Chris Hauck

Owner

HauckEye LLC


Chris Hauck has honed his research skills across various categories – from telecom and IT to consumer-packaged goods, hospitality, and medical products.  Influenced by a colorful, exotic upbringing in West Africa, Chris has an almost insatiable desire to explore and stretch his professional range.  He worked on the client side for three decades until he founded HauckEye research company in 2020, which is dedicated to experiential marketing research, and he also started SCORE Metrics, using his ‘Sort and Score’ technique to improve tracker programs based on Likert scale questions.  Chris has a BBA and MBA from Texas Christian University.

Product Type
On Demand

Qcast - Natural Ethnography. Using unobtrusive video to tell a story.


Total Credits: 1 Advance Credits

Average Rating:
   11
Categories:
Analysis & Reporting |  Business Practices |  Professionalism |  Research Design
Speaker(s):
Chris Hauck
Duration:
59 Minutes
Format:
Audio and Video
Original Program Date:
Mar 12, 2025
Short Description:
On March 12, QRCA member Chris Hauck will present his innovative method to conduct in-person ethnographic studies. Using discretely hidden recording equipment in public spaces, (visible only to his p...
Price:
$0.00 - Non-Member Price

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