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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Categories:
Analysis & Reporting |  Moderating/Facilitation |  Project Management
Duration:
44 Minutes
Format:
Audio and Video
Short Description:
Mari Puras will share her most recent multicultural mobile ethnography projects which included new product exploratory, new market launch, mobile app, and web usability and focus group pre-work. Eugene Murphy will strategize on how researchers can leverage Mobile Ethnography for omni-channel purchase/customer journeys.
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices
Duration:
27 Minutes
Format:
Audio and Video
Non-Member Price:
$25.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Duration:
1 Hour
Format:
Audio and Video
Short Description:
What happens when you bring the sharing economy to the world of research?  Exciting things happen.  This presentation will show qualitative researchers how to think creatively (and practically!) about using alternative venues for conducting qualitative research.  We will explore how platforms such as AirBnB and Peerspace can be invaluable options to find the perfect spot to host a session, and we’ll talk about the ways to ensure that a project is a success once you identify the right non-traditional location.  The session will draw upon the real-world experiences of the presenters using unique spaces to conduct qualitative research. Among those experiences will be a case study in the snacking category, where an LA mansion proved to be the ideal setting for three days of focus groups and client innovation sessions for a start-up client on a budget, leading to the development of a pipeline of new product ideas, some of which are now in the marketplace.
Non-Member Price:
$50.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Duration:
1 hour, 3 minutes
Format:
Audio and Video
Short Description:
Tips & tricks on how to create dedicated board games for qualitative research. While this theme is not new for qualitative research, attendees will learn how to transform research into a boardgame from beginning to end, by starting from gaming principles and theory, from the psychology of board games, and getting inspired by the most popular board games out there.
Non-Member Price:
$50.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Categories:
Business Practices |  Communication |  Professionalism
Duration:
55 Minutes
Format:
Audio and Video

On Demand

Total Credits: 1.5

Average Rating:
   23
Categories:
Moderating/Facilitation |  Professionalism
Duration:
1 Hour 23 Minutes
Format:
Audio and Video
Short Description:
A panel of expert moderators will explore what it means to be uncomfortable in today’s culturally, socially and politically charged climate.
Non-Member Price:
$35.00
Price with Discount:
$0.00

On Demand

Average Rating:
Not yet rated
Duration:
49 Minutes
Format:
Audio Only
Short Description:
n this first QRCA VIEWS podcast, Sharon Livingston, Ph.D. interviews world-class consultant, Judith Glaser. Judith Glaser is CEO of Benchmark Communications, Inc.
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
Not yet rated
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Jay admits that he really didn’t know what he was doing when he got into market research... but it all worked out in the end!
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
Not yet rated
Categories:
Business Practices |  Consulting
Duration:
58 Minutes
Format:
Audio and Video
Short Description:
Are you a member (or thinking about becoming a member) of a professional organization? Attend this YCast to learn practical tips and guidelines to make sure you get the best bang for your membership buck!
Non-Member Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   41
Categories:
Research Design |  Project Management
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Does online qual feel unapproachable? What does the set-up of online and in-person projects have in common, and how are they different? And how does one even get started? Learn how thoughtful design, careful planning, and clean recruiting will maximize your project’s chance for success. Hear true tales and tips from longtime QRCA members. After this session, you’ll have the knowledge and confidence to be ready to launch your first online project.
Non-Member Price:
$25.00
Price with Discount:
$0.00

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