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On Demand

Total Credits: .5 Advance Credits

Average Rating:
   3
Categories:
Analysis & Reporting
Duration:
15 Minutes
Format:
Audio and Video
Short Description:
To ensure that qualitative findings aren't lost (or forgotten) in translation, researchers need to communicate insights in manageable, digestible formats that tell the story without overwhelming the reader or losing them in the details. Understanding how human physiology and psychology influence how information is read, understood and retained will enable researchers to design human-centered reports that will appeal to – not assault – the senses.
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
   2
Categories:
Research Design
Duration:
30 Minutes
Format:
Audio and Video
Short Description:
Even low-income people are digitally connected. As Kristin learned, those who are homebound in domestic shelters or living in far-flung rural locations or subsidized housing still have access via smartphones and tablets (occasionally computers) to be heard and share their voices remotely.
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   11
Categories:
Moderating/Facilitation
Duration:
1 Hour 3 Minutes
Format:
Audio and Video
Short Description:
Fields like neuroscience, behavioral economics, and semiotics offer us perspectives on how consumers think. But what about the field of magic? In this session, Jeff will expand upon his fascinating conference presentation and we will discuss how we can improve our moderating taking into consideration what we can learn from magicians about cognitive shortcuts and priming, among other things. In this session, Jeff will expand upon his fascinating conference presentation and we will discuss how we can improve our moderating taking into consideration what we can learn from magicians about cognitive shortcuts and priming, among other things.
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
   1
Categories:
Research Design
Duration:
22 Minutes
Format:
Audio and Video
Short Description:
For too long, our insights and recommended next steps have ignored underrepresented groups, but we have the ability to change that! This session will challenge researchers to listen beyond what’s obvious and to search for the insight that will truly revolutionize next steps.
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Communication |  Moderating/Facilitation |  Professionalism
Duration:
15 Minutes
Format:
Audio and Video
Short Description:
In this session, Frankie will share on behalf of the Insights Association's IDEA Council what to consider when asking about gender identity and sexual orientation for qualitative recruiting and respondent engagement. Often we are going with the default when asking about a person's identity, which can be disaffirming or misaligned to how they identify and negatively impact their research experience with us. The IDEA Council has been working on a collaborative industry initiative to shed light on asking demographic questions inclusively and thoughtfully, and these are the results.
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
   1
Categories:
Communication |  Moderating/Facilitation
Duration:
27 Minutes
Format:
Audio and Video
Short Description:
It’s 2023 and the qualitative landscape has and is continuing to change. Traditional mindsets and methods aren’t doing enough to keep pace with the speed of the market and inform real-time decision making. In this session we’ll discuss the industry shifts and what we can do to keep pace with the industry demands. Let’s change, together!
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Moderating/Facilitation |  Research Design
Duration:
25 Minutes
Format:
Audio and Video
Short Description:
In this featured presentation, Malena will leverage her education in psychotherapy as well as her extensive qualitative experience to examine some thought-provoking questions about ourselves as researchers, looking into how our work shapes us as consumers and how our consumerism shapes us as researchers.
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
   2
Categories:
Business Practices |  Research Design
Duration:
36 Minutes
Format:
Audio and Video
Short Description:
If 2023 is the year of Data Privacy Laws, it will be important to balance with the perspective of those who will be using the Internet and social media for years to come. Gen Z and Alpha are truly our pioneers in this whole new world of data privacy.
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
Not yet rated
Categories:
Analysis & Reporting |  Research Design
Duration:
23 Minutes
Format:
Audio and Video
Short Description:
Poor data quality is a growing problem in qualitative research. We will discuss how it manifests itself, and its impact. Then we will detail a proven solution that uses available technology to improve data quality by pre-qualifying respondents for usage criteria and articulation.
Non-Member Price:
$20.00
Price with Discount:
$0.00

On Demand

Total Credits: .5 Advance Credits

Average Rating:
   1
Categories:
Communication |  Research Design
Duration:
31 Minutes
Format:
Audio and Video
Short Description:
Connecting with multilingual research participants requires nuanced language. When conducting research in multilingual communities, how do researchers hear participants' authentic voices, understand their stories, and address issues of gender neutrality and inclusiveness?
Non-Member Price:
$20.00
Price with Discount:
$0.00

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