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On Demand

Average Rating:
Not yet rated
Duration:
12 Minutes
Format:
Audio and Video
Original Program Date:
May 20, 2021
Short Description:
Following up on the informative Virtual Vendor Series that QRCA hosted early in the pandemic, we are hosting quarterly Virtual Solutions Partner Events to give you the latest and greatest tools and information.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Categories:
Communication |  Professionalism
Speaker(s):
Lauren Isaacson
Duration:
51 Minutes
Format:
Audio and Video
Original Program Date:
Jun 01, 2023
Short Description:
QRCA Vice President Lauren Isaacson is going to share a presentation with us on the many wonderful ways to stay involved in QRCA, get the most of your membership, and grow your career. Come with a snack and any questions you have!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
   2
Categories:
Moderating/Facilitation |  Professionalism |  Communication
Speaker(s):
Jim Berling
Duration:
3 Minutes
Format:
Audio and Video
Original Program Date:
Feb 09, 2023
Short Description:
In video #4 we will cover how skilled moderators build rapport during interviews and focus groups. When participants feel safe, and listened to, they drop their barriers, and the truth comes out. Did you ever wonder why you share more with some people than others? Great moderators turn interviews into conversations that open the door for learning and valuable insights.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Speaker(s):
Betty Adamou |  Meghan Lazier, MA
Duration:
1 hour, 41 Minutes
Format:
Audio and Video
Original Program Date:
Aug 13, 2020
Short Description:
Join other students and young professionals to learn how games and gamification can drive high levels of engagement in market research studies and with brands. When you leave this session, not only could you be Dungeon or Animal Crossing Master, you’ll understand the science behind why games are so engaging and what successful game-based research looks like. You’ll also get to know why so many industries from retail to non-profits are employing gamification to make non-fun experiences, well, fun.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Categories:
Consulting |  Research Design
Speaker(s):
Kendall Nash
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Jul 30, 2020
Short Description:
It’s been said that the pandemic has not been so much a disruption, but rather an acceleration of things that were already on their way somewhere new. While that may not be completely true of everything, certainly the technology we use, the way we shop, order food, and engage with brands shifted drastically in just a few weeks. To help brands win in this new landscape, we need to recognize the ways in which the marketing funnel has shifted – and the implications of that on who, how, and when we research. Customer Experience (CX) is built around the usefulness, usability, and enjoyment people have engaging with products and brands, yet the playbook has changed significantly in how consumers gauge these three components.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   12
Categories:
Moderating/Facilitation
Speaker(s):
Danielle Cooley
Duration:
1 Hour 14 Minutes
Format:
Audio and Video
Original Program Date:
Jun 02, 2023
Short Description:
Heard about Card Sorting and Tree Testing but not sure where to start? Ready for a brief immersion in these techniques? This session explores the who, what, when, where and how of Card Sorting and Tree Testing. Great for novices and for intermediate practitioners looking to refine this skillset. Usually a 3-hour interactive workshop, Danielle will condense her share out into a 1-hour pithy session on the principles of these two methods, and allow time for some Q&A.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Average Rating:
   7
Categories:
Business Practices |  Consulting |  Research Design
Duration:
53 Minutes
Format:
Audio and Video
Original Program Date:
Jun 14, 2023
Short Description:
The Creativity and Innovation SIG is excited to welcome veteran innovation experts to lead a panel presentation and discussion. In this 60-minute interactive session, attendees will learn new frameworks, and hear case studies of how creative innovation research, including foresight and disruptor models, can lead to breakthrough ideas.

Not Found
On Demand

Average Rating:
   3
Categories:
Moderating/Facilitation |  Professionalism |  Communication
Speaker(s):
Jim Berling
Duration:
2 Minutes
Format:
Audio and Video
Original Program Date:
Feb 09, 2023
Short Description:
Questioning skills drive the success of great moderators. By asking open-ended questions a skilled moderator can elicit a deeper understanding of the participant's thoughts, feelings, beliefs, and behaviors. In this video, the 5 “W’s” are discussed as good starting points for asking open-ended questions.
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   3
Duration:
1 Hour 29 Minutes
Format:
Audio and Video
Original Program Date:
Jun 30, 2023

Not Found
On Demand

Average Rating:
   1
Categories:
Moderating/Facilitation |  Professionalism |  Communication
Speaker(s):
Jim Berling
Duration:
2 Minutes
Format:
Audio and Video
Original Program Date:
Feb 09, 2023
Short Description:
Moderators who excel at asking targeted probing questions, will be able to uncover a deeper level of insights than their peers. There are many types of probing questions. In this video, clarification, elaboration, comparison, and hypothetical questions will be discussed, which will help build the foundation for asking probing questions.
Price:
$0.00 - Non-Member Price

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