:
As we head into the 2024 U.S. presidential election, political research will be front and center, with qualitative research playing a key role in uncovering the “why” behind voters’ views on candidates and issues.   In this Qcast, we’ll take a look under the hood of political focus groups with Rich Thau, moderator of the Swing Voter Project. We’ll see and hear from Rich about how he conducts and reports on his monthly focus groups with swing voters. He’ll discuss tips and learnings from his years of moderating these focus groups, including how he maintains his cool when discussing highly emotional topics.   For qualitative researchers, the Swing Voter Project is a rare opportunity to watch a colleague conduct focus groups. Attendees will come away with a greater understanding of the process and learnings that can be applied to other types of research.  
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   10
Categories:
Analysis & Reporting
Duration:
52 Minutes
Format:
Audio and Video
Short Description:
As researchers strive to get insights faster, how we capture data from respondents can make analyzing that data easier or more time-consuming. In this interactive session, we’ll discuss note-taking strategies and frameworks that help researchers collect and analyze qualitative data more efficiently.
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   5
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Duration:
27 Minutes
Format:
Audio and Video
Short Description:
In this session, you will learn how User Research and Design Thinking techniques can work together to help a team focus on utilizing data-driven insights to solve a problem. Using a real world example, you’ll follow one team’s journey to improve the usage of their online software experience. Along the way, you will see how Design Thinking enabled the team to respond in a more agile manner as they created an entirely new hands-on user experience that will help change the future of computing as we know it.
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Moderating/Facilitation |  Research Design
Duration:
44 Minutes
Format:
Audio and Video
Short Description:
We’ll use this session to discuss strategies to optimize remote research and share tips and tricks to ensure quality in the new qual normal. Now that we’ve learned the technical how-tos of online research and remote work, it’s now time to lean in and optimize our methods and processes. We’ll discuss innovations made this year and challenges ahead in terms of online work and research.
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 0.5 Advance Credits

Average Rating:
   2
Categories:
Communication |  Consulting
Duration:
23 Minutes
Format:
Audio and Video
Short Description:
Research is only as insightful as it is impactful. When designing our vision for Qualitative Research business impact should be our north star, especially in a world of tightened budgets. Andy will explore how we can better enable our work to ‘go viral’; living on and traveling far and wide within client organizations.
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Professionalism
Duration:
42 Minutes
Format:
Audio and Video
Short Description:
It doesn't matter if you're a freelancer or fully-employed, continuing education is essential to career growth. What are ways to increase one's skills and knowledge regardless of level of support you get? We will be discussing and sharing strategies to learn as part of a regular routine, resources for learning, tapping your network, and anytihng else we can think of (which is what I love about these round tables).
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Communication |  Research Design
Duration:
41 Minutes
Format:
Audio and Video
Short Description:
Let's figure this out. Let's finally make sure that we are using the right language when thinking about how to design user experience and market research. These two disciplines have become siloed from one another. Janet Standen and Michele Ronsen want to lead a discussion about how we can encourage them to come together by better understanding each other's language and acronyms.
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Duration:
1 Hour
Format:
Audio and Video
Short Description:
How are we, as moderators, able to successfully interview and discern insights from anyone who differs from our own socio-economic standing? The answer: empathy!
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   6
Categories:
Communication |  Consulting |  Moderating/Facilitation |  Professionalism
Duration:
59 Minutes
Format:
Audio and Video
Short Description:
Empathy. We all aspire to be empathetic in our work as researchers and marketers. But how can we work out our empathy muscles like we do our calf muscles? Rob Volpe, CEO & Chief Catalyst of Ignite 360 and long-time QRCA member tells us how in his new book ‘Tell Me More About That: Solving the Empathy Crisis One Conversation at a Time’ and we’re honored to have him share with us his empathy workout gleaned from years of experience as a market researcher.
Non-Member Price:
$25.00
Price with Discount:
$0.00
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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Moderating/Facilitation
Duration:
42 Minutes
Format:
Audio and Video
Short Description:
This roundtable will facilitate a discussion about the power of empathy. Empathy is a catalyst that gives way to inspired thinking and purposeful action in the often ""chaotic"" creative process. We will talk about how leading our clients and ourselves with empathy takes not only curiosity but courage and vulnerability. Along with how this "soft" skill can create powerful shifts in our lives and businesses.
Non-Member Price:
$25.00
Price with Discount:
$0.00
More info » Save for Later  Add to Cart »

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