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Total Credits: 1 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices
- Speaker(s):
- Susan Casserly Griffin
- Duration:
- 1 Hour
- Short Description:
- This 1-hour lunch and learn session is focused on helping quallies give their individual and company brand a makeover to become more competitive in today's rapidly evolving marketplace. This session is led by Susan Casserly Griffin, founder and principal of Griffin + Skeggs Collaborative, a marketing strategy, branding and communication design consultancy. She specializes in helping B2B services companies master the “dark arts” of marketing in rapidly evolving business environments. Susan is also on the Board of Greenbook and several Arts Organizations. She'll be sharing tips and tricks to help you stand out in a crowded market just when prospects are in buying mode.
- Price:
- $0.00 - Non-Member Price
- Date:
-
Thu, May 15, 2025 - 01:00pm to 02:00pm EDT
Total Credits: 1 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Moderating/Facilitation
- Speaker(s):
- Chris Kann
- Duration:
- 1 Hour
- Short Description:
- Determining the questions to ask during a research interview can be one of the most important skills in pursuit of qual mastery. There are many techniques in a researcher’s toolbox, and laddering is one. Interviewing a respondent using laddering can be tricky, especially if it is not used often or with a respondent who is not comfortable with self-reflection. In this session, we’ll explore the basics of laddering, and how some additional perspective using scaffolding can create more opportunity for success with this technique. This will be useful both for professionals early in their career as well as experienced researchers who wish to refresh their perspective and bring new insight into their next interview.
- Date:
-
Wed, Jun 04, 2025 - 01:00pm to 02:00pm EDT
Total Credits: 0 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Business Practices | Communication | Consulting | Professionalism
- Duration:
- 2 Hours
- Location:
- Philadelphia, Pennsylvania
- Short Description:
- Join your fellow Philly-area Quallies for our annual summer get-together on the Philly waterfront. This will be an informal event for networking and conversation. Each attendee will be responsible for their own tab.
- Price:
- $0.00 - Non-Member Price
- Date:
-
Thu, Jul 17, 2025 - 05:00pm to 07:00pm EDT
Total Credits: .5 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Business Practices | Professionalism | Research Design
- Speaker(s):
- Henrique Savelsberg | Brian Loeb
- Duration:
- 35 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Nov 27, 2024
- Short Description:
- This study is a truly intercultural exploration of the cultural differences between three countries: Netherlands, Spain and Thailand, with deep dives on how consumers get informed about cannabis rules and regulations, and their knowledge, feelings and opinions about cannabis.
- Price:
- $0.00 - Non-Member Price
Total Credits: 1.5 Advance Credits
- Average Rating:
- 3
- Categories:
- Research Design | Professionalism
- Duration:
- 1 Hour 22 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Jun 16, 2023
- Short Description:
- While this has been an issue for a while, with everything pivoted towards online since the pandemic, Canadian researchers are faced with an increasing number of participants getting creative to participate in many projects. This session will be a panel discussion, with seasoned researchers who will share some examples of recent challenges and how they are identifying 'cheaters' and preventing this from re-happening. Recruiters will share their approaches and challenges. As a community, we will ideate toward possible solutions and share best practices that are relevant for the Canadian reality. All are invited to join, as we know this is not just a Canadian issue.
- Price:
- $30.00 - Non-Member Price
Total Credits: 2 Advance Credits
- Average Rating:
- Not yet rated
- Categories:
- Analysis & Reporting | Communication | Consulting | Moderating/Facilitation | Research Design
- Speaker(s):
- Kathryn Topp | Doug Guion
- Duration:
- 2 Hours 3 Minutes
- Format:
- Audio and Video
- Original Program Date:
- May 05, 2023
- Short Description:
- For our May 5, 2023 event, the QRCA Chicago Chapter will welcome Kathryn Topp and Doug Guion from Yabble. In this presentation Kathryn will talk through the basics on AI, and how you can adopt it into your research practices right now today. She will talk about tools that exist currently, what’s the future horizons look like and some of the ‘watch out’s’ and things to think about when using AI.
- Price:
- $25.00 - Non-Member Price
Total Credits: 1 Advance Credits
- Average Rating:
- 4
- Categories:
- Analysis & Reporting | Business Practices | Communication | Consulting | Moderating/Facilitation | Professionalism
- Duration:
- 1 Hour 21 Minutes
- Format:
- Audio and Video
- Original Program Date:
- May 04, 2023
- Short Description:
- Hear from a panel of market researchers who are currently or previously on the client side, some of whom also have current or previous experience as an independent. They'll discuss how things on the client side may be different from what independents expect, surprises they had, how client-side jobs qualitative MR have evolved over time, and what they foresee for the future of qualitative research. There will also be time for observers to ask their own questions.
- Price:
- $30.00 - Non-Member Price