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On Demand

Total Credits: 1 Advance Credits

Average Rating:
   22
Bundle:
QRCA’s New Online Qualitative Fundamentals Program
Categories:
Research Design |  Moderating/Facilitation
Speaker(s):
Jennifer Dale
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Learn how online focus groups via real time chat can expand your insights, lower costs, and increase the speed of your deliverable in today’s new world. Jennifer began her online qual journey using AOL chat rooms in 1995 and never looked back. She has since moderated over a thousand online focus groups and shares what ensures a boom and how to avoid a bust. Get the skinny on why this unsung online qual methodology deserves your attention. Don’t miss out!
Price:
$25.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Categories:
Consulting |  Moderating/Facilitation |  Analysis & Reporting |  Communication |  Business Practices |  Professionalism
Duration:
1 Hour 21 Minutes
Format:
Audio and Video
Short Description:
Hear from a panel of market researchers who are currently or previously on the client side, some of whom also have current or previous experience as an independent. They'll discuss how things on the client side may be different from what independents expect, surprises they had, how client-side jobs qualitative MR have evolved over time, and what they foresee for the future of qualitative research. There will also be time for observers to ask their own questions.
Price:
$30.00 - Non-Member Price

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Webinar

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Professionalism
Speaker(s):
Steve Portigal
Duration:
1 Hour
Short Description:
Over the past 25 years, Steve Portigal has seen tremendous growth in user research as a community of practice, as an industry, and as a career. Steve will look at some of the changes that he’s experienced and observed—positive, negative, or otherwise. He’ll share some of the potentially overlooked opportunities to advance our field, issues that demand our limited attention and concern. He’ll also share his perspective on the directions we can drive towards. 30-40 minute talk, 20 minutes open discussion/Q&A
Price:
$0.00 - Non-Member Price
Date:

Tue, Jun 04, 2024 - 11:00am to 12:00pm CDT


Not Found
On Demand

Total Credits: .5 Advance Credits

Average Rating:
   38
Speaker(s):
Missy Carvin
Duration:
19:41
Format:
Audio and Video
Price:
$30.00 - Non-Member Price

Not Found
On Demand

Average Rating:
Not yet rated
Duration:
20 Minutes
Format:
Audio and Video
Price:
$0.00 - Non-Member Price

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On Demand

Average Rating:
Not yet rated
Duration:
19 Minutes
Format:
Audio and Video
Short Description:
This Virtual Summit Partner Spotlight will give you the latest and greatest in tools and information from Entropix. This concise, 10-minute educational session will cover how researchers can utilize each product or service. You don't want to miss it!
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1.5 Advance Credits

Average Rating:
   7
Categories:
Business Practices
Speaker(s):
Russell Edwards |  Julie Francis |  Janet Standen |  Amanda Durkee
Duration:
1 Hour 25 Minutes
Format:
Audio and Video
Short Description:
Our panelists will share their opinions and experiences of moving from the outside world to an in-house role. What's different, what's better, the challenges, and so on.... 

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Categories:
Communication
Duration:
1 hour
Format:
Audio and Video
Price:
$0.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   3
Bundle:
test bundle
Categories:
Consulting |  Research Design |  Communication
Speaker(s):
Daniel Berkal
Duration:
1 Hour
Format:
Audio and Video
Short Description:
For those QRCs that work in communications, these people will become your future clients. But the world has rapidly changed. Different tools are available. The age of creative-test focus groups may be over. What are these people looking for in their qualitative research? What kinds of methodologies and approaches are most valuable to them? What are the needs of the modern creative industry? This workshop will be co-led by Ryan Romero, an industry leader who teaches the Texas Creative program and will incorporate several current students who are at the leading edge of advertising in a structured forum to help Quallies meet the needs of Creatives and vice versa. We all have lots to learn from each other.
Price:
$50.00 - Non-Member Price

Not Found
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Consulting |  Business Practices
Speaker(s):
Randi Stillman |  Rick Weitzer
Duration:
56 Minutes
Format:
Audio and Video
Short Description:
If “the most human company wins” in our chaotic, competitive marketplace (as Mark Schaefer wrote in Marketing Rebellion), qualitative researchers are well-positioned to help. Whether or not we have a seat at our ideal client’s table, we dwell at the intersection of marketing, strategy, and humanity. Our value is rooted in the connections we form with both our clients and respondents to reveal real-world insights about the human experience. QRCs are wrestling with new realities – such as global business uncertainty, fragmentation in the “insights” space, and in-house DIY research – mostly shaped by the disruption of technology, which makes the job of humanizing business decisions very challenging. These new realities have far-reaching implications for us, demanding that we proactively adapt and create new opportunities and avenues to deliver value to businesses and organizations.
Price:
$0.00 - Non-Member Price

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