Total Credits: 2 Advance Credits
This series is designed for professionals who lead, manage and execute the qualitative research function within their organization. They might not have previously been introduced to the background and fundamentals of qualitative research, or this series can serve as a great reminder. The information learned will help those who manage qualitative vendors, including moderators, analysts and research facilities.
This is not a series for those who wish to learn how to be a moderator or facilitator for qualitative research.
| Identifying Best Methods - Jeff Walkowski (776.7 KB) | Available after Purchase | ||
| Methodology Options Worksheet (19.3 KB) | Available after Purchase | ||
| Overview of Online Qual - Mary Beth Solomon (1.2 MB) | Available after Purchase | ||
Jeff Walkowski is 25+ year member of QRCA. His passion is training. He co-founded the Online Moderator Training Institute, is a RIVA trainer, and he was the lead developer of the MRII’s Online Principles Express course in qualitative research. He is known as one of the early adopters of online qualitative approaches, and in 2023 he published, “Mr. Online’s Playbook: 125 Pro Tips for Online Qualitative Projects.” Jeff loves donuts, and he chose to live in Minneapolis partly because he loves cold weather.
Module 1: September 5, 2024; 11am - 1 pm CDT
The Importance of Clarifying Research Objectives and Reaching Consensus About Them - Susan Sweet
Overview of In-Person Qualitative Methods - Jo Ann Hairston
Module 2: September 12, 2024; 11am - 1 pm CDT
Overview of Online Qualitative Methods - Mary Beth Solomon
Identifying the Best Research Method Options for a Given Situation - Jeff Walkowski
Module 3: September 26, 2024, 11am - 1 pm CDT
Best Practices for Selecting Third-Party Providers (Recruiters, Facilities, Moderators, Analysts) - Michael Collins
Best Practices for Writing Screeners - Jessica Kurth & Kristin Ameruoso
Module 4: October 10, 2024, 11am - 1 pm CDT
Best Practices for Developing/Evaluating Discussion Guides - Jay Zaltzman
Best Practices for Analysis and Reporting - Maria Virobik
Module 5: October 24, 2024, 11am - 1 pm CDT
Best Practices for Managing Stakeholders Through the Research Process - Roben Allong
Best Practices for Being a Champion of Qualitative Research Results - Bruce Hutchinson
From Start to Finish: Managing Qualitative Research with Confidence - Program
Rating: 45
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