QRCA is hosting quarterly Virtual Solutions Partner Events to give you the latest and greatest tools and information. These presentations will feature several concise 10-minute educational sessions and case studies on how researchers can utilize each product or service. You don't want to miss these sessions!
Schlesinger Group - Iterative Research Design is the Secret Sauce
Understanding the wants and behaviors of consumers is growing more complex by the day. Single research methodologies are no longer sufficient to uncover the multi-dimensional aspects of the consumer. Isaac Rogers, Chief Strategy Officer at Schlesinger Group, explains why iterative research design is the best approach for assisting researchers in gathering more agile and nuanced data and insights.
Join Isaac to learn: