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Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Category:
Business Practices |  Project Management |  Research Design
Faculty:
Amy Shields |  Brett Watkins |  Laura Livers |  Rick Seale
Duration:
1 Hour, 30 Minutes
Format:
Audio and Video
Original Program Date:
Jun 03, 2020
Short Description:
As facilities begin to open across the United States and the EU that leaves us all wondering: What will the in-person research experience be like in the time of COVID-19? Facilities have been updating researchers on what they are doing in light of COVID-19, but, what does all of that mean in terms of the overall research experience?
Price:
$35.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Faculty:
Calvin Gilman
Duration:
55 Minutes
Format:
Audio and Video
Original Program Date:
Jun 04, 2020
Short Description:
Are you wondering what business insurance you should have in place in light of COVID-19? Will business insurance cover potential liability when it comes to COVID-19? What about data privacy and security? What insurance do businesses need to protect themselves? QRCA hosts Calvin Gilman, an insurance advisor, who provides an overview of what businesses should be considering in terms of their insurance coverage in light of COVID-19. He also discusses cyber insurance, which has become more prominent in this era of data security and privacy, and what businesses should be considering when securing a cyber insurance policy. Calvin also addresses other questions that attendees have about business insurance.
Price:
$35.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   5
Category:
Consulting |  Research Design
Faculty:
Kendall Nash
Duration:
1 hour
Format:
Audio and Video
Original Program Date:
Jul 30, 2020
Short Description:
It’s been said that the pandemic has not been so much a disruption, but rather an acceleration of things that were already on their way somewhere new. While that may not be completely true of everything, certainly the technology we use, the way we shop, order food, and engage with brands shifted drastically in just a few weeks. To help brands win in this new landscape, we need to recognize the ways in which the marketing funnel has shifted – and the implications of that on who, how, and when we research. Customer Experience (CX) is built around the usefulness, usability, and enjoyment people have engaging with products and brands, yet the playbook has changed significantly in how consumers gauge these three components.
Price:
$0.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Faculty:
Betty Adamou |  Meghan Lazier, MA
Duration:
1 hour, 41 Minutes
Format:
Audio and Video
Original Program Date:
Aug 13, 2020
Short Description:
Join other students and young professionals to learn how games and gamification can drive high levels of engagement in market research studies and with brands. When you leave this session, not only could you be Dungeon or Animal Crossing Master, you’ll understand the science behind why games are so engaging and what successful game-based research looks like. You’ll also get to know why so many industries from retail to non-profits are employing gamification to make non-fun experiences, well, fun.
Price:
$0.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   19
Category:
Research Design
Faculty:
Jeff Walkowski
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Get a high-level overview of all of the online methodologies available to qualitative researchers today. Video chats, text chats, and longer-term message boards will be covered, along with an introduction to social media research. Pros and cons of each method will be highlighted, along with considerations to help decide which method is best in certain circumstances.
Price:
$25.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   17
Category:
Moderating/Facilitation |  Project Management |  Research Design
Faculty:
Katrina Noelle
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Get national reach and honor social distancing by conducting webcam interviews and groups. Interviews and small group discussions can be conducted over the phone, computer or tablet. They're easy for participants to join and for clients to observe live or recorded. Learn how to optimize your in-person moderation skills to the digital world. Get some tech tips on how to make the experience a smooth one for everyone involved. Add this synchronous tool to your toolbox to expand your options and meet people where they are!
Price:
$25.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   12
Category:
Moderating/Facilitation |  Research Design
Faculty:
Jennifer Dale
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Learn how online focus groups via real time chat can expand your insights, lower costs, and increase the speed of your deliverable in today’s new world. Jennifer began her online qual journey using AOL chat rooms in 1995 and never looked back. She has since moderated over a thousand online focus groups and shares what ensures a boom and how to avoid a bust. Get the skinny on why this unsung online qual methodology deserves your attention. Don’t miss out!
Price:
$25.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   13
Category:
Moderating/Facilitation |  Research Design
Faculty:
Kristin Howell (formerly Schwitzer)
Duration:
48 Minutes
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Learn how online bulletin boards (OLBBs) can take the place of your previously planned in-person focus groups and/or one-on-ones during COVID-19 with a safe, convenient, and highly flexible methodology that also works great for longitudinal and global studies.
Price:
$25.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   7
Category:
Analysis & Reporting |  Communication |  Consulting
Faculty:
Kayte Hamilton |  Frank Gregory
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Sep 24, 2020
Short Description:
Every day, millions of consumers share their experiences, perceptions, opinions, and actions from the comfort of their couch. These conversations are happening in real-time on social media channels, blogs, forums and in news site commentary. When in-person research methods aren’t possible…and even once they are again…one way to get an immediate baseline read on consumer wants, needs, sentiment, emotion, timing and influence on a research topic is through social conversation analysis. In this module, the presenters will share why social media conversation analysis is important to researchers, what information is available (teaser: it's not just social media channels!), how to talk about it with clients, and what it takes to get started.
Price:
$25.00 - Non-Member Price

Not Found
Product Type
On Demand

Total Credits: 1 Advance Credits

Average Rating:
   4
Category:
Analysis & Reporting |  Communication |  Moderating/Facilitation |  Research Design
Faculty:
Isabel Aneyba
Duration:
1 Hour
Format:
Audio and Video
Original Program Date:
Oct 08, 2020
Short Description:
Empathy is at the heart of qualitative research. Yet many factors can undermine understanding respondents, especially when working with participants from different cultures or groups that have been historically marginalized. Whether we’re conscious of them or not, these factors can discourage respondents from sharing their experiences and perspectives – and hinder our efforts to uncover critical insights for business growth.
Price:
$0.00 - Non-Member Price

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