Total Credits: .5 Advance Credits
- Average Rating:
- 2
- Categories:
- Research Design
- Speaker(s):
- Peter Totman
- Duration:
- 24 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Mar 24, 2023
- Short Description:
- UX and Qualitative research often assumed to be part of the same job, simply a difference in specialism, but people are beginning to question this assumption. This seems like a good time to explore whether the two are, like qualitative and quantitative, discrete disciplines demanding different skills, talents and even personality types.
- Price:
- $20.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 3
- Categories:
- Analysis & Reporting | Research Design
- Speaker(s):
- Kristine Remer, CCXP
- Duration:
- 50 minutes
- Format:
- Audio and Video
- Original Program Date:
- Jan 30, 2020
- Short Description:
- Usability testing makes up a tiny fraction of the UX research discipline. More often, UX researchers use techniques such as wizard of oz, contextual inquiries, and Kano analysis to ensure companies solve the right customer problems. Learn about the different types of UX research, when to apply them, and ways to communicate and design actionable insights, such as task analyses and empathy maps. If you’d like to a gain a broad understanding of UX research or learn more about the intersection between UX and product management—this session is for you.
- Price:
- $50.00 - Non-Member Price