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New Connections: Grad Students & Recent Grads

Total Credits: .5 Advance Credits

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Elizabeth McKinley
30 Minutes
Audio and Video



Are you a current or recent student of a graduate, professional, or PhD program? If so, join us for an informal grad student get-together. This will be an opportunity for you to meet one another, share what you’re up to, as well as express what you’re looking for from QRCA. Hosted jointly by the Young Professionals and Membership Committees, we want to hear about how you’d like to engage with and be involved in the organization.


Elizabeth McKinley's Profile

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Catapult Marketing Group, LLC

Elizabeth McKinley is a Principal at Catapult Marketing Group, an independent qualitative consulting firm. She has worked in the field since obtaining her Masters in Marketing Research from the Univ. of Georgia in 2011, first conducting quantitative research at GfK for four years and then shifting to the qualitative world. She is the co-chair of the Membership Committee, Treasurer of the Philadelphia QRCA Chapter and a member of the Young Professionals and 2022 Conference Speaker Committees. She lives in Lancaster, PA with her husband and one-year-old son.

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