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The Rise of the Ten-Minute Interview

Total Credits: .5 Advance Credits

Average Rating:
Daniel Berkal
30 Minutes
Audio and Video



As researchers, it’s critical that we respond to the shifts in our own markets and social realities.
With the onset of the COVID pandemic, the need to shift and adapt much of what we were doing gave rise to the rapid-fire,10-minute interview. Although intended to be temporary, turns out we're not planning on going back.
The presenter has spent much of this year mastering the art of designing this novel methodology and believes your business can benefit from this approach, as well. Find out why!



Daniel Berkal's Profile

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The Palmerston Group

Daniel Berkal leads the research team at The Palmerston Group.  He used to travel around the world and talk to strangers.  Now, only half of that is true.  He specializes in immersive methodology design and hard-to-reach participants.  Daniel holds degrees from McGill University and The University of Texas at Austin and is on faculty at Humber College. 

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