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Total Credits: 1 Advance Credits
- Average Rating:
- 4
- Categories:
- Business Practices
- Speaker(s):
- Priscilla McKinney
- Duration:
- 1 Hour
- Format:
- Audio and Video
- Original Program Date:
- Feb 04, 2021
- Short Description:
- I find many qualitative firms do not do qualitative research on themselves. Specifically, in marketing they take the shotgun approach and do a little of this, a little of that. Rarely do they start their own efforts with qualitative work to inform their marketing strategy and scale up revenue.
- Price:
- $30.00 - Non-Member Price