Sliding Doors: Listening to Our Low-Income Communities

Even low-income people are digitally connected. As Kristin learned, those who are homebound in domestic shelters or living in far-flung rural locations or subsidized housing still have access via smartphones and tablets (occasionally computers) to be heard and share their voices remotely. It takes the right researcher for the job, one who can think outside the box and put the time in to find these needles in the haystack, gain their trust BEFORE the interview starts, and then use strong empathy and listening skills while moderating to get these often unheard consumers to be heard.