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Noel van Aartrijk

Research Director

Good Run Research & Recreation

Noel van Aartrijk is a Research Director with Good Run Research & Recreation, where she leads custom, full-service research for global brands. Her favorite projects include: annual innovation for an ice cream manufacturer; quarterly exploratory of the fitness apparel industry; and PSA work combatting distracted driving. She co-launched RVA Research, which supports local businesses with market research expertise. Off-the-clock, you’ll find Noel walking her puppy, chugging coffee, and pronouncing her alphabet-soup name (it’s “van-are-trick”). Noel is a professor in the VCU School of Media, teaching research methods. She holds a Master of Science in Business degree from the VCU Brandcenter.


Product Type
On Demand

The Art of the Tease: Priming Respondents for their Best Creative Thinking In-Session

Total Credits: 1 Advance Credits

Average Rating:
Moderating/Facilitation |  Research Design
Noel van Aartrijk
56 minutes
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
If you’re looking to squeeze everything you can from respondents in an in-person qualitative research session – especially innovation-focused work – consider the rev up. Yes, we’re talking pre-work or...
$50.00 - Non-Member Price

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