Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Category:
Business Practices |  Project Management
Presenters:
Jonathan Schneider |  Michelle Finzel
Duration:
59 minutes
Format:
Audio and Video
Original Program Date:
Jan 29, 2020
Short Description:
Positive relationships between moderators, recruiters, and facilities are paramount to every qualitative research success story. The entire industry relies upon this symbiosis. However, constantly decreasing budgets and ever tighter timelines are just some of the factors putting relationships to the test. This presentation will reveal the results of our own qualitative research with moderators, recruiters and facility owners to understand what they see as the biggest issues affecting the relationships between all of us and how to solve them.
Price:
$0.00 - $50.00

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Presenters:
Kristin Luck
Duration:
1 Hour, 11 Minutes
Format:
Audio and Video
Original Program Date:
Jan 29, 2020
Short Description:
Without a doubt, the competitive environment of the market research industry is changing rapidly and broadening from an old paradigm of traditional research to a new one that converges with both business intelligence and data analytics providers. Both GfK and Nielsen have sold off their custom research businesses in favor of building out syndicated products and third-party data providers are, in some cases, eliminating the need for primary research entirely. With the rise of automation, chatbots, and AI, many qualitative researchers are scratching their heads and wondering…where’s long-term opportunity?
Price:
$0.00 - $50.00

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Category:
Business Practices
Presenters:
Karen Lynch
Duration:
27 Minutes
Format:
Audio and Video
Original Program Date:
Feb 03, 2021
Price:
$15.00 - $25.00

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Category:
Business Practices
Presenters:
Susan Thornhill
Duration:
37 Minutes
Format:
Audio and Video
Original Program Date:
Feb 04, 2021
Short Description:
How to keep your mojo going when on monster projects! Susan will share innovative self-care techniques learned from Reiki training, years of yoga and healthy eating. A collaborative effort, we will also ask fellow QRC’s to join in with their own hot tips. Our goal is a robust takeaway ensuring QRC’s have many tools to minimize stress and wear and tear, while knocking those demanding studies out of the park!
Price:
$15.00 - $25.00

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4.3
Category:
Business Practices
Presenters:
Justin Breen
Duration:
44 Minutes
Format:
Audio and Video
Original Program Date:
Feb 02, 2021
Short Description:
Business development may be more important now than ever. Are you ready to shake up your mind a bit and challenge your thinking? Our Tuesday Featured Speaker, Justin Breen, will do just that! Come learn some of the tools and patterns of thinking that are consistent with those of the world’s most successful entrepreneurs, and that this visionary used to take his business from his mind to the globe.
Price:
$15.00 - $25.00

Not Found
Product Type
Webinar

Average Rating:
Not yet rated
Category:
Moderating/Facilitation |  Research Design
Presenters:
Jay Zaltzman
Duration:
2 Hours
Short Description:
Most of us have found that the way we write discussion guides has changed – we have learned a thing or two over the years! Let’s share our advanced tips for discussion guide development.
Price:
$0.00 - $50.00
Date:

Fri, Jan 21, 2022 - 03:30pm to 05:30pm PST


Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Category:
Analysis & Reporting |  Communication |  Consulting
Presenters:
Kayte Hamilton |  Frank Gregory
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Every day, millions of consumers share their experiences, perceptions, opinions, and actions from the comfort of their couch. These conversations are happening in real-time on social media channels, blogs, forums and in news site commentary. When in-person research methods aren’t possible…and even once they are again…one way to get an immediate baseline read on consumer wants, needs, sentiment, emotion, timing and influence on a research topic is through social conversation analysis. In this module, the presenters will share why social media conversation analysis is important to researchers, what information is available (teaser: it's not just social media channels!), how to talk about it with clients, and what it takes to get started.
Price:
$0.00 - $25.00

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Category:
Analysis & Reporting |  Moderating/Facilitation |  Research Design
Presenters:
Jill Matthews, MBA |  Kelly Heatly
Duration:
58 minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
Insights emerge in the places where humans are making the decision, buying the brand, or experiencing the product or service. By learning in the moment, within the natural purchase or experience environment, you keep your research “real” – so let’s take it to the streets! “Street research” involves gathering insights from consumers at the point of decision, purchase, consumption, and/or experience. By recruiting consumers ahead of time or via intercepts, and by using smart methods and technology to capture insights in the moment, you will gain rich insights on the street. Resilience required! The ultimate benefit: insightful, efficient, and agile research. In this session, we will discuss effective applications for place-based research and best practices for successful execution, including low- and high-tech tools for on-site data collection and analysis/reporting.
Price:
$0.00 - $50.00

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4.8
Category:
Moderating/Facilitation |  Research Design
Presenters:
Jennifer Dale
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Learn how online focus groups via real time chat can expand your insights, lower costs, and increase the speed of your deliverable in today’s new world. Jennifer began her online qual journey using AOL chat rooms in 1995 and never looked back. She has since moderated over a thousand online focus groups and shares what ensures a boom and how to avoid a bust. Get the skinny on why this unsung online qual methodology deserves your attention. Don’t miss out!
Price:
$0.00 - $25.00

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Category:
Moderating/Facilitation |  Research Design
Presenters:
Noel van Aartrijk
Duration:
56 minutes
Format:
Audio and Video
Original Program Date:
Jan 31, 2020
Short Description:
If you’re looking to squeeze everything you can from respondents in an in-person qualitative research session – especially innovation-focused work – consider the rev up. Yes, we’re talking pre-work or “homework”. Before they even walk into their research session, consumers are our eyes, ears, and pioneers – and they have ideas of their own. While respondents are in their element, in the wild, let’s leverage that opportunity for an output that is powerful and resonant. No more humdrum homework – it’s time to up the ante and give consumers a seat on the innovation team like they’ve never had before. In “The Art of the Tease”, attendees will reimagine homework assignments as a way to pull out respondents’ sharpest thinking in-sessions and add an entirely new dimension to the creative process.
Price:
$0.00 - $50.00

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