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Total Credits: 1 Advance Credits
- Average Rating:
- 1
- Categories:
- Communication | Research Design
- Speaker(s):
- Janet Standen | Michele Ronsen
- Duration:
- 41 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Feb 02, 2021
- Short Description:
- Let's figure this out. Let's finally make sure that we are using the right language when thinking about how to design user experience and market research. These two disciplines have become siloed from one another. Janet Standen and Michele Ronsen want to lead a discussion about how we can encourage them to come together by better understanding each other's language and acronyms.
- Price:
- $25.00 - Non-Member Price
Total Credits: 0.5 Advance Credits
- Average Rating:
- 3
- Categories:
- Communication | Consulting
- Speaker(s):
- Michele Ronsen | Janet Standen
- Duration:
- 30 Minutes
- Format:
- Audio and Video
- Original Program Date:
- Feb 01, 2021
- Short Description:
- Are UX and MR two professions divided by different languages, or could we speak the same language just with a different accent!? UX/MRX are in flux. Historically independent silos are converging. Collaboration has never been more important yet sometimes it seems as if we don’t speak the same language, at least well enough to fully understand one another. Some a-ha moments underscored the need for a shared vocabulary. We led people to participate in a global, grassroots effort to begin a codified language. The result is the beginning of the UXR Lexicon: a living, certified dictionary of Research, Design and Marketing terms for everyone. The collaboration also inspired a friendship across professional lines. As we debated and discussed terms, we continually asked ourselves “do we speak a different language, have a slightly different interpretation of the same words or just have a different accent?”
- Price:
- $25.00 - Non-Member Price