21 - You Say To-may-toe & I Say To-mah-toe: Is it Just a Matter of How You Say it, or Is it the Words That You Use?

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22 - Heroes or Villains: How Brands Can Navigate Today’s Climate of Heightened Moral Judgment

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23 - Giving Back: Virtually Modernizing a Global Volunteer Management System

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24 - Insights Without Asking: Understanding Consumers through Social Media Intelligence

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25 - Repositioning What Social Means in a Social Media Defined World

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26 - Conducting Inclusive Research Across Languages & Cultures

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27 - Re-thinking Qualitative: From the Focus Group Room to the Board Room

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28 - IDEA Council Research on Inclusive Demographic Questions

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29 - Quality is the Question, Communities are the Answer

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30 - Elevate Your Brand - Business Development SIG

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