Virtual reality technology is rapidly being developed and is attracting enormous amounts of funding. This technology will certainly affect the worlds of entertainment, news, gaming, health care, business, research and other areas in a profound way.
User experience (UX) research continues to grow by leaps and bounds. And there’s no big mystery about how to do it; your qualitative research skills not only translate brilliantly to UX research, qualitative researchers in fact bring something to the table that traditional UX researchers don’t. This presentation will explore the basics of UX research, and provide some practical insight and guidance to those who are thinking about adding UX to their résumé or practice.
Join 2018 Qually Award winners Lauren McCrae and Nicole Aleong to learn how to pack a punch with your proposals, captivate your clients and win rewarding work. Whether you’ve never written a proposal before or you’re a seasoned rain-maker, you’ll walk away re-inspired with new ideas you can use to spice up any proposal.
Qualitative research has value that is frequently untapped in current Lean UX processes. Jeff Chen will share a 5-day process that that uses qualitative research methods in the initial stages of new product concept creation to guide innovation faster than current Lean UX methods.
When was the last time someone asked you a question that made you stop and think? These are the best types of questions because the answer that follows is original and authentic, not a pre-programmed, automatic response.
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